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𝐖𝐨𝐦𝐞𝐧 𝐖𝐞𝐬𝐭𝐞𝐫𝐧 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬, 𝐓𝐫𝐞𝐧𝐝𝐬 𝐚𝐧𝐝 𝐃𝐲𝐧𝐚𝐦𝐢𝐜 𝐃𝐞𝐦𝐚𝐧𝐝 𝐛𝐲 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝟐𝟎𝟐𝟒 𝐭𝐨 𝟐𝟎𝟑𝟑 Women's Western wear refers to clothing inspired by Western fashion trends, including denim jeans, shirts, skirts, jackets, and dresses. This segment of the fashion industry has experienced significant growth in recent years due to evolving consumer preferences, lifestyle changes, and global fashion influences. This report aims to analyze the current state of the women's Western wear market, including key trends, drivers, challenges, and opportunities. ✅ 𝐂𝐥𝐢𝐜𝐤 𝐇𝐞𝐫𝐞 𝐭𝐨 𝐆𝐞𝐭 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭: https://lnkd.in/gpNpBstX ☑ Key Trends: ◾Innovation in Design: Western wear brands are continuously innovating to offer unique designs that blend Western elements with contemporary fashion trends. This includes incorporating embellishments, embroidery, and custom prints to create eye-catching apparel. ◾Sustainability: There's a growing demand for sustainable and eco-friendly fashion among consumers. Many Western wear brands are responding to this trend by using organic fabrics, implementing ethical manufacturing practices, and promoting recycling and upcycling initiatives. ◾Online Retailing: The rise of e-commerce has transformed the retail landscape, allowing Western wear brands to reach a broader audience beyond their traditional brick-and-mortar stores. Online platforms offer convenience, accessibility, and a seamless shopping experience for consumers. ◾Celebrity Endorsements: Influential celebrities and social media influencers play a significant role in shaping fashion trends and influencing consumer preferences. Many Western wear brands collaborate with celebrities to endorse their products and leverage their large followings to increase brand visibility and sales. Market Segmentations: #Company Giorgio Armani Burberry Calvin Klein Cerruti Gucci Dolce e Gabbana Boutique GIVENCHY HUGO BOSS Ralph Lauren Versace #Type Full Dress Casual Clothes #Application Bussiness Activities Others 📌Stringent Datalytics - Retails and Consumer #WesternWear #FashionTrends #WomenFashion #StyleReport #MarketAnalysis #RetailTrends #FashionIndustry #ApparelMarket #TrendForecast #FashionInsights #RetailAnalysis

Over the past decade, the fashion industry has been upended by e-commerce and fast fashion—putting legacy mass market brands like Roots in a tough spot: go too trendy and risk alienating loyal customers; play it too safe and risk irrelevance. https://lnkd.in/gdz8BqfD

Challenges & opportunities for new-age menswear brands in an overcrowded segment There has been a significant change in the external environment in the last 15 years, which has directly led to changes in not only what a male consumer wears but also what he chooses to wear and how... Read the full article to know how the menswear market has evolved over the last few years and what lies ahead 👇 Ludic Ishit Jethwa India Fashion Forum Anjali Sondhi Nikhil Behl Lokesh Chopra #Menswear #MarketTrends #IndianMarket #IndianApparelMarket #FashionNews #FashionUpdates #BoFDaily #BoFNews #BoFUpdates

Hello Connection, 💥I would like to share about BEWAKOOF® clothing fashion brands💥 Founded in 2012, Bewakoof is a lifestyle fashion brand that makes creative and top-notch apparel for trendy, contemporary Indians. It has become one of the most sought-after fashion brands of millennials and #GenZ. The lifestyle brand has created a new niche in the fashion and apparel market with its innovative and interesting ideas and captivating catalog. Bewakoof is hands-down amazing when it comes to creating light-hearted, fun, and quirky everyday outfits and other products (like mobile covers). Bewakoof quotes are some of the most intriguing things that the company offers along with its merchandise. Furthermore, the Bewakoof shirts, t-shirts, and other Bewakoof.com products are available at pocket-friendly prices. #Fashion and #lifestyle is the second-largest consumer category in India, with a huge worth of $110 billion, in the country's bustling consumer environment. As of September 5, 2023, the internet sector of this rapidly expanding market has already taken a substantial 10% of the market, or $11 billion, according to data from top management consulting firm Bain & Company. Projections show that the fashion industry's digital wave will continue to rise rapidly in the future. With a compound annual growth rate (CAGR) of 25%, the online fashion business is expected to reach a stunning $35 billion by the fiscal year 2028 (FY28). These findings highlight the revolutionary move in India's fashion industry toward internet platforms, which presents enormous prospects for companies and customers alike. Prabhkiran Singh and Siddharth Munot , the founders of Bewakoof, were sitting outside their campus and brainstorming possible ideas for their venture. The idea of t-shirt printing was finalized as it resonated with their mission of bringing the humor factor into the lives of college students. Prabhkiran and Siddharth began researching the latest youth trends and lifestyles. They started designing quotes that would then be printed on t-shirts. And that’s how Bewakoof came into existence. Back in 2010, when Prabhkiran Singh and Siddharth Munot were searching for a domain name for their newly started t-shirt printing business, they came across Bewakoof.com and purchased it immediately. It so happened that April was about to start, and April Fool’s Day was around the corner. The name Bewakoof is humorous, witty, and sits well with the youth. Bewakoof and April Fool's Day went hand in hand and the decision to purchase the domain name made complete sense. The website was launched in 2012, though. The target audience for Bewakoof.com was college students. The t-shirts with humorous designs depicted the various scenarios of a college goer's life. AIMS IBS B-School Dr.Venkatesh Arakeri Dr. RAVICHANDRA REDDY Aly Sayyad Prof. Sreekanth D Prof.Chitranka k (CK), ChartPR, Ch.e Rahul Suryawanshi TRINA BANERJEE Pawan Gupta Prabhkiran Singh Shubra Singh

With The Victoria's Secret Fashion Show set to make a return, is the company fighting too hard not to DIE? Victoria's Secret, founded in 1977 by Roy Raymond, transformed lingerie shopping with its focus on fashion and a glamorous brand image. By the early 2000s, it was a $7 billion behemoth, dominating the market with its annual fashion shows and celebrity endorsements. Despite its past success, several factors contributed to Victoria's Secret's decline: 1. Shifting Consumer Preferences:    - Consumers are increasingly opting for lingerie brands that promote body positivity and inclusivity, a shift Victoria's Secret's marketing hasn't fully embraced.  - Brands like Aerie and Savage X Fenty capitalized on this shift by promoting diverse body types and inclusivity, gaining significant market share. 2. Outdated Marketing Strategies:   - The annual Victoria's Secret Fashion Show, once a cultural phenomenon, began to feel outdated and out of touch with contemporary values. By 2019, the show was cancelled due to declining viewership and increasing criticism. Let's see how the comeback in 2024 works for them? 3. Internal Turmoil:   - Controversies surrounding top executives, including former CEO Les Wexner's ties to Jeffrey Epstein and Ed Razek's controversial remarks about transgender and plus-size models, tarnished the brand's reputation.   - High turnover in executive positions and strategic missteps further destabilized the company. Between 2015 and 2023, Victoria's Secret's market share in the U.S. women's lingerie sector fell from 33% to 24%. Brands like Aerie saw a 20% increase in same-store sales in 2019, while Victoria's Secret struggled to maintain its customer base. Savage X Fenty, Rihanna's lingerie line, raised $115 million in funding in early 2021, further intensifying competition. Victoria's Secret's parent company, L Brands, reported a 7% drop in net sales for the third quarter of 2019, with same-store sales dropping by 12%. In August 2021, L Brands completed a spin-off, separating Victoria's Secret and Bath & Body Works into two independent, publicly traded companies. Victoria's Secret has made several attempts to modernise its image. These include hiring diverse models, launching more inclusive advertising campaigns, and expanding its product range to include more comfortable and functional designs. However, these changes have yet to translate into significant financial improvements. What brands have managed to reinvent themselves? Picture - alerts #ecommerce #ecommerceusa #omnichannel #fashion #brands #dtc #retail

Top 10 Most Expensive Clothing Brands: Brand Analysis by Tycoonstory Most adults, men, and women prefer wearing fashionable clothes today to enhance their look with styles. However, they want to choose the top brands when buying fashion clothes online or offline. This is because branded clothes provide methods to improve the personalities of wearers with outstanding styles. https://lnkd.in/gcgu2j2m #LuxuryFashion #DesignerClothing #fashionanalysis #luxurybrands #fashioneditorial #craftsmanship #marketplace #fragrances #ecofriendly #christiandior #fashionlover #aesthetics #designs TYCOONSTORY Wikipedia, the Free Encyclopedia Entrepreneur Media

Victoria’s Secret & Co. has been on the decline for the last few years. Reviving the fashion show may be grasping at straws but I think this could be exactly the thing that puts VS back on the map. 🙋🏽♀️Customers are craving reasons to engage with a brand, online and offline. Victoria Secret could offer exactly this if they lure customers into the stores with activations, promotions, and interesting experiences. 🔹They could also get it very wrong but either way, they will get the customers talking. Low sales, low engagement, decrease in brand loyalty etc. - time will tell. 🦋Net sales peaked in 2016 with another jump in revenue before the pandemic. Many will disagree with bringing back this dated view of looking at scantily clad women in wings on the runway but I beg to differ. The consumer has evolved and there may be a new VS customer on the horizon. 👙With weight loss injections flooding the market and retailers struggling with excess inventory, the lingerie and swim world could be categories that will save retail brands. With more women trading in cover ups for bikinis, there will be a new customer empowered with body positivity. This customer could save Victoria Secret from extinction. Thanks Nicole Kirichanskaya and Inside Retail US for including my POV. Shoutout to Marie Driscoll, CFA also quoted in this discussion. Find the link to the full article in the comments. #retail #retailnews #victoriasecret #TRE #TopRetailExpert #TheMerchantLife #stores #fashion

Last week, the retail industry was buzzing with the news that Victoria’s Secret & Co.’s fashion show is coming back. First introduced in 2004, the annual fashion show was put on hiatus in 2019 after the show reported its lowest-ever ratings in 2018. This coincided with a decline in revenues and several major store closures. In my latest article for Inside Retail US, I write about the lingerie retailer's current state in the market and consult with retail experts Marie Driscoll, CFA and Liza Amlani on whether or not the return of the fashion show indicates a new turn for the brand. Click on the link below to find out more! #insideretail #retail #victoriassecret #lingerie #fashionshow #apparel #fashion #marketing #strategy #linkedin #editorial #webcontent

Great interview with Carol Tan : It is sad to see many Australian fashion brands are going through administration. However, as Carol Tan highlighted in her recent interview on Australian Broadcasting Corporation (ABC) and Chanel 7; many Australian brands lost their identity and did not follow the consumer behavioural change. #fashion #fashionbusiness #australianfashion #brandidenity

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