Your Point Of View is your lens into the world. It attracts those who align with or challenge it. Your brand's POV is the compass for your marketing and communication. It differentiates your brand and resonates with your audience. It addresses their specific needs and pain points. Ensure your marketing clearly articulates this POV. Create content that reflects it. Blog posts. Videos. Podcasts. Social media. All speaking from your brand’s perspective. It will define and drive your brand’s success. We are Everything Motion and this is how we make it happen. #motionvideos #animationvideos #brandvideos #b2b
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I love it when a marketing "expert" shares something we have been teaching about marketing for the last 15+ years and acts like it is a brand new "trend" or "hot take". 🤣 This is a snippet from HubSpot's email today about marketing trends 2025! If you have seen any videos, engaged with our company for marketing services, bought any of our courses, or listened to our podcasts, you will see us saying this exact thing consistently for 15+ years! Always build an audience you control. Social media is a great way to make your audience, but it is not your only focus! In 2025 we'll be sharing a lot of material around building and growing your audience. We also cover it extensively in our Marketing Counts Club and mastermind groups. If you want our one-page marketing plan and video that teaches you EXACTLY how to build your own audience, click the link in the comments below. #marketing #digitalmarketing #MarketingCounts
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Stop chasing followers. Start chasing engagement. Here’s why: If your followers grow but your engagement percentage doesn’t, the algorithm sees it—and your organic reach takes a hit. Instead: ✅ Create content that sparks conversations. (Unique angle/insight) ✅ Add value that your audience can’t ignore. (Think about them, not you) ✅ Build relationships, not just numbers. (Commenting & connecting) Platforms favor accounts that align with their priorities: meaningful interactions and consistent value. Before most podcast recordings, our producers often walk through our listener persona to remind everyone WHO we are here for. Followers don’t build brands. An engaged audience does. 🎬: Searching For Maximum Flavor x Speakerbox Media 🌟: Chef Adrianne Calvo #ContentStrategy #Branding #DigitalMarketing #ContentMarketing
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Podcast Prowess: Define Your Niche, Hone Your Message, and Laser-Target Your Audience! Unleash the Power of Precision to Craft Content That Resonates. Know Your Niche, Know Your Audience, Know Success! #socialmedia #digitalmarketing #onlinemarketing #marketingdigital #advertising #socialmediamarketing #contentmarketing #marketingstrategy #marketingtips #socialmediatips #entrepreneur
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🎭 Your small business story deserves a spotlight. Creator collaborations can make it shine. I've been diving deep into the world of micro-influencers lately. Here's what I've found: • Teaming up with industry-specific YouTubers • Sponsoring niche podcast episodes • Co-creating LinkedIn article series Every Friday afternoon, I'm brainstorming new ideas. It's become my favorite part of the week! The results? Our creator-driven content has been nothing short of illuminating. Why should SMEs tap into the creator economy? Here are three compelling reasons: 1. It adds a human touch to your brand 🤝 2. It reaches decision-makers through voices they trust 🎙️ 3. It showcases your expertise without the sales pitch 💼 Small businesses have big stories. Creators help tell them authentically. Consistently engaging with creator-led communities can lead to: • A loyal following of potential clients 👥 • A finger on the pulse of industry conversations 📈 • A network effect for your services 🌐 Pro tip: View creators as storytellers for your brand's journey. What unique aspect of your business could a creator help showcase? Share below! 👇 #CreatorEconomy #SmallBusinessMarketing #BrandStorytelling #ContentCollaboration
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Hey there, go-getters! 🚀 If you're sticking to the old-school marketing playbook, it's time for a change! Let's talk about fresh, effective marketing techniques that can help your business soar. 🌟 👉 Dive into social media with purpose. It's not just about posting; it's about connecting and providing value. Engage with your audience, share your journey, and listen to their needs. 👉 Content is king, but context is queen. Tailor your message to resonate with your tribe. Whether it's through our empowering podcast episodes or motivational posts, make every word count. 👉 Data is your friend. Track what works and tweak your strategy accordingly. Knowledge is power, and in marketing, it's the power to grow! Ready to level up your marketing game? Join our Facebook community, wealthprenuer, and let's crush those business goals together! 💪 #MarketingMastery #BusinessGrowth #Wealthprenuer #businessoach #businesscoaching #coachingbusiness #businesscoachingforwomen #onlinebusinesscoaching #businessmindsetcoaching #coachingforbusiness #businesssuccesscoaching #businessmentorcoaching #coachingwomeninbusiness #businessgrowthcoaching #businessexecutivecoaching #coachinginbusiness #mindset #businessa #businessstrategist #seedtosuccess #businesstips #awardwinningspeaker #awardwinningauthor
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Looking to build your personal brand within the small business community? 💥 Define Your Niche: Identify your area of expertise and what sets you apart from others in your industry. This will help you create a unique value proposition and attract a specific audience who are interested in your services. 💥 Create Valuable Content: Develop a content strategy that showcases your expertise and provides value to your audience. This can include blog posts, videos, podcasts, social media posts, or guest articles. Consistently producing high-quality content will help establish you as a thought leader in your industry. 💥 Engage with Your Audience: Build relationships with your audience by responding to comments, engaging on social media, and participating in online communities related to your niche. This will help you build trust and credibility with your audience, and ultimately drive business growth for your small business. #B2SMB #DigitalMarketing #DigitalMarketingTips #DigitalMarketingAgency
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Struggling to attract new customers? You’re not alone! In today’s crowded marketplace, it’s tough to cut through the noise and get your brand noticed by your ideal audience. Here’s how to change it: ✅ Podcasts - Build trust and authority by sharing your expertise ✅ YouTube - Engage prospects with educational, entertaining videos ✅ Social Media - Connect directly and increase brand visibility ✅ Newsletters - Nurture leads with consistent, valuable content By leveraging these powerful top-of-funnel channels, you can drive awareness, establish thought leadership, and guide prospects seamlessly into your marketing funnel.
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4 steps on how you can easily build an audience 1. Start with what you know, what value can you share, and does it tie into your overall goal/project. Meaning, first establish the end point. What are you trying to achieve? Whats your goal? 2. Before you can provide value you need to consume "content" Content includes: books videos podcasts interacting with nature talking with someone in the coffee shop 3. New ideas will start to sprout Without adequate space and care ideas will quickly wilt. Explore new ideas only if they tie into your goal, established in the initial step. If it doesn't tie in, chop it out. Otherwise, it'll aggressively spread through your garden. 4. Experiment Double down on what works what the audience is most receptive towards value -> share -> value -> share = audience growth
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🔥 Retarget & Engage Financial Planners It’s time to focus on those already engaging with your content. Here’s how to maximize conversions: 1️⃣ Identify Your Audience – Retarget certified and financial planners. 🗣️ "Connect with those already interested in what you offer." 2️⃣ Craft a Personalized Message – Tailor outreach for higher response rates. 🗣️ "Speak their language and address their specific needs." 3️⃣ Leverage Podcasting – Use education to generate more leads. 🗣️ "Position yourself as a valuable resource through conversations." 💡 Pro Tip: The right message to the right audience = higher conversions. 🚀 Ready to engage and convert more leads? 👉 Comment “Planners” or visit https://lnkd.in/eRtf4fBF #FinancialPlanners #LeadGeneration #TargetedMarketing #PodcastGrowth #Marketing
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