In celebration of the recent Cincinnati, OH featured episodes of Fresh Off The Block, City Gear, in partnership with Nike, hosted an in-store event at one of our local stores with special guests Brince Etter and Mark Dorris! Both men do exceptional work in their communities and at City Gear, our goal is to give back to the communities we serve. On behalf of City Gear and Nike, Brince and Mark were both presented with $10,000 each for their respective organizations, Based on a True Story and the Leave Your Mark Foundation.
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Just Do It. Nike just released its "Social and Community Impact Grantmaking Guide," an open source playbook on participatory grantmaking and the role corporations can play in tackling inequality and building inclusive communities. As a grantmaker in the sports/outdoor space at Outride and Specialized Bicycle Components, I will be stealing A LOT from this thoughtful resource. Here are some of my high-level takeaways. ⚡ Social and community impact(SCI) is good for business. ⚡ SCI starts with youth and empowering adults to create the right conditions for youth to thrive in their communities. ⚡ Companies should take SCI as seriously as their core products and services, building out the same robust, thoughtful support for community organizations and grantees as paying customers. ⚡ The check is the first thing, but impact is sustained by ongoing non-monetary support. In the same way that Nike aims to become a "world class" grantmaker, I hope to integrate some (all?) of the learnings from this guide into the great system for community investments we're already building at Outride and Specialized Bicycle Components. Go check out the full guide!
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Helping Nonprofits Build Strong Brands and Drive Revenue | Branding Strategies for Nonprofits of All Sizes | Follow for Tips & Insights
As a #communications nerd here is what I love about this ad from Nike announcing the end of their 27 year partnership with Tiger. ✔ Simple: There is A LOT that Nike could have done here with an athlete like Tiger. A cool sizzle reel with quick cuts of Tiger's 80 plus wins with the fist pump and music. But they didn't. ✔ A Story that Speaks to the Intended Audience: Who would care about Tiger and Nike parting ways? Golf fans. So the copy reflects the way that golfers talk to each other. ✔ Subtle but Strong Iconography: Any golf fan recognizes the signature Tiger fist pump and Sunday red. Any golf fan who has watched Tiger play felt something when they saw this ad. It gave them the experience of reliving some of Tiger's best moments. The one that came to my mind was his 2018 Tour Championship win with the crowd following him up to the 18th green. I get goosebumps just writing about it. The takeaway: Good comms and marketing doesn't have be fancy, expensive, or complicated even with a name like Tiger Woods. A good story that resonates with your target audience wins the day every time. P.S. Bet you didn't know I was a golf fan. #nonprofitmarketing #communications #communicationstrategy #nonprofitconsultant #entrepreneur #momsinbusiness #nonprofitfundraising #nonprofits
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Here at BLACKLABEL, we believe that true success lies not only in business achievements but also in making a positive impact on the communities we serve. In addition to our effective products, our journey to success has been fueled by two key factors: athlete sponsorship and community engagement. Here's how we use these factors to fuel our business and build a brand dedicated to optimizing customer performance. Athlete Sponsorship: We have strategically partnered with exceptional athletes who embody our brand values and resonate with our target audience. By aligning ourselves with these remarkable individuals, we have been able to leverage their influence and reach to amplify our brand message. Their dedication, passion, and commitment to excellence inspire us and our customers alike. Community Engagement: We firmly believe that businesses have a responsibility to give back to the communities that support them. Through various community engagement initiatives, we have built strong relationships and fostered a sense of belonging within our communities. By combining athlete sponsorship and community engagement, we fuel our business and build a brand dedicated to optimizing customer performance while making a difference.
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This past year, with the support of the community, We Ride 4 has accomplished so much. We have made donations and worked with these following organization. * Cycling Without Age: We purchased a tri-shaw, enabling children with Down Syndrome and disabilities to experience the joy of biking and feel the wind in their hair. * Front Rangers: We provided funding for a memorable 3-day bike trip, offering kids the adventure they’ve always dreamed of. * El Grupo: We donated 100 jerseys for the youth in their program. * Gro girl Gro: We are currently collecting used socks and art supplies to support this organization's efforts to get young girls out on bikes and into nature. How You Can Help: We invite you to join us as a sponsor, donor, or participant at The Big Event. Your contribution will directly support our initiatives and help us expand our reach. There are several ways you can get involved: Sponsorship: Partner with us as an event sponsor or 2025 sponsor and receive prominent recognition before, during, and after the event. We offer various sponsorship levels to fit your needs. Donations: Contribute items for our auction, provide financial support, or donate services that can be used during the event. Participation: Attend the event and encourage your network to join us in supporting a great cause. Benefits of a 2025 Sponsorship: Community Impact: Play a vital role in enhancing the well-being of youth in our community. Brand Exposure: Gain visibility among a dedicated community of cycling enthusiasts and supporters. Recognition: Receive acknowledgment across our event materials, website, social media channels, and on the jerseys of cycling club members who engage in weekly rides. Your support can make a significant difference in the lives of many. Together, we can create a lasting impact and promote a healthier, more connected community. Please reach out to sharon@weride4.org with any questions. https://lnkd.in/g4PWhhJU Weride4.org
We Ride 4: The Big Event 2024
aesbid.org
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Business Development Specialist | Flair for Synergy | Global Sourcing | Certified Women Owned Business | 35+ Years Custom Apparel & Promotional Solution | Millions of Promotional Products | Let's Elevate your Brand!
Who says promotional products don't work? Mama Kelce is out here getting custom shirts made AND giving back! Did you know that handing out t-shirts at events and trade shows where your target audience is likely to be can boost your ROI? What about using t-shirts as employee uniforms or giveaways to boost morale and show appreciation? I know a really kick a** women-owned small business (with an in-house graphics team) that can deliver quality swag! Call me or @bigstarbranding for some creative ideas. ;)
Mama Kelce Cashes In For Charity With A Game Day T-shirt
media.ppai.org
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When your store becomes the place to be, everybody benefits. In this recent SHOT Business feature article, contributor Miles Hall explains how his team transformed their store into a community hub for shooting sports. Learn how spirit and inclusivity made all the difference. His simple truth shared: you and your operation are the frontline of the shooting sports world. Continue reading 🔗👇. https://lnkd.in/g6Qfp9M5 #SHOTBusiness #ShootingSports
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The first-of-its-kind event Fanatics Fest is set to become one of the largest and most influential events in the sports world. A groundbreaking event that brought together fans, athletes, celebrities, card collectors, big sports brands, and sports legends under one roof. To be exact, over 70,000 people visited Javits Center from August 16-18. SportProsUSA, played a role in bringing the vision of FFNYC to life. We were honored to set the stage—literally—by building the courts that hosted some of the event’s most iconic moments. National Basketball Association (NBA) Brooklyn Nets At its core, FFNYC is all about building dreams—especially for the fans who got to live out their athletic fantasies in the most exciting ways possible. This ethos of dream-building is something we at SportProsUSA understand deeply. "Being part of the first-ever Fanatics Fest Event in New York City is an incredible honor for us at SportProsUSA. This one-of-a-kind event is a testament to the power of sports to unite people and inspire dreams. Our reputation as America’s most trusted court builder is what gets us hired, but it's our passion for building dreams, one court at a time, that drives us. It's always about the people, especially the young sports fans. We're not just setting up courts—we're helping to ignite dreams and create experiences that will last a lifetime." — Thomas Petersen, President and Founder of SportProsUSA. #FanaticsFest #SportsInnovation #BuildingDreams #SportProsUSA #FanExperience #NYCEvent
SportProsUSA at Fanatics Fest Event
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Two years ago, we had the privilege of working with Christopher Capstick from Civilmart to create a video showcasing their support for the Longwood Football and Netball Club in rural Victoria. What started as a project to highlight CivilMart's community engagement quickly revealed the club's profound impact on the local community. When we arrived in Longwood, we were struck by the beautiful surroundings and the warmth of the locals. The club is more than just a place for sport; it's the heart of the community. It provides a safe and constructive environment for young people, a social hub for adults, and a source of pride for everyone involved. As one local aptly put it, "If Longwood lost its club, it really loses its identity." The video we created captured the essence of this remarkable community and the gratitude they feel towards their sponsors, including CivilMart. It also showcased the club's incredible journey, rebuilding from scratch and thriving with the support of dedicated individuals and sponsors. More importantly, the video has helped the football club secure additional sponsorships from businesses that are now proudly supporting them. It’s a testament to what a community can achieve when supported by dedicated partners. This project is a perfect example of how our strategic approach to video production can create win-win outcomes. By finding the right angles, we highlighted CivilMart’s community engagement and helped the Longwood Football and Netball Club attract more sponsors and support. We invite you to watch this film and experience for yourself the incredible spirit of the Longwood Football and Netball Club. It’s a moving story that may even bring a tear to your eye and a powerful example of community and corporate partnership. If you’re looking to make a real impact and showcase the heart of your business, let’s create something extraordinary together. #CommunityEngagement #RuralVictoria #CivilMart #CommunitySupport #VideoProduction #StrategicStorytelling
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🌟 Sign-a-fied Company: Leading the Charge as Our Gold Sponsor! 🌟 We’re so hyped, we might just print it on a billboard! Sign-a-fied Company, the pros at making things stand out, have joined us as our Gold Sponsor for Fleming SAC’s Golf Tournament Fundraiser on September 8th, 2024! In a world where it’s easy to stay on the sidelines, Sign-a-fied Company is taking a bold swing, driving change right where it’s needed most. Their support for our Student Emergency Foodbank means that when our students face the pressure of rising costs, they don’t have to face it alone. Instead, they’ve got a community behind them, lifting them up, and fueling their futures. 📚✨ This partnership isn’t just about logos and banners; it’s about leadership, commitment, and making WAVES that ripple across our entire community. Sign-a-fied Company is more than a sponsor, they’re a force of change, proving that when we join hands, we can overcome challenges and build a stronger, more connected future. At Fleming SAC, we’re all about breaking the mold to make real, lasting impact. And with partners like Signified Company, we’re not just hosting a golf tournament; we’re driving a movement. Together, we’re turning every swing, every step, and every sponsorship into a powerful statement: We’re here to support, uplift, and transform lives. So here’s to Sign-a-fied Company, a true game-changer in every sense. We’re proud to stand with you, and even prouder of what we’re achieving together. Let’s keep making waves and pushing boundaries, one student, one community at a time. 🌊💪 #FlemingSAC #SignifiedCompany #GoldSponsor #GolfTournament2024 #CommunityImpact #BoldLeadership #ChangeMakers #PeterboroughON
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We love the Masters Tournament in our home. The sport, the history, the beauty of Augusta National and it makes me s'angry that an employee would do what he is accused of in this article, especially stealing Arnold Palmers Green Jacket, but what really got me is the success story of branding. Someone spent $30k in the gift shop on merch!?!?! - we should all have this client :) The other stand out is social media, doesn't always mean successful media. There are no phones allowed at the Masters. They control the conversation on the course. Of course they can't control the conversation once the patron leaves, but it looks like there are tons of happy customers showing off their swag which just adds to the appeal and probably part of the reason the thief started thieving, because they saw the opportunity...it just wasn't a good one. Putting aside all the words above, here is the question. How does your event control the narrative? What merchandise would only make it better and want to make the customer come back for more. SWAG is an acronym for "stuff we all get"...let us help you turn it into SWAK "stuff we all keep". #psofsalem #printspecialties #promotionalproducts
Thief Charged With Stealing Millions In Masters Tournament Merchandise
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Muti-level Product Management and Business Consulting
8moGreat work and community support for organization is a true reflection of a connected culture of an organization. Giving back to the community is an everlasting investment.