Denis O'Brien’s Post

Streaming now accounts for 38.5% of viewing! Impressive, right? Here are some interesting observations on the streaming industry: - Did you know that Tubi is almost equal to Disney+ in terms of viewership? - Surprisingly, YouTube has more viewers than Netflix! - Prime Video lags behind Hulu in viewership. - MAX exceeds Paramount+ (really?) - With these insights, can you see a giant opportunity for a new streaming platform? The streaming industry is constantly evolving, and these observations show just how competitive it can be. Which platform do you prefer? Let me know in the comments below!

🎬Ever find yourself endlessly scrolling through Netflix, Hulu, or other streaming platforms, only to come up empty-handed? Your AI-powered recommendations may not be living up to your expectations. Let's dive deeper into how we can improve and personalize our content suggestions for a better binge-watching experience. Better understanding equates to better watching. 🖥️💡 #Netflix #Hulu #StreamingServices #AIRecommendation https://lnkd.in/etvGCVeK

This marks the third and final topic trending on #NATPE 2024 that we at allrites were eager to explore as well: content and brand collaborations in the modern streaming world. Read the full piece here: 🔗 https://lnkd.in/gU3MR-FC #Netflix #advertisingstrategies #streamingmedia #productplacement

EthOS Hot Takes: Streaming Service Showdown! In our Hot Takes Series we use EthOS's video survey tool to ask real consumers their opinions on today's hottest topics. In this video, we posed a fun yet challenging question: "You're stuck on a desert island, and you have a TV that can access only one streaming service. Which one do you choose and why?" Watch as consumers share their top streaming service picks and explain their choices. Will it be Netflix, Hulu, Disney+, or another contender? Tune in to find out!

FAST (free ad-supported streaming television) offers a lean-back streaming experience for viewers. It’s a streaming experience which typically hosts a much more familiar interface — and has an increasingly more prominent place on consumers’ TV screens. Here are three reasons why viewers are flocking to FAST: 📺 Love for the linear-like experience: FAST often features a traditional TV guide of channels, times, and program schedules. 💸 Reallocating their resources: Consumers are reassessing their spending habits because cord cutting and aggregating subscriptions to streaming services has resulted in little to no savings. 💡 Discovery of niche content: FAST offers viewers programming that’s suited for their interests in customizable categories and channels. Viewers scroll through channels to discover “what’s on,” rather than “what can I find that I might want to watch.” Learn more from Effectv 👇 #EffectvEmp

FAST (free ad-supported streaming television) offers a lean-back streaming experience for viewers. It’s a streaming experience which typically hosts a much more familiar interface — and has an increasingly more prominent place on consumers’ TV screens. Here are three reasons why viewers are flocking to FAST: 📺 Love for the linear-like experience: FAST often features a traditional TV guide of channels, times, and program schedules. 💸 Reallocating their resources: Consumers are reassessing their spending habits because cord cutting and aggregating subscriptions to streaming services has resulted in little to no savings. 💡 Discovery of niche content: FAST offers viewers programming that’s suited for their interests in customizable categories and channels. Viewers scroll through channels to discover “what’s on,” rather than “what can I find that I might want to watch.” Learn more from Effectv 👇 #EffectvEmp

FAST (free ad-supported streaming television) offers a lean-back streaming experience for viewers. It’s a streaming experience which typically hosts a much more familiar interface — and has an increasingly more prominent place on consumers’ TV screens. Here are three reasons why viewers are flocking to FAST: 📺 Love for the linear-like experience: FAST often features a traditional TV guide of channels, times, and program schedules. 💸 Reallocating their resources: Consumers are reassessing their spending habits because cord cutting and aggregating subscriptions to streaming services has resulted in little to no savings. 💡 Discovery of niche content: FAST offers viewers programming that’s suited for their interests in customizable categories and channels. Viewers scroll through channels to discover “what’s on,” rather than “what can I find that I might want to watch.” Learn more from Effectv 👇 #EffectvEmp

According to eMarketer, which streaming platform will see the most growth of subscription ad-supported viewers this year?   A – Disney+ B – Amazon Prime Video C – Peacock D – Netflix ANSWER: D) – Netflix will see a 75.2% YoY growth in US subscription OTT ad-supported viewers this year, according to eMarketer’s February 2024 forecast. Its high growth rate comes from a small base of 13.5 million ad-supported subscribers.

Welcome to EthOS Hot Takes! In this series, we leverage EthOS's video survey tool to gather real consumer opinions on today's trending topics. In this episode, we asked a fun yet challenging question: "You're stranded on a desert island with a TV that can access only one streaming service. Which one do you choose and why?" Watch as consumers reveal their top streaming service picks and explain their reasons. Will it be Netflix, Hulu, Disney+, or another favorite? Tune in below to find out! #EthOSapp #VideoSurveys #HotTakes #StreamingService #ConsumerInsights #DesertIsland #HumanInsights

📺 Streaming services are raising their prices, making it essential to choose the best value. 📊 Prime Video gives you the most bang for your buck, with the most movies and TV shows per dollar. 🍿 When subscribing, consider which service offers what you value most. #StreamingServices #PrimeVideo #Netflix #Hulu #DisneyPlus #AppleTVPlus