This happens enough with 🎥 interviews that I had to do a post about it. Below is an “editing room” shot from a recent interview with a VERY nervous executive (who will remain anonymous). Too many biz leaders will never talk about your company on camera because, well, you know you just aren’t very good on camera 🤷🏼♂️ Fear not. Just speak freely. Be yourself. I clean up 99% of interview tracks anyways. Nervous ticks and tendencies are fixed “in post” by placing your audio track and cutting out your pauses (see the lines vertical below), the ums, uhhs, errs, stutters, and blend it all into clearly delivered thoughts. #videocontent #creativeagency #productionlife #videographer #filmmaker #branding #brandcommunications #editor #helicopter #avgeek #aviationmarketing #sportsmarketing #protip
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Q7.) What is A-Roll and B-Roll? In film and video production, A-Roll and B-Roll are terms used to describe different types of footage: A-Roll Primary footage: This is the main video content, often including interviews, main action, or primary events. Focus: It tells the story directly and is typically what you see most prominently in the final edit. Usage: Common in news broadcasts, documentaries, and interviews where the primary narrative is being conveyed. B-Roll Supplementary footage: This is additional footage that is used to support the A-Roll. It helps provide context, cover cuts, and add visual interest. Usage: B-Roll can include shots of the environment, close-ups of relevant objects, and any footage that enhances the story being told by the A-Roll. Purpose: It’s often used to provide visual breaks, illustrate what’s being discussed in the A-Roll, and make the final product more dynamic and engaging. Example in Use Interview (A-Roll): The interviewee speaks directly to the camera. Contextual Shots (B-Roll): Clips of the interviewee working, the location where the interview is taking place, or relevant objects related to the interview topic. A-Roll and B-Roll are essential in creating a well-rounded, visually appealing, and engaging final video product.
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🚀 Exciting news! I had the opportunity to be featured in an interview with Inspirery. 🎤 You can check it out here: https://lnkd.in/eyxisAd3 In the interview, I share some insights on my journey, but let's be honest—most of it is just me trying to sound smart while secretly wondering if I left the oven on. 🍕🔥 If you're looking for career advice or just a good laugh at my expense, this one's for you! #Interview #CareerJourney #Laughs #ProfessionalDevelopment #ChrisConidis
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Here are 6 ways to ensure that your next on camera interview actually delivers content that will improve that video's view stats. With these tips you will establish rapport with the person you're interviewing so that inauthentic, long winded and dry answers become a thing of the past! Written by my colleague Producer & Director Rachel Hogan #videoproduction #interviewbasedvideo #tips #interview #oncamera
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At the heart of every great story is a great storyteller. And the best part about being a corporate filmmaker is capturing those individual stories and turning them into something even bigger. It all starts with the interview. The proverbial talking head. The backbone of every great video. And probably my favorite part of the whole process. Because sure, more often than not these are business stories they’re telling. Corporate talking points that need to be hit. Topics that need to be discussed. But when an interview is done well, the subject reveals a little bit extra about themselves. Sometimes it makes the cut. Sometimes is doesn’t. But I get to see it in the editing process, no less. And it’s always like my own little bonus content. A glimpse into what really makes people tick. Below are just a few shots of the hundreds of interviews I’ve done over the years. Any of them would be hard-pressed to recognize me in a line-up or on the street. I was a quick conversation they’ve long since forgotten having. Just a part of their job that afternoon. But I can tell you all about each one of them and what was happening that day and what we talked about and how it was all going for them in that moment. They all told me their stories. And if there’s one thing we all know about the power of stories, it’s that they stick.
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Unlock awareness with better testimonials, here's how... 🗝 ⚡️ BEFORE YOU START: 1) Conduct pre-interviews. > Get everyone being interviewed on a 20-minute, 1-on-1 call with the director 2+ weeks before filming. This will help the director understand how to conduct the actual interview and provide ideas for B-Roll. 2) Boil down your message goal. > Create a one-sentence summary of what you want communicated to the viewer from the final video. This is your north star for all decisions. 3) Plan the logistics of your location. > Often interviews are in live locations; a client's workspace, your office, etc. Do a walkthrough 1+ week before to understand the areas you want to film and have them reserved. 4) Allocate the proper time. > Similar to Tip (5), be realistic with your schedule for the day. One interview with B-Roll of that person can easily take 3 hours. 5) Under promise, over deliver. > Don't tell the person interviewed, "It will only take 10 minutes." Plan well beyond what's needed and they'll be pleased if released early! ⚡️ DURING FILMING: 6) Use two cameras and film B-Roll. > Two cameras allow the editor to make more ruthless cuts, see Tip (10). Filming B-Roll allows more of those cuts to be hidden with other footage. 7) Don't call out the start of recording. > Camera and audio should roll the moment the interviewee is seated. The interviewer can then naturally flow into questions. Dramatic "speeding" calls don't help anyone. 8) Be seated. > You're there for at least 20-30 minutes. Being comfortably seated also stops the interviewee from rocking while standing. ⚡️ IN THE EDIT 9) Avoid the politics of who's most featured in the edit. > It's hard, but don't just always pick the person of seniority. Find those that are likable, good talkers, and have a story to tell. 10) Trim the fat. > A 30-minute interview may need to be cut down to 30 seconds. Be ruthless in the edit and remember your north star from Tip (2). 📩 Keep following Dustin Schultz for best practices using video to connect with your audience and the occasional dad joke.* *Not necessarily in that order.
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One of our greatest #passions at Illumino is creating dynamic content and capturing the essence of each event on film. We especially love conducting interviews, as they reveal incredible #insights and personal stories that bring each event to life. These videos not only capture memorable moments but also serve as powerful tools to drive #marketingcampaigns, amplifying your brand’s reach and effectively promoting future events or business initiatives. #video #interviews #marketing #videomarketing #tools #socialmedia #engagement #travel #filming #videography
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Unlock the potential of your interview content with essential filming techniques. Choose a suitable location, ensure proper lighting, and use a tripod for steady shots. Remember, quality audio is crucial—invest in a good microphone and prepare open-ended questions for engaging responses. These best practices can elevate your video production to professional levels. #Filmmaking #VideoProduction #ContentCreation
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What happens when you let your Gen Z employee write, film, and edit your newest marketing content? 🤔 Magic. That's what happens 😁 And the best part? My resume-review and headhunting skills are EVEN better than my marketing ones 😎 P.S. I nominate Travis Miller for best Lead Actor in a short film P.S.S. The long-awaited name reveal is at the end so stay put! 😤 #Recruiter #GenZMarketing #MillerResourceGroup #NewOpportunities #Hiring
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Here are 6 ways to ensure that your next on camera interview actually delivers content that will improve that video's view stats. With these tips you will establish rapport with the person you're interviewing so that inauthentic, long winded and dry answers become a thing of the past! Written by my colleague Producer & Director Rachel Hogan #videoproduction #interviewbasedvideo #tips #interview #oncamera
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I’m often asked what makes a great video interview, especially in documentary, corporate, and non-profit filmmaking. For me, it comes down to thorough preparation and creating a comfortable environment for the interviewee. Preparation means researching the company, organization, or subject in advance and considering the right questions to ask. This ensures a smooth interview while helping the interviewer stay confident and in control. Equally important is making the interviewee feel at ease. A relaxed, conversational approach encourages authenticity, which is crucial for documentary, corporate, and non-profit interviews. Allowing time for thoughtful responses—without interruptions or pressure—helps capture genuine emotions and insights. To help participants look and feel their best, lighting and lens choice are key. Proper lighting ensures a flattering, natural look, while the right lens creates a cinematic feel that enhances the subject’s presence on screen. A professional makeup artist is also often brought in to boost confidence and refine the on-camera appearance. And of course, thanks to the magic of video editing, mistakes are never a problem. If your business, brand, or non-profit needs high-quality, professional documentary, corporate, or non-profit video interviews, let’s connect. At Torres Studios, we craft compelling visual narratives that bring your message to life. #documentaryfilmmaking #videoproduction #interviews #torresstudios #marketing #corporatevideos #testimonialvideos #nonprofitvideos
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