FanRally’s Post

🚀 Exciting to see FanRally’s partnership with AXS highlighted in Sports Business Journal! As fan preferences shift, traditional season tickets no longer fully capture the flexibility modern buyers seek. Through our work with AXS—and with the leadership of Mason Donley, Head of Sports and Subscriptions at AXS—we’re transforming how sports teams and venues connect with fans by moving from rigid ticketing models to more adaptable, customized memberships. One example: At Frontwave Arena, we’ve implemented a ticketing bank model that allows fans to redeem funds for premium experiences across various events, including games for the San Diego Sockers and San Diego Clippers. This approach provides fans the flexibility to choose their own experiences and upgrade game-to-game, enhancing engagement while driving incremental revenue for our partners. The need for adaptable solutions is clear, and we’re proud to be at the forefront of this evolution with innovative partners like AXS. 🙌 #ticketing #sportsbusiness #FanExperience #innovation #FanRally #AXS #FlexibleMemberships

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