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ELG Insider

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Jan-Erik Asplund, Co-Founder of Sacra, and our CEO, Bob Moore, had a revealing conversation about the role partnerships are playing in go-to-market for the fastest growing SaaS companies. And according to them, the ELG era is the result of APIs. Why? The rise of the API economy has driven a shift from all-in-one solutions to a cooperative ecosystem model, where specialized companies collaborate to serve the same end-users. This has led to the emergence of ELG, where partnerships and ecosystem collaboration are central to growth. To read the conversation, click here 👉 https://lnkd.in/gCKAXP3a

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