Unveiling the Amazon Growth Equation Have you ever wondered what are the core metrics that you should look out, if you are looking to expand your revenue? In the world of e-commerce, success hinges on a powerful equation (Elizabeth Greene uses this to simplify a lot): Sessions x Conversion Rate x Average Order Value Sessions: The more visitors you will be bring to your listing, the better the likelihood of more sales. Conversion Rate: What would you benefit, if you aren't able to convert those visitors? Turning those visitors into satisfied customers is key to growth, and therefore, conversion rate comes here into focus. Now you are have maximised the traffic and conversion rate opportunities, what else could you do? Guess what, you would have to sell more to existing customers? Average Order Value: Encouraging customers to buy more. Upsell your other products to increase basket size. Use Virtual Bundles, Cross Promote through Brand Story and EBC Comparison Charts, Percentage Off Cross-Promotions. By optimizing these factors, you can continually improve your brand dominance. What are your thoughts on the Amazon Growth Equation? 💬 #Amazon #Ecommerce #BusinessGrowth #DigitalMarketing
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🚫 5 Must-Avoid Pitfalls for Amazon Sellers! 🚫 Hey Amazon Sellers, let's navigate the e-commerce world without hitting these bumps! 🌐 Here are 5 things you definitely want to steer clear of: 1️⃣ Getting Out-of-Stock: Keep the goods flowing! Running out of stock can be a buzzkill for your business. 📉🛒 2️⃣ Overlooking Listing Optimization: Don't let your products get lost in the digital aisles. Optimize those listings to catch the buyer's eye! 🌟📲 3️⃣ Bad Product Quality or Packaging: First impressions matter! Ensure your products are top-notch, and the packaging is on point. 📦💯 4️⃣ Ignoring Customer Feedback & Reviews: Your customers are the real critics. Listen to what they're saying – it's your guide to improvement! 🗣️🌟 5️⃣ Product Research Based on Assumptions: Assume nothing, confirm everything! Base your product research on solid ground, not guesswork. 🔍✅ Stay savvy, avoid these pitfalls, and let's ace the Amazon game together! #AmazonSellingTips #EcommerceWisdom #AvoidPitfalls #InventoryManagement #ListingOptimization #ProductQualityMatters #CustomerFeedback #ReviewsMatter #SmartProductResearch #AmazonSuccessTips
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🚫 5 Must-Avoid Pitfalls for Amazon Sellers! 🚫 Hey Amazon Sellers, let's navigate the e-commerce world without hitting these bumps! 🌐 Here are 5 things you definitely want to steer clear of: 1️⃣ Getting Out-of-Stock: Keep the goods flowing! Running out of stock can be a buzzkill for your business. 📉🛒 2️⃣ Overlooking Listing Optimization: Don't let your products get lost in the digital aisles. Optimize those listings to catch the buyer's eye! 🌟📲 3️⃣ Bad Product Quality or Packaging: First impressions matter! Ensure your products are top-notch, and the packaging is on point. 📦💯 4️⃣ Ignoring Customer Feedback & Reviews: Your customers are the real critics. Listen to what they're saying – it's your guide to improvement! 🗣️🌟 5️⃣ Product Research Based on Assumptions: Assume nothing, confirm everything! Base your product research on solid ground, not guesswork. 🔍✅ Stay savvy, avoid these pitfalls, and let's ace the Amazon game together! #AmazonSellingTips #EcommerceWisdom #AvoidPitfalls #InventoryManagement #ListingOptimization #ProductQualityMatters #CustomerFeedback #ReviewsMatter #SmartProductResearch #AmazonSuccessTips
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🚫 5 Must-Avoid Pitfalls for Amazon Sellers! 🚫 Hey Amazon Sellers, let's navigate the e-commerce world without hitting these bumps! 🌐 Here are 5 things you definitely want to steer clear of: 1️⃣ Getting Out-of-Stock: Keep the goods flowing! Running out of stock can be a buzzkill for your business. 📉🛒 2️⃣ Overlooking Listing Optimization: Don't let your products get lost in the digital aisles. Optimize those listings to catch the buyer's eye! 🌟📲 3️⃣ Bad Product Quality or Packaging: First impressions matter! Ensure your products are top-notch, and the packaging is on point. 📦💯 4️⃣ Ignoring Customer Feedback & Reviews: Your customers are the real critics. Listen to what they're saying – it's your guide to improvement! 🗣️🌟 5️⃣ Product Research Based on Assumptions: Assume nothing, confirm everything! Base your product research on solid ground, not guesswork. 🔍✅ Stay savvy, avoid these pitfalls, and let's ace the Amazon game together! #AmazonSellingTips #EcommerceWisdom #AvoidPitfalls #InventoryManagement #ListingOptimization #ProductQualityMatters #CustomerFeedback #ReviewsMatter #SmartProductResearch #AmazonSuccessTips
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Have you ever wondered how some products consistently rank high on Amazon's search results? 🤔 The answer often lies in their Best Sellers Rank (BSR). This metric, a crucial indicator of a product's sales performance, can significantly impact its visibility and success on the platform. 🏆 Factors like sales volume, sales velocity, competition, reviews, and product listings all influence your BSR. By optimizing these elements, you can improve your product's visibility and attract more customers. 📈 Be sure to check out the blog, to know more https://lnkd.in/dVkx596x! #AmazonBSR #AmazonSEO #Ecommerce #ProductVisibility #SalesBoost #Forceget
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Strategic Amazon Brand Manager | Expert in Seller Central Management | Advanced Listing Optimization | Strategic PPC Campaigns management | Proven Track Record in Propelling Brands to 6-7-Figure Sales Success
🚀Transformative Growth on Amazon! 🚀 I am thrilled to share a remarkable success story from one of our valued clients on Amazon for the month of April. With a strategic approach and dedication to excellence, we achieved impressive outcomes that underscore our commitment to client success. Key Achievements: Total Order Items: 1,684 Total Units Ordered: 1,934 Product Sales: £22,101.38 Average Units per Order Item: 1.15 Average Sales per Order Item: £13.12 Through meticulous market analysis, optimized advertising campaigns, and a focus on inventory management, we propelled significant growth for our client's Amazon account. These results not only highlight the effectiveness of our tailored strategies but also our dedication to pushing the boundaries of what is possible in e-commerce. We look forward to continuing this trajectory of success and are excited to help more brands achieve their full potential on Amazon. #ECommerce #AmazonSales #ClientSuccess #DigitalMarketing #GrowthStrategy
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Account PPC Expert | Ex Amazonian | Account Specialist | Account Management | Display Ads | Helping Brands Scale their Business on Amazon
Why Amazon Promotions Don't Always Lead to Higher Profits and Revenue ?📣 As an Amazon seller, running deals, promotions, or discounts is a common strategy to increase visibility, drive sales, and hopefully, profitability. However, it's crucial to understand that these tactics might not always lead to higher revenue or profitability. Here's why: 1) Volume vs. Value 📉: When you run discounts or promotions, there's a good chance you'll see an uptick in the number of units sold. However, this doesn't necessarily mean your total sales revenue will increase. In fact, the lower per-unit price can often lead to lesser overall revenue, even if you sell more units. 2) Margin Compression 💸: Discounts eat into your profit margins. While it's great to see a surge in units flying off the virtual shelves, each sale might be contributing significantly less to your bottom line. This can lead to a situation where you're working harder for less profit. 3) Perceived Value & Brand Positioning 🏷️: Regular discounts might harm your brand's perceived value. If customers start expecting sales, they may hesitate to purchase at full price, waiting instead for the next promotion. This can erode your brand's premium positioning over time. 4) Operational Strain 🔄: Increased sales volume can put a strain on your operations, from stock management to customer service. If your infrastructure isn't prepared for the spike, this can lead to negative customer experiences, affecting your brand reputation and future sales. 5) Opportunity Costs 🚫💰: Finally, consider the opportunity costs. The resources spent on managing and funding discounts could potentially be invested in other areas of your business with a higher return on investment, such as product development or enhancing customer experience. 🔍 Bottom Line: While promotions can be an effective tool in your Amazon selling arsenal, they should be used judiciously. Understanding the impact on your total sales, profitability, and brand is crucial to making informed decisions. Always analyze the data, consider the long-term implications, and strive for strategies that balance immediate gains with sustainable growth. #AmazonSelling #EcommerceStrategy #Profitability #BrandValue #OperationalEfficiency #amazonads #amazonppc
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According to a McKinsey Report, Amazon attributes over 35% of its year-over-year revenue growth to enhancements in Average Order Value (AOV). Imagine the impact of a 35% revenue boost from the traffic and customers you already have… Our take: The best brands in 2024 are obsessing over AOV. But how are they doing this? We collaborated with 9 authors, each with years of ecommerce experience. We researched one brand each to uncover their secrets to increasing AOV. In this guide, you’ll read ➡️ Real stories ➡️ Actionable tactics ➡️ Measurable results Here’s the link to check it out:Tl;dr: Boosting AOV isn’t just about increasing sales—it’s about fueling profitable growth in a competitive market. https://lnkd.in/epgs854M
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I Help Amazon Agencies Scale Profitably | $10M+ Revenue Generated across Several Brands | Proven Partner for Reducing Operational Costs upto 65% Offering End to End Solutions
Peak season is a golden opportunity for Amazon sellers, but it also brings increased competition. To thrive during this time, follow these essential strategies: #AmazonPPC #PeakSeason #Ecommerce #DigitalMarketing
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Co-Founder, COO at Eleantz - focus @ Collaborate, Accelerate & Elevate, E-commerce Business Consultants, Entrepreneur
🔔 Amazon’s recent update to Best Deals is a welcome change for sellers and account managers alike. Previously, when participating in a Best Deal, Amazon would automatically consider all available inventory, which limited our ability to manage stock levels effectively. 🎯Now, sellers can choose the exact number of units they want to commit to a Best Deal, a flexibility that was previously only available for Lightning Deals. This new option allows for more thoughtful and strategic planning, especially when managing inventory and promotional efforts. It’s a small but significant improvement that can make a big difference in ensuring that we can meet sales goals without overextending resources. It’s encouraging to see Amazon making changes that give sellers more control over their business strategies. This update is just one example of how the platform continues to evolve in ways that benefit the entire e-commerce community. If you’re looking to optimize your Amazon strategy with this new update, feel free to reach out—I’d love to chat! #amazon #ecommerce #inventorymanagement #amazondeals #bestdeals #lightingdeals #7daysdeal #eleantz
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Amazon's latest update to Best Deals is a game-changer! Sellers now have greater control over their inventory and promotional strategies. This is a positive step towards empowering sellers and ensuring a more efficient e-commerce ecosystem. Don't miss out on the benefits of Amazon's new Best Deals feature. Let Eleantz help you maximize your sales potential. #amazon #bestdeals #amazonupdates #promotionalstrategy #eleantz #ecommerceagency
Co-Founder, COO at Eleantz - focus @ Collaborate, Accelerate & Elevate, E-commerce Business Consultants, Entrepreneur
🔔 Amazon’s recent update to Best Deals is a welcome change for sellers and account managers alike. Previously, when participating in a Best Deal, Amazon would automatically consider all available inventory, which limited our ability to manage stock levels effectively. 🎯Now, sellers can choose the exact number of units they want to commit to a Best Deal, a flexibility that was previously only available for Lightning Deals. This new option allows for more thoughtful and strategic planning, especially when managing inventory and promotional efforts. It’s a small but significant improvement that can make a big difference in ensuring that we can meet sales goals without overextending resources. It’s encouraging to see Amazon making changes that give sellers more control over their business strategies. This update is just one example of how the platform continues to evolve in ways that benefit the entire e-commerce community. If you’re looking to optimize your Amazon strategy with this new update, feel free to reach out—I’d love to chat! #amazon #ecommerce #inventorymanagement #amazondeals #bestdeals #lightingdeals #7daysdeal #eleantz
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Director of Operations | Partnered with Global Brands | B2B Collaborations | 100% Growth in 120 Days or Refund
5moEcommarise This equation simplifies the complexity of e-commerce success beautifully. It's all about driving traffic, converting visitors into customers, and maximizing their spending. By focusing on these core metrics, brands can enhance their revenue and solidify their position in the market. A clear and actionable strategy like this is essential for sustainable growth. Great insights!