Creative Moment’s Post

🎶 ”Let’s get to the point, let’s roll another…,” 🎶 you know how the song goes. Unfortunately, too many first-time #TVadvertisers forget Mr Petty’s advice and waste precious ad seconds on fluff. Viewers should know which brand is advertising to them within 3 seconds of watching an ad, especially in a #B2B context. Here, ReadySetHire gets straight to the point with an opening shot of their logo before diving into a perfectly paced ad: 1. Present simple problem in-context 2. Offer clear solution with product demo 3. Show impact of product on customer’s business Extra points for using an ad platform like Vibe.co that offers #audiencetargeting by career type and seniority level. 🚀

Three significant developments are set to revolutionise the pitch process in the ad world, shifting the spotlight from pricing and refocussing it on talent and service excellence this year

For years at CREATIVE 3 MEDIA™, we've been flipping the script. It's time to share the love when scaling your business. We need to say goodbye to boring sales pitches and hello to building epic relationships. We're all about turning handshakes into high-fives and conversations into connections. Let's ditch the salesy stuff and focus on having a blast while we work together. It's time to join the fun zone where building relationships is the name of the game. Build digital relationships that move to the physical realm and watch your business scale. CREATIVE 3 MEDIA™ ##creative3media #buildconnections

adnova Lifetime Deal 🛠️ Streamline Your Ad Creative Process Adnova helps you find ad inspiration and track your competitors’ strategies to create winning creatives in record time.

Is content management a blend of art and science❓ Does the future belong to niche players, catering to more engaged and profitable subsegments❓ 🔔 At the recent #OTTExecutiveSummit, Dan Meyer (#MEDIAGENIX) joined an insightful panel discussion on critical aspects of #contentvaluemanagement in the digital space. 📢 The panel also highlighted the importance of content ROI, discussed challenges post-merger in brand-building, and emphasized the move to a user-centric approach free from traditional content licensing limitations. 👀 Watch the video: https://lnkd.in/dNnY7RBt

In the latest Marketecture Media interview, Qortex's founder and CEO Zack Rosenberg unveils how the company is leveraging Onstream and intelligent video analytics to unlock new revenue opportunities for publishers and create more captivating ad formats for brands. Dive into the full conversation here:  https://lnkd.in/eRBYpigt #InnovativeAdvertising #Onstream #VideoAnalytics #ContextualAds

"Your transparency is refreshing." We’ve been hearing this from clients a lot lately. When I started The Story Shack, one industry problem I kept coming back to was the lack of transparency. Agencies charged based on rate cards, but you never knew if you were getting the right talent for your money. Rate cards were there to protect margins, not clients. Our solution? A community of diverse problem solvers and creatives, allowing us to customize teams and budgets to what each client needs. Our low-overhead model ensures senior talent can work on any budget, while creatives get paid what they deserve. Have you run into transparency issues with creative services? #creative #production #marketing

Why Transparency in Ad Tech is Non-Negotiable? In ad tech, transparency is essential. At WaardeX, we prioritize transparent services and custom yield solutions to ensure trust and reliability for our partners. The Importance of Transparency 🔵 Building Trust: Transparency builds trust. We provide clear reports showing ad placements, buyers, and performance metrics. 🔵 Fair Practices: Transparency ensures clients know all costs and values, eliminating hidden charges and promoting fair practices. 🔵 Enhancing Performance: Transparent data helps clients make informed decisions and optimize ad placements. How WaardeX Upholds Transparency 🔵 Detailed Reporting: Comprehensive reports cover all aspects of ad campaigns. 🔵 Open Communication: Our account managers keep partners informed about strategies and outcomes. 🔵 Custom Yield Solutions: Tailored strategies with transparent insights help partners achieve optimal results. 🔵 Industry Standards: We follow high industry standards to ensure fair and transparent services. At WaardeX, our commitment to transparency helps clients navigate ad tech confidently and reach their monetization goals. Learn more: https://bit.ly/4frIKyB #AdTech #Transparency #DigitalPublishing #Trust

It’s Adpro& You. Us. & every single stakeholder in our journey. A people-first creative collective focused on collaboration and partnership to yield better results, faster. Here saying ‘no’ is a no-go. It’s where mediocrity is rejected and where ‘good enough’ is never enough.