Franki’s Post

🎯We need to have a holistic brand strategy that focuses not just on the innovation and the product but also the marketing and the connection we have with consumers: Brandon Brown speaking in San Antonio at the PLMA Leadership Conference. #StoreBrandsPhenomenon #retailbrandexcellence #consumerinsights #brandingstrategy

Have you checked out Top Sales Magazine this month? This edition focuses on growing existing accounts, sales management, and leadership aimed at helping you make the most of your key accounts. 📈 Tired of constantly chasing new buyers? Look at the accounts you already have. 👀   Along with Mark Roberts, on the cover, and Steven Rosen - Sales Leadership Coach in the guest editor slot, read the articles from Tony Alessandra PhD, Kevin Eikenberry, Dave Kurlan, Gretchen Gordon, Barbara Weaver Smith, Jim Cathcart, Julie Hansen, Jay Mitchell, Bob Apollo 🇪🇺 🇵🇱 🇪🇸 and 👿 Steve Hall. 🤓 Get your copy - link in the comments! 👇🏽 #topsales #b2bsales #salesleadership #accountgrowth #salesmanagement

I find it hard to walk past a Greggs. So many reasons to pop in and hand over some money. Seems I am not alone. In our database, Greggs scores an impressive 10.2 for Network Size. This is impressive, hugely impressive in fact. In our research, brand leaders have an average Network Size of 7 - (You want to achieve a number between 5 and 8). Identifying which Category Entry Points (CEPs) are most important and understanding your brand's potential to be linked to a particular CEP is a critical step toward growth. Greggs is a leader for sure. Bravo #mentalavailability #brandstrategy

Creating a positive brand impression is one of the keys in the retail game, and there are many trends that retail business leaders may choose. Here are 12 of my fellow thought leaders who have also presented their valuable insights, which may be conducive to success in the retail business. Check it out to learn more! #forbes #sacumen #readarticle #readnow #thoughtleadership #readit

Spencer Johnson who wrote 'Who moved my cheese?" really picked up on the philosophy if you hang onto old ideas you will never get the headspace to find and develop new ones; that's what his quote means today. As #businessleaders we know that change is a constant and the next change is coming, our role is to prepare for it and build an organisation that adapts quickly and seeks to use change to drive innovation, that becomes exciting. Steve Jobs was renowned for getting everybody to bring their very best every day, Spencer Johnson is sharing that personal challenge thinking today. For #salesleaders we recognise that everybody reacts to change differently and we have to adjust our relationship building to accommodate everyone's personal position; the challenge of sales. So today let's drop the old and take up the new (each in our own way) to deliver the outcome our business goals are leading us towards. #spencerjohnson #salesleadership #positivemindset

Hating to lose is a philosophy that fuels many top business leaders. The National Retail Federation studies trends in sales, and found that 48 percent of all salespeople will make one call and quit if the answer is no. That’s almost half who quit after one setback. When the rest of the people called back, another quarter gave up after getting a second no. Fifteen percent more got three no’s and abandoned the potential sale. Just 12 percent continued to call until they got the results they wanted. The NRF’s study didn’t stop there. It analyzed the sales figures, which showed that the 12 percent who didn’t accept losing accounted for 80 percent of total sales. A full 88 percent of sales staff gave in to defeat, but the persistent staff—the ones who made it personal—not only closed the deal, but are the Great ones who are overall responsible for their company’s success.   Who are the Great ones on your team? If you’d like to inspire others to be Great, invite them to become great by learning to live and DEVELOP TODAY

Power panel right here. VINCUE™ Performance Managers /Leaders and Jasen Rice discussing best practices for acquisition, pricing, appraisal and merchandising for #automotivesales! Let’s GROW! #VINCUEUNLEASHED #BYDEALERSFORDEALERS

One of the best panels to date taking place at the Dan Mack Elevation Forum. Today's retailer panel that included Leigha N Dunbar (Gray) Kara Lemke Sheesley Kaity Whitmire focused on the path to higher quality top to top meetings. Some of the key discussion points on what retailers want: 📣 Trusted advisors (supplier partners) to help them solve problems 📣 To know your Cap-Ex plan - how are you going to grow your business? 📣 Retailers want smiplicity, precision and agility to solve for a complex retail business environment 📣 Don't sell your item, reimagine the category Overwhelingly the panelists all agree that sales & margin are table stakes and must have business deliverables. But the nature of today's business relationships also require key metrics around consumer penetration, delivering cash flow, conversion, growing share, and the passion to solve problems. Congratulations to Dan on his 51st Forum Program. #retail #mindset #leadership #growth

Fantastic article by Alexey V Semenov, Ph.D. Cultural intelligence is crucial, especially in a fast paced industry that connects the globe in the way that private aviation does. Understanding our clients is arguably the most important factor in effectively delivering value, and that cannot be done without the cultural intelligence to identify and understand multicultural nuances. I highly recommend y’all give this a quick read!

No matter how many years you've been in the retail business, you must continuously strive to understand what your customers want and how you can give your brand the maximum exposure. As a member of the Forbes Business Development Council, our EVP of Sales, Praneeth Kudithipudi, along with 12 other members, shares his insights for business leaders in the retail sector. Read further to learn more: https://lnkd.in/gq_cPYNh #Forbes #Articles #Sacumen #Readnow #Readfullarticle