Euroleague Basketball’s Post

World Athletics has announced the launch of the World Athletics Ultimate Championship, a new event with a $10 million prize pool. This event is designed to give host cities a commercial stake, potentially transforming the landscape of track and field sports. Now, what could that possibly mean, long term? Here are my speculations💡 💸 Economic Impact: Host cities might see an economic boost ranging from $50 million to $100 million through tourism, sponsorships, and global exposure. 🌍 Global Bidding: Expect a diverse range of cities worldwide vying to host, possibly leading to bids between $5 million to $20 million to secure the event. 🏃 Athlete Participation: With a prize pool of $10 million, top athletes could earn between $50,000 to $1 million, depending on their performance and the event's structure. Could this new championship redefine global track and field competitions? #SportsBusiness #Athletics #SportsMarketing #GlobalEvents #SportsBiz

There are so many fantastic resources available for sports clubs at the moment, so we've given our blog post 'The most useful resources for sports clubs' a refresh to include some of our favourites. Hopefully, it will help you find the right support for you. Are there any other resources for clubs that you’d recommend? #SportResources #SportsBlogPost #SportSister #SportsClubs #SportsConsultant

⚽️ A deep dive into awareness and interest of 3F Superliga clubs! We reached out to Danes to rate 3F Superligaen clubs on awareness and interest, and what we found might surprise you! One of the most intriguing findings? The clubs rated highest in our survey don't always align with their positions in the league standings. It's like fans have their own unique perspective on who's really on top. These findings shed light on the deep connections fans have with their clubs. It's about more than just the game—it's about the passion and loyalty that fuels it. Understanding these nuances is key. At Above Sports, we specialize in providing data-driven analytics and insights to elevate sports marketing strategies. By decoding these insights, businesses can better connect with their audience and drive engagement. Interested in learning more about our discoveries? Reach out to us! F.C. København Brøndby IF FC Nordsjaelland FC Midtjylland AGF Fodbold Silkeborg IF A/S Viborg FF Odense Boldklub Vejle Boldklub Lyngby Boldklub A/S Hvidovre IF Randers FC #AboveSports

With the UK sports industry valued at over £39 billion and London at its heart, my goal is to contribute to this dynamic sector through strategic marketing that connects brands with the expanding community of sports enthusiasts. #SportsMarketing #SportsBusiness #MarketingJobs #SportsIndustry #MarketingCareers #SportsSponsorship #DigitalMarketing #FanEngagement #BrandStrategy #SportsEvents #SponsorshipActivation #SportsBranding #UKSports #LondonMarketing #EventMarketing

In an increasingly interconnected world, sports have transcended geographical boundaries, captivating audiences worldwide. From the courts of the NBA to the tracks of Formula 1, sports leagues are leveraging globalisation to broaden their fan base, attract top talent, and unlock new commercial opportunities. The National Basketball Association (NBA) stands as a beacon of global sports expansion, staging games in international markets and nurturing talent from diverse backgrounds. Similarly, the English Premier League (EPL) has captivated audiences across continents, with broadcasting rights reaching millions of households globally. Formula 1 was an early adopter of globalisation and shifted gears before most, racing in countries far beyond its European roots, while the National Football League (NFL) tackles new territories with regular-season games in England, Germany and Brazil next season. Major League Baseball (MLB) hits home runs internationally, showcasing its sport in England and Mexico in 2024, and has travelled as far as Australia in 2014 when the LA Dodgers faced the Arizona Diamondback for the 2014 Season Opener. The Ultimate Fighting Championship (UFC) throws punches worldwide, hosting events in various countries and recruiting fighters from diverse cultural landscapes. Adding to the global sports phenomenon is the NRL double header held in Las Vegas, marking a significant milestone in rugby league's international expansion. With four powerhouse teams, Sydney Roosters, South Sydney Rabbitohs, Manly-Warringah Sea Eagles and Brisbane Broncos converging in the entertainment capital of the world, the event aims to showcase the sport's appeal beyond its traditional strongholds. The NRL are going all-in on a high-stakes gamble to win the American market, but will it pay off? #GlobalGame #SportsGlobalisation

Commenting on sports events every week sometimes sparks some weird thoughts in my mind. Did you know that most sports are not more than 200 years old? Soccer was invented in 1863, Basket in 1891 and Rugby in 1823. And how do one sport becomes mainstream? A the end of the day a sport is just a set of rules so why couldn’t new sports emerge? I've always thought that one-on-one competitions could be created in almost any sport. Imagine how exciting a one-on-one matchup between the best NBA players would be at the All-Star Game. Establishment of autonomous sporting competitions that bypass the status quo of federations (this is already happening to some extent with EuroLeague, golf, and super leagues in football) could be a way to make sports more diverse and fun. I'm well aware that all of this sometimes goes against "tradition," but the same likely happened 200 years ago when traditional sports were invented, so why not? 

The women’s game is totally different. It attracts a different audience. It requires a different sense of sponsorship." - Queenie Porter Discover how Queenie Porter, VP of West Ham United FC women’s team, discusses the untapped potential of football sponsorship in the women's game. Porter highlights how the changing landscape extends beyond borders, echoing the vibrant commercial tactics observed in American sports. #womensfootball #sponsorships #foorball #westham https://lnkd.in/dZUV7rNh

Need to generate revenue for your club? 💰 Ensure you have clarity in the values of your brand and what your sport can offer. 🪞 Understanding your appeal to others and your worth will help you determine the profile of sponsors to attract. 🧩 --- Sports Management Tip 18/366 #sportsmanagement #clubdevelopment #footballmanagement #sportsclubs

Want a reason to sponsor your local club? 🏟️ Prolonged visibility to potential customers spans the entire 20–30 week season 📅 Leverage brand association by supporting events, teams, or physical properties like buildings or dugouts 💺 --- Sports Management Tip 15/366 #sportsmanagement #clubdevelopment #footballmanagement #sportsclubs

How Does Sponsoring a Sports Team Impact a Business Commercially? Sponsoring a sports team or athletes generates enormous visibility and can help that brand become more successful. Brands are careful about which athletes or teams for more information read Read More: https://lnkd.in/d3bSQzTR #SportsSponsorship #BrandVisibility #MarketingStrategy #SportsMarketing #SponsorshipDeals #AthleteEndorsements #BusinessGrowth