Gill Brabner FCIPD’s Post

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Helping HR & LD address bullying & harassment, racism, & other inappropriate behaviours, improve customer service & manage conflict. Forum Theatre/drama-based learning. ILM Centre delivering L3 & L5 L&M & Coaching Quals

Whoever Tells the Best Story WINs The Oscars is a great reminder of the power of stories AND The power held by the story tellers! Whether Cillian Murphy, Ryan Gosling, Emma Stone, Da'Vine Joy Randolph, or Robert Downey Jnr gets your vote, they are all in the business of story telling. Many business leaders are also expert story tellers. Origin Stories told by the Founder are fascinating and help create a sense of being part of something that has a bigger purpose. Vision Stories told by the Exec Team help us to understand the road ahead and how our role is contributing to the success of the business. Values Stories are essential as they hone in on behaviours - the behaviours which demonstrate the stated values of the business and those which do not and the impact that has on others. And there are many more, from those which showcase achievements to the stories which show resilience in the face of adversity. If you would like to get better at telling your story this book by Annette Simmons has some helpful tips and a framework for telling your Why story, Who you are story etc. And if you would like support to tell a story to support your organisation to deliver on its values - please get in touch.

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Lynne Stainthorpe

Make your brand human, so your business stands out, gets noticed, attracts clients and grows affinity. We’ll develop your values-based brand strategy, brand messaging and brand personality. ⭐ Intuitive Brand Strategist

6mo

Yes, there is more than one story for a brand to tell - from origins and heritage to purpose and values (a story for each one) - and the why buy story. Your storytelling skills will provide a real boost for organisations. Thank you for sharing the book - hadn't heard of it before.

Gill McKay

Award Winning Speaker and Educator on Alcohol’s Impact in Life and Work | Sobriety Mentor and Guide | Best Selling Author of 'Stuck: Brain Smart Insights for Coaches' |

6mo

I am definitely going to get this book Gill Brabner FCIPD - your last recommendation of 4000 weeks, I have already finished! I love the link to the Oscars - films with such beautiful stories

Rob Williams

next generation assessment design in both corporate and educational sectors

6mo

Interesting ideas Gill Brabner FCIPD

JEANNE FRITCH

Guiding you to release more of the brilliance inside of your partner relationship, elevating its future. Bringing you palpable and measurable results in a short amount of time.

6mo

4000 Weeks and Whoever Tells The Best Story Wins ...... thank you.

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