📈 Optimise your product offering for maximum revenue with the Brand-Price Trade-Off method Are you considering product or price adjustments but concerned about their impact on sales? Conjointly's Brand-Price Trade-Off helps you understand how changes to your products and pricing impact the demand for your products and those of your competitors, allowing you to make informed decisions. ▶️Learn more: https://lnkd.in/dFwmR8GT
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📈 Optimise your product offering for maximum revenue with the Brand-Price Trade-Off method Are you considering product or price adjustments but concerned about their impact on sales? Conjointly's Brand-Price Trade-Off helps you understand how changes to your products and pricing impact the demand for your products and those of your competitors, allowing you to make informed decisions. ▶️Learn more: https://lnkd.in/dFwmR8GT
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📈 Optimise your product offering for maximum revenue with the Brand-Price Trade-Off method Are you considering product or price adjustments but concerned about their impact on sales? Conjointly's Brand-Price Trade-Off helps you understand how changes to your products and pricing impact the demand for your products and those of your competitors, allowing you to make informed decisions. ▶️Learn more: https://lnkd.in/dFwmR8GT
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North America Executive Lead of Auto, Retail and Hospitality Businesses @ Kantar | North America Sustainable Transformation Lead @ Kantar | MBA, ACC
💵 𝑃𝑟𝑖𝑐𝑒 𝑀𝑎𝑛𝑎𝑔𝑒𝑚𝑒𝑛𝑡 𝑜𝑟 𝑃𝑟𝑖𝑐𝑒 𝑃𝑟𝑜𝑚𝑜𝑡𝑖𝑜𝑛𝑠? . . When sales are declining, offering discounts may seem like the quick fix. But beware, constant price promotions can devalue your brand. Instead, focus on strategic price management to maintain brand integrity and long-term success. Read more on our pricing trilogy on WARC here: 1. How to affect customer sensitivity to your brand’s price changes: https://lnkd.in/dCjqRSiP 2. How to set your brand’s price: https://lnkd.in/dUPu6zUS 3. How to frame your brand’s price: https://lnkd.in/dr3sPgNa #price #pricemanagement #brandstrategy #pricing #salesgrowth
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Setting the right price is essential for staying competitive. Why? Because it influences how customers perceive your product and impacts sales and profitability. Here are five effective strategies to refine your product pricing approach 👇
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Are you struggling to increase sales for your business? Understanding how to use discounts can be a game-changer. When discounting, the original price acts as an anchor for customers, who often compare prices in their heads. The time allocated for the discount to end also plays a crucial role in pushing customers to make a decision. Additionally, highlighting the scarcity of a product being offered can trigger a buying decision. Keep these factors in mind when implementing discounts to see a boost in sales! #discounts #salesstrategy #marketingtips
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Gain Market Share Over Your Competitors By adapting your pricing strategy quickly increase your sales and margin opportunities, therefore, increasing the profitability of your brand while gaining market share.
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Gain Market Share Over Your Competitors By adapting your pricing strategy quickly increase your sales and margin opportunities, therefore, increasing the profitability of your brand while gaining market share.
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🐦 Helping business leaders unlock their digital potential by leveraging their Social Media 🚀 Social Impact Entrepreneur🚀
Discounting: Does it attract customers or devalue your product? (It's time to rethink your pricing strategy) ➞ Are you struggling to attract customers? ➞ Are you looking for ways to increase sales? ➞ Discounting might seem like the solution. But here's the thing: 1. Discounting can devalue your product. 2. It creates a perception of lower quality. 3. It reduces profit margins. Instead, try these alternatives: 1. Add value through additional services. 2. Offer loyalty rewards for repeat customers. 3. Provide excellent customer service. By focusing on value, you'll attract loyal customers who are willing to pay the full price. P.S. What strategies do you use to drive sales without discounting? #pricingstrategy #valueproposition #customersatisfaction
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Are you considering raising your prices? Before you do, make sure to evaluate your product's value proposition and understand your market and customers. Opt for dynamic or value-based pricing strategies to minimise negative impacts on sales. When communicating price changes to customers, be transparent about the reasons behind them and find ways to add even more value to your offering. Trust and satisfaction are key! Read more: https://bit.ly/3yWA1DM #PricingStrategies #ValueProposition
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Brand Designer → I help create BOLD brands for creatives and entrepreneurs by merging brand strategy with innovative design to make your brand unforgettable.
One of the most common challenges you'll face is clients claiming your prices are too high. Interestingly, you might even be offering lower prices compared to your competitors. This indicates that the perception of expense isn't solely tied to the price tag. Ultimately, it boils down to whether the service or product justifies its cost in the eyes of the client. You, as the seller, establish the price for your service or product, but its value is determined by the buyer. This underscores the importance of helping the client recognize why your product or service is worth a certain amount, let's say $XYZ. The most effective way to achieve this is by engaging them with thoughtful questions that guide them toward recognizing their own value. This approach can help bridge the gap between perceived price and perceived value, making it easier for clients to see the value in what you offer. #pricingstrategy #sales #branding #brandstrategy #brandwithgodswill
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