Unlock the secret of social media success for B2B diamond companies in 30 seconds! 🚀 Don't just sell but also build relationships, shape your brand, and lead the industry. 🌐✨ Follow for more diamond insights! 💡 #SocialMediaSecrets #DiamondIndustry"
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𝘍𝘰𝘶𝘯𝘥𝘦𝘳 𝘰𝘧 𝘐𝘯𝘯𝘰𝘷8 𝘚𝘰𝘤𝘪𝘢𝘭 I Social Media Consultant l Vocalist l Passionate about People
Cripes loads, my personal observation …… make it personal. Tricky to do as a brand, but let’s not forget a brand is made up of lots of voices, so allow them to shine through and build that community. What other tips could anyone share here?
There are so many things to think about when planning and managing B2B social media, but here are some quick tips to get your started that really help our customers. Share with anyone who might agree, or add your own tips in the comments below, this isn't exhaustive! For any tips from our team, drop us a message, we LOVE talking about B2B social media and will happily chat about it over a coffee, We're a social bunch! #Innov8Social #B2BSocialMedia #SocialMediaManagement
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President at Antoinette Matlins, LLC
8moA great reminder…the diamond’s “character” should “speak to you” or it’s not the right stone for you! Unfortunately, today the decision as to which diamond someone buys is based more on the paper—ie its GIA (or other)diamond report, rather than on the beauty & “character” of the stone! Some people, very sadly, even make a decision entirely based on the paperwork, without even seeing the diamond. However, by showing clients multiple stones ALL OF WHICH MEET THE CLIENT’S CRITERIA, you will quickly see how the client will truly “bond” with one…for perhaps inexplicable reasons…but this is actually a particular diamond’s “character” and it is the “X” factor that makes the difference! I’ve developed my own approach to the way I show stones, but there isn’t enough space for me to explain my approach here. Personally, I think this would be an excellent topic for one of the gem/jewelry conferences to explore more in-depth with attendees…I know it would provide lots of VERY interesting —and even “entertaining” — personal anecdotes, for It is truly more about the “character” of the diamond than most people realize!