🌱 Re/Generating Communication: A New Paradigm for the 202030 Summit 🌱
As we gear up for the nexts 202030 Summit, we are excited to delve into one of our key themes: Re/Generating Communication. This theme is at the heart of our commitment to redefine how the fashion industry communicates about sustainability.
Exploring the Language of Regeneration: At the summit, we’ll explore how evolving our language can influence perceptions and actions towards more sustainable practices. The words we choose matter, and 'regeneration' represents a holistic approach to sustainability that goes beyond mere preservation or conservation.
Meaningful Marketing: How brands communicate with their audience holds enormous potential to spark positive change – through sharing knowledge, raising the bar on transparency, and connecting communities. We will discuss the potential of marketing that motivates the public towards regenerative lifestyles. We’ll also focus on greenwashing in light of EU Green Claims legislation, and discuss how fashion companies can develop progressive communication strategies while staying within legal compliance.
Journalism in Sustainability Storytelling: The role of journalism is crucial in shaping our understanding of sustainability challenges and solutions. Our speakers will address how media can effectively convey complex issues of sustainability, fostering a well-informed public that can engage in meaningful discourse and action.
Regenerative Leadership: This movement in sustainable business development will inform the next generation of company structures. Regenerative leadership applies the principles of regeneration to our real-world working relationships, within companies, communities, and global value chains. With strong focuses on CSR and DEI, we’ll hear from bold voices advocating for progressive, inclusive stuctures...
Join us as we dissect these critical components of Re/Generating Communication, aiming to inspire a regenerative movement within the fashion industry and beyond. Together, we can transform the narrative and impact of sustainability.
📅 Mark your calendar and join the conversation that will reshape the future of sustainable fashion.
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