Delivering Deep Leadership Transformation Using DiSC and LPI | Business & Executive Coaching | Mentor for ICF Credentialing | Keynote Speaker | Bestselling Author |
I recently read Jesse Cole's fantastic marketing book, Find Your Yellow Tux. (If you've read Blue Ocean Strategy and thought it felt like a textbook, grab a copy of Yellow Tux, it's much more conversational, relatable, and powerful.) "What business are you really in?" That one hit hard. As you can see in this video, Jesse and the Savannah Bananas are in the business of providing (and having) fun. There's a reason his company is called "Fans First Entertainment." What business am I in? Coaching & Personal Transformation...but reading Jesse's book, I came to realize I was talking about this work in a serious, heavy way. Ugh - I cringe even reading that and taking responsibility for it. What business am I REALLY in? Happiness, Joy, and Fulfillment. Why do we choose to take action to change our lives? Because on some level, we're not happy with the way things are. It's such an "oh, duh" moment - so easy to see that it's easy to miss in its simplicity. Be on the lookout for more high-energy, happy, joyful stuff coming from me. Until then, what can you do today to open up to more happiness and joy in your life? #marketing, #leadership, #havefun, #brightenyourday, #success, #dosomethingdifferent
Owner of Savannah Bananas, Creator of Banana Ball, Author of Fans First & Find Your Yellow Tux, Keynote Speaker
Making baseball fun and being fans first has always been our north star. This interview clip was from two years ago and nothing has changed. The key for us from Day 1 was to make sure that we are having fun every step of the way. We believe this starts from the top. From myself, Emily Cole, our leadership team and coaches, we've learned that our fun is contagious and spreads through the organization. Fun is often seen as a nice to have in the workplace. For us, it's a must have. Fun is a catalyst for everything we do. Fun drives new ideas. Fun drives innovation. Fun drives energy. Having fun and delivering fun can sometimes still be a challenge with our high standards...but every show, no matter what, you will see us dancing, singing and smiling with our fans. Our goal is to spread fun and joy to everyone we touch. I can only hope that this spreads so that everyone can find their fun.
