Growee Foods’ Post

Announcing a brand new lineup of innovation joining Pod Direct! ✨ Heads up retailers - this diverse group of prominent brands from Pod Foods will bring some fresh tastes to your store shelves while catering to a range of customer preferences. From the wellness-focused offerings of Healtheeusa and Addy's Elderberry, to the unique flavor profiles of We Are Nuts and Ice Cream Factory, and even the great convenience that Solo Coffee brings, these brands can certainly grab those attention and elevate your shopper's experience. Explore these incredible products available NOW on our marketplace, and get them shipped straight to your store. Shout out to our newly onboarded brands, and we can’t wait to see your new growth with Pod Foods! 🎉 📦 If you’re also an innovative brand looking for shelf placement with our industry-leading retailers, then you might be a perfect fit for our Box of Innovation! Want to learn more about this pioneering initiative from Pod Foods? Sign up for FREE to join Pod Direct, and our team will reach out to discuss a growth strategy tailored to your brand: https://lnkd.in/geDNWq7T. #PodFoods #FoodAndBeverage #FoodInnovation Fiona Lee Larissa Russell Peter Gialantzis Dan Rabens Mark Rider Ammar Hanafi Clint Chao Nitin Pachisia Christian Gammill Al Sambar Diana Melencio Elizabeth Yin Flowspace Warp Michael Burt Alex Foss Sims Theo Garcia Christopher Eyitayo Shannon Imler

Considering adding a new delight to your offerings? Looking for incremental revenue without the labor? Here’s why Dippin' Dots Grab-N-Go freezers are a fantastic choice for your location: ·      Top Brand in the Category: Dippin' Dots stands out as the top brand in the frozen treats category, known for its unique and delicious beaded ice cream. ·      Unmatched Beaded Ice Cream Sales: Expect unparalleled sales with Dippin' Dots, the original beaded ice cream thanks to its widespread popularity and appeal across diverse customer demographics. ·      No Equipment Costs: Adding Dippin' Dots Grab-N-Go freezers involves no additional equipment costs, making it a seamless integration into your current setup. ·      Growth vs. Current Offering without Cannibalization: Expand your offerings with Dippin' Dots without worrying about cannibalizing your current product lines, ensuring sustainable growth and diversified revenue streams. ·      Significant Focus and Investment in Branding, Innovation, and Growth: Dippin' Dots demonstrates a strong commitment to branding, innovation, and continuous growth, aligning perfectly with your business values and aspirations. ·      A Retail Partner Committed to Mutual Success: Partnering with Dippin' Dots means collaborating with a retail giant dedicated to mutual success, customer satisfaction, and long-term growth strategies. We are never done innovating, the best is yet to come 🚀 Unlock new opportunities and delight your customers with the iconic flavors of Dippin' Dots Grab-N-Go freezers! Find a little space, make a lot of $$ ✨ #DippinDots #GrabNGo #Innovation #RetailPartnership #GrowthStrategy #CustomerExperience #FunServedHere J&J Snack Foods Corp

Standing out in the sea of sameness in retail is all about packaging innovation. We don’t just develop products; we engineer experiences that command attention on the shelf. Whether it’s a custom bottle or unique material choices, everything is intentional. Big thanks to Emerging Brands Podcast and Kelly Bennett for allowing me to share our strategies for breaking through in the crowded CPG landscape! #FoodInnovation #cpg #retail #grocery #foodtrends #retailinnovation #cpginnovation #trendingnow #foodnews #menutomarket #retailbuyers #betterfood #foodies #packaging #foodpackaging #packaginginnovation

Category #incrementality is a concept I never thought enough about when I was at Annie's Inc.. Obviously we knew that being the first #certifiedorganic item in some of our mainstream categories brought new users into the category, but in hindsight we did know enough analytically about the impact to sell it as hard as we could have. Times & tools have changed, and now it's much more possible for #emergingbrands. Example: Below is a retailer where Once Upon a Farm launched an assortment in baby snacking and immediately went to number 1. This is a well established category with lots of great brands, so seeing this happen is quite is rare. Why is it happening? Because across our retailers, so far at least 40% of our baby snacking buyers are NEW to the category. Highly incremental consumption driving growth for both us and the retailer. You can get at these #'s through Numerator and through really strong retail data from partners like Kroger 8451 and Wegmans Food Markets and others. Figuring this out and selling the right assortment against it is IMO the single best unlock there is for you and your retail partners to grow & win, no matter what category you are in. Cheryl V. Michelle Potter Hayden Coussens

Standing out in the sea of sameness in retail is all about packaging innovation. We don’t just develop products; we engineer experiences that command attention on the shelf. Whether it’s a custom bottle or unique material choices, everything is intentional. Big thanks to Emerging Brands Podcast for allowing me to share our strategies for breaking through in the crowded CPG landscape! #FoodInnovation #cpg #retail #grocery #foodtrends #retailinnovation #cpginnovation #trendingnow #foodnews #menutomarket #retailbuyers #betterfood #foodies #packaging #foodpackaging #packaginginnovation

Crosta & Mollica – 51.4%, Franco Manca – 117.5%. 📈🍕 These numbers are growth from last year. These brands have definitely figured out how to stand out in the market. So, what’s the secret sauce? 🍕 1. Value for Money: Lidl GB’s PB pizza. Cheap, cheerful, and totally worth every penny. 💸 2. Innovators: Crosta & Mollica. That dough? Unique and perfectly crafted. 👌 3. Premium Quality: Franco Manca. Authentic, high-quality pizza. 🍕✨ Meanwhile, brands that don’t clearly fit into any of these categories are falling behind. 😕 But this isn’t just about the pizza market. Is your brand standing out or stuck somewhere in the middle? 🤔 What’s your experience with these brands? Breaking news! Dr. Oetker is starting a massive campaign for Chicago Town brand products, and four new products are part of it. 📢🍕 Here’s a sneak peek from The Grocer. More details and the link are in the comments below. ⬇️

Ever wonder why some food products become household names while others languish in obscurity? It's all about the real estate on grocery shelves. Navigating the complex world of grocery retail can feel like trying to solve a Rubik's Cube blindfolded. From understanding category management to mastering the art of negotiation with buyers, getting your product on the shelf is both an art and a science. And let's not forget the critical role of packaging and branding in catching the consumer's eye. But here's a nugget of wisdom: success in this arena doesn't happen by accident. It requires strategy, persistence, and a bit of insider knowledge. Whether you're a small startup or an established brand looking to expand your footprint, remember that every big name was once fighting for its first shelf space. So, how do you turn your vision into a reality? Let’s dive deeper into crafting strategies that not only get your food products onto those coveted shelves but also ensure they stay there, flying off into consumers' carts. Because at the end of the day, it’s not just about making it onto the shelf; it’s about staying there. #CPG #Foodindustry #foodandbeverage #foodinnovation #CPGmarketing #brandmanagment #retail #productlaunch #consumergoods #FMCG

We've seen Foodland expand into different upscale concepts (taking inspiration from Whole Foods) over the last few years and now it seems Times is following a similar but different strategy, targeting a more specialty niche market that may be underserved. #groceryretail #hawaiibusiness #newconcept https://lnkd.in/gMSFFctd

Really interesting perspective here for CPG Brands. If a consumer "friction point" is also memorable, can it be a net positive for the brand? The Whiteside house is regularly stocked on Grillo's Pickles. The problematic packaging is a weekly topic in our house. Especially when it leads to pickle juice splashing throughout the refrigerator... However, the pickles are outstanding so we keep on buying. Curious to see how the new & improved packaging works for Grillo's. I know that Kaitlin Whiteside is going to be pleased with this news! Great work to our friends at Grillo's & Irresistible Foods Group. #cpgindustry #innovation

This is a fascinating CPG case study. I have been a big fan of Grillo's Pickles going back to my WFM days, when they were a small beloved local vendor in Boston. Great product, consistently good year after year and a staple in our fridge. If you haven’t tried them, you should. It’s always been a running joke among Grillo’s fans that the packing is absurd; it’s impossible to open without splattering pickle juice everywhere every time you open it. 👊Now, 10+ years in the making the pickle packaging paradigm (say that 3 times fast) has shifted. Rachel Karten makes a very astute point here: the packaging change got 2M+ views on TikTok, which quantifies exactly how much pent up demand there was for this change, for years. Boston.com wrote an interesting article this week about this. Here is the most interesting question: was it worth it to have a “bad” package all of this time, just so the brand can have a viral moment amongst legions of fans now? At Pod Foods we’re seeing DOZENS of early stage brands every month who have otherwise good products, but bad packaging/labeling. It’s the most common feedback we get from buyers, when they decline a product. Not every brand with a packaging flaw is as fortunate as Grillos. 👉Was it worth it for Kraft Heinz ketchup bottles to be impossibly slow for 50 years, so they could eventually invent the inverted squeezie ketchup bottle? 👉Is there ever a case where “bad packaging” can be a lovable asset to an innovative brand? Something that endears it to its early adopters and gives the brand a chance to intentionally “correct” the issue at a time of it’s choosing? #emergingcpg #grillospickles #heinz #wholefoodsmarket #bostonbrands #podfoods Anna Ison Brian Albert Roger Perrett Caroline D'Amore Lex Evan® Errol Schweizer Boston.com Flowspace Total Quality Logistics Taylor Elizabeth Walker Shawn Berg Kate Cash