What's next for Frequence and Madhive? Jim Wilson, President at Madhive, talks about the acquisition and what the future may hold.
This week, we announced Madhive's acquisition of the local media ad sales workflow software and services firm, Frequence. TVREV caught up with our President, Jim Wilson, to discuss how this deal will help catalyze Madhive's objective to become the comprehensive local advertising solution for national and SMB marketers. Listen to Jim's interview here: https://hubs.li/Q02BWXBy0