Eric Beer’s Post

💥 𝐓𝐡𝐞 𝐏𝐢𝐭𝐜𝐡 𝐓𝐡𝐚𝐭 𝐁𝐫𝐨𝐤𝐞 𝐁𝐫𝐚𝐢𝐧𝐬 💥 Imagine you’re at a meeting. You’re ready for the perfect pitch—then BAM! ❗️You get hit with a word salad of epic proportions. Suddenly, you're drowning in terms like: 👉'synergistic operational methodologies' AND 'quantitative extrapolative solutions.' 🤯 By the time they finish, you’re nodding politely, while your brain has packed up and gone on holiday. 🧳☀️ But hey, don’t take my word for it. Watch this 8-second video where I’ve recreated the most incomprehensible pitch you’ll ever hear. It’s like trying to decode an alien language while your Wi-Fi’s glitching. 🛸📡 Moral of the story? If your pitch sounds like it’s written by a supercomputer on its day off, your prospect’s already checked out—mentally and maybe even physically. 🏃♂️💨 Keep it simple, genius! Or you’ll end up pitching to yourself. 🎬 Watch the chaos unfold below—just don’t say I didn’t warn you. 👇 #SalesTraining #PitchDisaster #SalesWithoutSelling #JargonAlert #BusinessGrowth #LeadGeneration #BrainMeltdown

Text back 📱 📲for glory in an instant! 🙌 Make it easier to capture leads with just a few taps. #LeadGlory #LeadNurturing #InstantResults ✨ See our bio/profile for more information.

"How do I get better leads in Performance Max?" It's a question we hear all the time. These are the top ways to bring in high-quality leads. See what other top Performance Max questions we’re answering here → https://goo.gle/49ll63i

This is very exciting news for B2B businesses struggling with lead quality. That being said, in my experience, the primary reason most B2B brands struggle with lead quality is due to incorrect CRM integration. Like trying to find a new coffee shop without Google Maps, whether you are driving a Porsche or riding a tricycle, if you don't have the proper directions, it doesn't matter how fast you are going. At B2Z Digital, we're that annoying friend who makes sure you've got the map before you hit the road. We help you set up everything so your marketing dollars are actually taking you where you want to go – no detours. With Google enhancing Performance Max, this could really be a game-changer for B2B folks - it already is for many D2C brands. So, if you're tired of marketing campaigns that feel like a wild goose chase, let's chat.

As with many of Google’s newer campaign types #performancemax can be a bit of a black box. So how can you optimize it to drive higher quality leads? Some of my favourite tactics include: 🤖 Ensuring your #digitalmeasurement is airtight and you’re using a target CPA bid strategy + layering in a new customer acquisition target with historic LTV data 👨👩👧👦 Building asset groups around key audience signals (like Google’s in-market / affinity audiences, keywords and topics, and your own #firstpartydata) to ensure you’re reaching the prospects most likely to act 🎨 Tailoring your #adcopy and #creative for each asset group to ensure you serve the most relevant ad for each key audience you’re trying to reach, and make sure you have a regular testing framework in place too! PMax can be tricky to understand if you’re used to how traditional #sem campaigns work, but the ability to place the right ads for the right moment across all of Google’s inventory makes it an incredibly powerful addition to your #performancemarketing toolkit. Eager to learn more? Drop your thoughts below or reach out to me directly - me and the fine folks at SALT XC are always happy to nerd out over the details with you 🤓

How many investors do you need to find a lead? 🤔 Here are the average funnel #'s you'll need to get multiple term sheets Everyone starts with a different sized network but make sure you optimize for validated potential lead investors (instead of the top of the funnel) before kicking off your round 👍 -- ♻️ Repost to help a founder in your network Click 'visit my website' at the top of this post to register for my Seed to Series A session

🎙 Catch up on the fourth episode of our NEW webinar series 'Calling Masters' here: https://bit.ly/4bZzG21 Brought to you by Air Marketing's SDR Academy and Lead Forensics, last week's episode saw Joe Ducarreaux, Marco A., Erik Pollitt (Sales Trainer) ⭐ and Tom Happé discussing the key ways to craft a compelling narrative and guide your prospect towards a positive outcome. Like what you see? Don't forget to sign up to gain access to the rest of the series by clicking the link in the comments 👇 #CallingMasters #ColdCall #Sales #Performance #Webinar

SDRs hear "no" a LOT. And that can be a tough pill to swallow. But the best SDRs don't look at "no" as rejection - they view it as *redirection.* Kyle Schmider joined Madeline Resnic for an SDR Insider episode all about rejection. They covered some crucial topics like: 1️⃣ Embracing "No" as a Stepping Stone. This redirection mindset is crucial for staying positive and motivated as a rep. 2️⃣ Email vs. Phone Rejection. The lack of tonality and body language on an email can make the "no" sting a little more. Leaning on your peers and manager to upskill your writing can help mitigate that. 3️⃣ Negativity ➡️ Positivity. The best reps squeeze as much value and positive momentum out of a "no" as possible. Positively redirecting your efforts after getting rejected is Kyle's secret weapon. Remember: every no is just a step closer to yes. Embrace, learn, and grow from the no. 🔗 to watch is 👇 #SalesDevelopment #RejectionIsRedirection #GrowthMindset #SDRInsider #SalesTips

Lead Enrichment is like dating. As you date someone, you get to know each other more and more each day. So, think about your leads in the same way. If you do this well, you will accelerate your sales cycles, increase retention rates and sell way more than what you do today. The best part is that you can automate your Lead Enrichment process. https://lnkd.in/dv2WSpUk Disclaimer - Everything I use in this video is done using drag-and-drop tools inside LeadSquared. #martech #marketingmay #leadenrichment #leadconversions #leadprioritization #sales #customerexperience

❌ Stop losing leads to unstructured calls. A great discovery call can be the difference between a loyal client and a missed opportunity. Don’t leave it to chance! Learn how to master discovery calls at our Bootcamp. 💡✨ 🔗 Get the details here: https://lnkd.in/dmNMPcsg . . #LeadConversion #DiscoveryCallMastery #CloseMoreDeals #WellnessSales