EducationDynamics’ Post

“While using AI to create digital twins and synthetic voices is not yet common, incorporating this technology into a teaching video helps illustrate the potential and relevance of AI in marketing, providing students with a firsthand look at the innovative tools they might encounter in their careers,” explains Professional Teaching Fellow Inna Piven on the initiative to integrate Gen-AI in her teaching for industry-ready graduates. Piven, Senior Lecturer Shahper Richter and Professional Teaching Fellow Patrick Dodd are leading the Gen-AI integration in digital marketing education at the University of Auckland Business School. Their tech-infused courses like Marketing 304: Digital Marketing and Business Management 722: Digital Branding & Advertising are shaping a curriculum that aims to prepare students for an AI-centric future. Learn more about their initiative:

Ever dreamed of an education journey tailored just for you? Welcome to the era where AI makes this dream a reality! Dive into our latest blog and explore how artificial intelligence is transforming education marketing, creating personalized experiences that align perfectly with your aspirations and interests. Say goodbye to one-size-fits-all information sessions and embrace a world where the right opportunities find you. Discover how AI is redefining the way we connect with educational programs and shaping the future of learning. Ready to be part of this revolution? #AIinEducation #EducationRevolution #PersonalizedLearning #EdTech #enrollmentmarketing #digitalamarketing

Check out our latest PIE Chat Live with Nicholas Cuthbert and Paul Napleton University of East Anglia and Salesforce. AI is revolutionising the way we teach and learn. Silo busting! More meaningful interactions to enhance students performance. Make sure you keep your moral code, North star ⭐ and work with trusted partners. Keep testing and learning! Loved this PIE Chat Live! Lots of great advice Paul Napleton 👩💻 Personalised marketing and learning. Tailoring recruitment and learning experiences, preferences and materials. 👩💻 AI-powered platforms can help student's performance, providing targeted interventions and remediation when needed. It could also help providing instant feedback to students and for more meaningful interactions. 👩💻 Virtual Assistants and Chatbots: AI-powered virtual assistants and chatbots can provide 24/7 support to students, answering questions, providing guidance, and directing them to resources. Salesforce demonstrating a live chat by pulling in tailored resources/links to chats and tailored follow up - amazing! 👩💻 Predictive analytics can analyse vast amounts of data to identify at-risk students early on, allowing institutions to intervene and provide additional support to improve retention. Plus lots more....! Watch on replay https://lnkd.in/ehZZF3uc #ai #technology #innovation #tech #metaverse #future

Mastering the Art of Marketing Through Lifelong Learning: In the dynamic world of marketing, the most potent weapon at our disposal is continuous education. As we pivot into an era where traditional methodologies intersect with digital frontiers, the importance of staying informed and educated cannot be overstressed. The Knowledge Economy: We're not just marketers; we're perpetual students in an ever-expanding knowledge economy. Whether it's understanding the nuances of consumer psychology or mastering the latest digital tools, education empowers us to craft strategies that resonate and convert. Tech Fluency: The rise of AI and machine learning isn't just a tech trend; it's a marketing revolution. Staying abreast of these technologies isn't just beneficial—it's essential to ensure our campaigns are as intelligent and targeted as the audiences we serve. Data-Driven Decisions: The days of guesswork are long gone. Data analytics courses are crucial for modern marketers to decipher the stories behind numbers, turning insights into action. Global Marketing Perspective: As global markets become increasingly accessible, understanding cultural nuances and global market trends is pivotal. Courses in cross-cultural communication and international marketing are invaluable. Ethics and Sustainability: In an age where consumers demand transparency and social responsibility, education in ethical marketing and sustainable practices is not just good for society—it's good for business. As we gear up to face the challenges and opportunities of today's marketing landscape, let's commit to a path of lifelong learning. Share with us: What is one area in marketing you're eager to learn more about this year? #marketingeducation #continuouslearning #digitalmarketing #dataanalytics #ethicalmarketing #lifelonglearning

Change or Perish. Those who do not use AI, ML, Automation or integrate AI into their university curriculum or task. Soon they will be out of the market. There are many who may object to the use of AI, its similar to those in the early days in India, where many bank employees objected to the use of computer and automation or usage of ERP. And many who had used typewriter in early days, objected to the use of printer and computer. If you are among them soon you may become like a typewriter or an outdated product in the market. Here are few famous universities who had used and integrated AI and its usage into their activity: https://lnkd.in/eiMPNGHY

We launched the ME +ai : A Marketing Education Community LAB in our first roundtable with marketing educators yesterday. Thanks to Leslie Hughes, Kevin Rogers Cobus, Lisette Gelinas, CM, Andrea Sakiyama Kennedy 🌔 and Tessa Ohlendorf for a great start! How Does AI Impact Marketing Education? To launch our ME +AI LAB section, we met to discuss how AI is starting to impact marketing education, from the curriculum and assessment side, to how governance and ethics must be foremost in mind.

Change or Perish. Those who do not use AI, ML, Automation or integrate AI into their university curriculum or task. Soon they will be out of the market. There are many who may object to the use of AI, its similar to those in the early days in India, where many bank employees objected to the use of computer and automation or usage of ERP. And many who had used typewriter in early days, objected to the use of printer and computer. If you are among them soon you may become like a typewriter or an outdated product in the market. Here are few famous universities who had used and integrated AI and its usage into their activity:

Find out how 8 universities are leveraging AI to drive student success. In your latest DMI blog, you'll take a look at 5 great ways (plus real-life examples) to help you understand the potential of AI to ⬇️ - Assess and predict student success. - Drive personalized learning. - Boost student engagement. - Answer student inquiries. - Improve student retention. This is interesting stuff! Click the link below to learn more 🙋♀️🔗 _________ #digitalleadership #AI #furthereducation #machinelearning #personallearning

The #futureoflearning: Personalised #AITutors for every Student - great insights by Peter H. Diamandis As always Peter comes up with great insights around use cases of digital technologies which can cause disruption and this is one such case . This is a must read , as same principles can be applied for other use cases including solutions driven by congruence of #digitaltechnologies. My sincere thanks to Peter and hope I can meet you some day to learn more from you . Rohit Sarcha Advisors

The AllHere/LAUSD stories keep coming. Schools value relationships with vendors. If the relationship is going well, they may ask your edtech company to offer more. I've heard this happen to multiple early-stage edtech companies. From a marketing perspective, I always suggest focusing your offerings on what you do best rather than saying you do everything. This helps showcase your expertise and attract the right schools with clear messaging. From a sales perspective, it's easier to discuss the breadth of your offerings when you're talking one-on-one. However, be careful about overpromising just because you want more business. https://lnkd.in/eGbMgGwp