Confluence Arts Solutions’ Post

GenZ has been the toughest audience to sell to. Here's why: They're the smartest consumer. I spent $500K to finally learn how to sell to GenZ. If you're looking to level up your ads to hit profitability with Genz. This guide is for you. No, I won't ask for your email :) Check it here: https://lnkd.in/dA4aMQ2u

Some great tips here! I often encourage my clients to focus on building their email lists and one way to do it is to start by creating a waitlist for a new product or service launch. You get a database of people who are happy to hear from you as you nurture them and build a relationship towards the launch. When they become your advocates, the ‘sell’ gets easier too!

📋 Building anticipation with a waitlist is a brilliant, tried and tested strategy. Daniel Priestley in "Oversubscribed" explains how a waitlist can create buzz and demand even before launching. Jumpstart’s article series breaks it down beautifully. Dive into it here: https://lnkd.in/ggsAGeGy #DemandGeneration #PreLaunchStrategy #CustomerExcitement

Not all impressions is worth to buy. Not all reach is created equal. While marketers think about effectiveness and efficiency, try to understand which impression and audience that matters for your brand. That’s why The Trade Desk has introduced three new ways to make every impression the right impression   Because relevance matters: https://bit.ly/48m1D0Z

🔍 Author of the Week Business Tip - “Build a Waitlist Before You Launch”. Daniel Priestley advises in *Oversubscribed* to create a waitlist to signal demand and generate buzz around your brand. A waitlist shows exclusivity and creates anticipation - making your audience eager to buy even before you launch. Read Part 1 of our article series to learn more about building anticipation and creating your own waitlist here: https://lnkd.in/gufJGHjs. #DemandGeneration #PreLaunchStrategy #CustomerExcitement

The first place to start is knowing your audience... The second is to know how they talk about the problem you solve The third is to know where they are in the buying cycle The fourth is to know what they saw before they landed on your message Understand this and watch your conversions lift 💥

Knowing your audience is just the first step!

Want to stand out? Highlight how your product improves lives, not just what it does! Focus on the benefits that truly matter to your audience and watch engagement soar. https://lnkd.in/ew5NGtFc

Are your promo products making the right impression? It's all about finding the balance between creativity and practicality. Make sure every item represents your brand’s values and resonates with your audience. Ready to elevate your promotional product strategy? Let’s create something memorable together. DM us for details! #MemorablePromo #PromoProductsStrategy #CreativeBranding #HigherEdMarketing #InstitutionalBranding #StudentEngagement #brancastermarketing