Doner’s Post

'𝗧𝗮𝗹𝗸𝗶𝗻𝗴 𝗔𝗱𝘀' - 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟱 🎙️ Back for another round of show and tell, Alex, Cathy, Hannah and Tessa present the adverts that have caught their eye this month including: A Miami Beach spring breakup 🌴 A 'nod' to Carlsberg 🍻 A catchy tune from Bosh Appliances 🧺 A good old-fashioned billboard 🚥 Search for Advisers Assemble wherever you get your podcasts to listen now 🎧 #podcast #financialservices #marketing #socialmediamarketing #contentmarketing #onlineadvertising #advertising #media

What's a Junkie quote? A Junkie quote or in full terms, an Ad Junkie's quote is one that you as an advertising lover, fan, or practitioner live by. You apply it to your work, life and everything in between. An Ad Junkie's quote helps you doing those rough time when you question why you ever got on this slave ship called advertising. It reminds you that the good times are not too far ahead and gives you a hand in dealing with what ever situation you find yourself in. In my experience, having one is very key as it keeps me grounded and going no matter the condition. Since the beginning of Advertising Anonymous Podcast , I have heard some of the strongest and just plain funny Junkie quotes. Some of these quotes were even made under the pressure of a full bladder 🤣. Maybe I will do a compilation and drop it soon. If you can't wait, click the link https://lnkd.in/eYscCVUf to listen to the latest episode and past episodes of Advertising Anonymous Podcast . What's your Junkies Quote? Drop yours in the comments.

🎙 Ready for bigger and better? 🎙 The Campaign Podcast has been shaken up with a brand new sound and revamped format! With the first episode of the new style released today, the upgraded format features Campaign UK's journalists gathered around mics to tackle the big questions in adland, from critiquing creative strategies to investigating the background of media scoops. Check out the new format in the link in comments (and let me know what you think!) In the first episode, Gideon Spanier, Maisie McCabe, Shauna Lewis and I examine what brands lose by not advertising on X.  Listen to it now on Apple, Spotify or the link in comments. #podcast #x #elonmusk #advertising

STOP copying competitor ads!! You can generate hundreds of ideas per day!! Australian Strategy Genius John James was kind enough to host me on his Champagne Strategy podcast to talk why Mimetics are so popular today, what happens if it continues, and how you can zig when everyone else zags... Spoiler: BE CREATIVE! He teased out my step-by-step process to come up with genuinely CREATIVE ad ideas. Ideas that will crush your competition in the ad auction place. No more last-minute Foreplay or Atria or MagicBriefs panics. What do you think? Worth it to effort your own ad ideas or too easy to copy others? Watch: https://lnkd.in/e7cJPH6J Listen: https://lnkd.in/eQPYcunc #podcast #advertising #creativestrategy

If you’ve ever asked your clients what they like about your agency, have you ever noticed that they say some pretty generic stuff? Things like ‘going the extra mile’ or that you ‘feel like an extension of the team’? It's all very nice - albeit often grounded in you over-servicing them - but not much help if you’re thinking about how to stand out. So a lot of agencies just aren’t that clear on what clients really want. In which case, you’ll love this episode of The Immortal Life of Agencies. Our guest is none other than David Meikle. A classic ‘poacher turned gamekeeper’, he was previously an agency leader, working for Grey and latterly running Ogilvy in Russia, and now he’s a search consultant. David’s also a compassionate, innovative and rigorous thinker about the advertising and marketing industry, which you’ll know if you’ve read either of his brilliant books - the seminal ‘How to Buy a Gorilla’ and, most recently, ‘Tuning Up’. So when David - as he tends to - brings some creative thinking to the topic of what clients REALLY want from agencies, I’d urge you to take a listen. Feast your ears on a veritable treasure trove of his characteristic warmth and insight. Highlights include - but are not limited to - the following: 💷 What agencies misunderstand about profit  🎁 Why he disagrees with the trend for more productised agency offers  🤝🏻 How to strike a fairer deal with Procurement 🫨 A new way to think about agency differentiation. There are also some useful shoutouts to agencies we know are smashing it - and what it is that they’re doing differently. (Spoiler - take a bow, Jenny Biggam, Liam Mullins and the team at the7stars, as well as Lucy Jameson, Natalie Graeme and Nils Leonard at Uncommon Creative Studio.) In return for this meaty goodness, will you do us a favour? Or three favours, to be precise: ✅ Hit ‘Repost’ (with no comment added) ✅ Go listen ✅ Please subscribe Thanks in advance, enjoy the episode and do share your takeaways. Episode link in the comments - or find us wherever you get your podcasts. #MarketofOne #Underdifferentiated #TILOA

Where should we draw the line between personalized and creepy? Check out Susan Cantor's thoughts here: #branding #personalized #podcasts

“I tried advertising in a magazine, but it didn’t work!” Here’s what likely happened: You probably didn’t give it enough time to work…or season. Once you put ads out there, you have to give it time. Set it and forget it. If you did that and it was a no bueno, then… 🛑 You had the wrong message 🛑 The wrong people 🛑 The wrong amount of times It could be one of these, 2 out of the three, or all three… Let me help you with this! Let’s dance! DM me or drop a line in the comments. Sidenote: I’m on the production crew of a new video and audio podcast with a prominent national media personality, and this picture is me on set. If you’re interested in advertising on this show or you want more details, let me know :). The first episode drops Feb 14. #advertising #marketing.#sales

TGIF people! It's time for the latest installment of the Promo UpFront #podcast! This time Bill Petrie and I chat about the dichotomy of the economy, how to sell in certain times, Netflix creating entertainment centers, and the efficacy of TV advertising! Watch or listen now! #marketing #branding

🎙 Have you checked out the latest episode of our #marketingpodcast, Adapt & Thrive? Tom and Theresa discuss the topics and trends that shook things up in 2023. Plus, we take a look ahead to what we can expect from the world of marketing in 2024. 🎧 Listen on iTunes: https://lnkd.in/gGFrX7zc 📺 Watch on YouTube: https://lnkd.in/ggvgGwgF #digitalmarketing #digitalmarketingagency #marketingtrends #marketingagency #sandiego

The Ad Watchers podcast is returning tomorrow with a brand new season! Hosted by BBB National Program's National Advertising Division (NAD) attorneys Eric Unis and Annie M. Ugurlayan (she/her), our first episode will tackle the FTC's updates to their Endorsement Guides, and best practices for aligning your marketing accordingly. Subscribe now to get all Ad Watchers episodes delivered directly to your inbox: https://hubs.la/Q02rxs8L0 #AdWatchers #AdLaw #InfluencerMarketing