Hot summer is coming and more and more people are noticing the importance of hydration. To keep our body hydrated, drinking beverages is very important and the Institute of Medicine (IOM) recommends to drink at least 3 liters for men and 2 liters for women to maintain our bodies. Not only just hydration, but people also want their drinks to be more functional and convenient than the usual drinks. Something relatable and easy to adapt to our daily lives.
Morinaga Milk is one of the pioneers in the probiotic world, but along with the research, we have also developed a unique postbiotic strain LAC-Shield. It has been selected from thousands of lactic acid strains for its ability to induce IL-12, which is an important cytokine for enhancing immunity. Due to its characteristic as a postbiotic, it can be added to a wide range of applications with harsh manufacturing conditions that probiotics usually cannot endure. Beverage application is especially the best match for LAC-Shield for which it already has many examples of end products such as sports drinks, energy drinks, non-alcohol drinks, coffee, etc.
According to FMCG Gurus, when asked "How likely are you to try and seek out food and drink products that promote the following health benefits?", 81.4% of people answered "Aids immune system". This means that people are interested in seeking products with immune function and therefore, incorporating functional ingredients such as LAC-Shield could be the best way to create innovative beverages and meet consumer demands.
Looking for more information about LAC-Shield?
https://lnkd.in/eW-qxvZC
#Morinaga #Immunehealth #alwaysadapting #postbiotic #Innovation #Beverage
Manager - International Marketing, Sales & Exports at Afrinatural Holdings
3moExcellent work