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After Parties and Late Nights are a great event format that can really elevate a venue and connect with different audiences. Howie Schnee shares a ton of insights in this 15-minute interview all about After Parties. Some takeaways: 🥳 Target audiences that like to stay out late (probably not great for family events, but a great new use for a traditionally family-focused spaced. Omaha's Henry Doorly Zoo and Aquarium does a great job of this with their Late Nights at the Zoo). 🥳 Make it unique. Events are competitive. You can give yourself an edge by doing something unique. Go deeper for the fans or put a twist on something traditional. 🥳 Create partnerships. If booking talent isn't your strong suite, offer favorable terms to a local, well-connected promoter. 🥳 Support a cause the artist cares about. If you're piggy-backing off a big name performing nearby, consider supporting a cause they care about to improve relations with them and their fans. Howie dives into the details in the video below. Give Howie Schnee a follow too. He's often sharing great insights from his decades as a promoter.

Are you a Swiftie? Did you attend one of Taylor Swift's Eras Tour concerts? If so, you helped boost local restaurants. Analyzing Circana's CREST® Performance Alerts DMA data, we found that restaurants in the 10 cities with three shows received a 2% boost in transactions vs. the national average that week. Miami, New Orleans, and Indy: get ready for a strong week for restaurants when Taylor comes to town in 2024! Want to learn more about how we can measure the impact of local events? https://lnkd.in/ehVbhRHf

The Business of Carnival. During the reign of the Merry Monarch (Carnival in Trinidad & Tobago), there is the opportunity for phenomenal #businessexcellence. For the first time in over a decade, I participated in J'ouvert celebrations. For our non-Caribbean counterparts, J'ouvert is part of T&T Carnival. It occurs in the pre-dawn hours of Carnival Monday. In summary, it is a street parade & throngs of people pay to join J'ouvert bands. There are assigned music trucks (that play Calypso/Soca/Chutney music). At times, there is also a truck that serves drinks to your band, there is security etc. Many of these bands use various products (black oil, safe body paint, powders, chocolate sauce or mud), to smear on their members. Any observers (non participants) are usually at risk of getting smeared as well. J'ouvert also mainly celebrates our traditional "Ole Mas" as well. Now, onto my core points. Having been a band member this year, there are a few general observations from a business perspective I wish to share: 1. The sign-up process for band membership should be efficient & seamless. Every aspect of that experience should be stress free. From payment, to collection of your goody bag pre-J'ouvert, to ensuring participants clearly understand the rules of engagement (via a written agreement) are all essential. 2. Punctuality. If there is an agreed rendezvous time, J'ouvert bands should do their best to ensure there is not much deviation from that. A bit of a delay is understandable as band members trickle in, but a start time that commences almost 2 hours after the previously advertised kick off, is not okay. 3. Provision of Security, food & drinks should be optimum. Patrons have a right to feel safe while in the band & food/drinks need to be supplied easily & hygienically. 4. The Music..... Listen.... 😐 THIS is the anchor point of a J'ouvert band experience. If the music truck has issues with its sound systems/ engineering (feedback, too much base, too loud etc), & if the selection/flow of songs is subpar/ disconnected, it can seriously deplete the experience overall. This NEEDS to be a priority for band leaders 😐 *hint hint*. 5. Dear Disc Jockey/DJ/MC.... your job on a Music Truck is to engage and hype up the band members...Occasionally. It is NOT to pretend you have a Netflix special & interrupt EVERY song, give rambling speeches or just experience fascination over hearing your own voice boom through the speakers. Focus. 6. Welfare provisions. Some J'ouvert bands provide washroom facilities on a separate truck for patrons. This is usually deeply appreciated. Ensuring those facilities are kept up to an acceptable standard for the duration of the event & amenities such as toilet paper, running water etc is available is key. Having said all that, there is a place for business excellence & stellar customer service even during incredible festivals. Businesses, bear that in mind. #linkedin photo credit: fineartamerica.com

That feeling of missing home during festivals 😣 😫 Festivals are all about being with family, cherishing moments, and creating memories. But for some of us, work takes priority, and we celebrate them far from home. 🌍 Feeling the pinch of not being able to join your family this time? Share your thoughts on why you're still in the office instead of celebrating with loved ones. Comment below and let's share our unique journeys. 💬 #FestivalFeels #MissingHome #WorkLifeBalance

OUR MINDSET FOR 2024 : Improving ourselves furthermore, bring more creativity, acquire new skills to make an even better show✨ This is Dominic performing the « Hoverbass» a new act we created this past year😉 #mindset #newgoals #creativity #entertainment #event #eventplanner #eventplanning #newskills #improving #selfimprovement #selfdevelopment #performance #newperformance #training #musicians #skillsdevelopment #music

Does music affect your mood or does music affect your mood? Do you work with music playing in the background? Do you allow your students to? #music #mood #selfcarematters #calmspace

How to Rock Your Performance Even When You Mess Up Learn how to confidently perform a song, even if you make mistakes. Whether you're looking to book gigs or impress venues, showcasing your past performances is crucial. Find out how to own the stage and leave a lasting impression. #StageConfidence #PerformanceTips #MusicalMistakes #GigBooking #VenueShowcase #MusicPerformance #StagePresence #ConfidentSinging #MusicianTips #StageMastery

https://lnkd.in/gGdSDZ9z Hosting an event is exhilarating—the laughter, the music, the memories. But when the last guest leaves, the real work begins: cleaning up. Whether it’s a small gathering or a big celebration, the aftermath can be overwhelming. However, with some strategic planning and these 10 essential event cleaning tips, you can breeze through the post-party cleanup and get back to enjoying the memories you’ve made. #cleaning #cleaningservice #cleaningmotivation #cleaningservice #cleaninghouse #cleaningobsessed #cleaningday #cleaningbusiness #cleaningcommunity #cleaningcompany #cleaningcompanynyc #cleaningservicenyc #nyc #newyork #newyorkcleaningservice #newyorkcleaning #nyccleaning

𝟓 𝐆𝐫𝐞𝐚𝐭 𝐑𝐞𝐚𝐬𝐨𝐧𝐬 𝐭𝐨 𝐏𝐥𝐚𝐲 𝐉𝐚𝐳𝐳 🎷 From restaurants and bistros to waiting rooms and shops. Jazz is a popular choice of background music across many retail and hospitality sectors. Check out the video for five great reasons you should consider it 🎵 #BackgroundMusicforBusinesses #RoyaltyFreeMusic #JazzMusic