International Dairy Foods Association (IDFA)’s Post

In our latest feature, Gianluca Ruggiero, Founder and CEO of MASSIVE Data Heights and Product Director of Lisia, shares his invaluable insights on moving beyond the hype of AI to deliver actionable business insights. Gianluca emphasizes the importance of focusing on narrow AI applications tailored to specific business needs. "Artificial intelligence is an amazing tool that empowers human intelligence to do things otherwise impossible, especially in seeing patterns through chaos when things become too complex." Discover how Massive is helping CPG companies like Procter & Gamble identify product opportunities and optimize their market strategies through cutting-edge AI technology here: https://lnkd.in/gMeiPfrY

The main recurring challenge that we see with our clients and data leaders is to focus on the changes that can enable generative AI to generate the greatest value for the business. Through our work with Fortune 100 clients and discussions with data leaders, we've identified seven actions to move from experimentation to scale. #GenAI #DigitalTransformation #GenerativeAI #LeveragingAI #ComeInnovateWithUs

Gartner has shared its top 5 insights of the week, covering some interesting topics that can help professionals stay ahead of the curve. Here's a quick summary of what they shared: - When Not to Use Generative AI - Who to Meet First — and Why — When You Start in a New Executive Role - Supply Chain AI: Smarter Decisions, Automation and Success - How to Craft a Highly Effective Future of Work Strategy - 3 Impending Technology Shifts Rule the Gartner Hype Cycle™ for Digital Marketing For more insights, check out the link below. Stay informed, stay ahead! Link: https://gtnr.it/3G06Fo9 #Insights #GenAI #NewRole #DigitalMarketing #FutureOfWork

Excited to announce that Forwrd.AI will be attending the Revenue Operations Summit hosted by Revenue Operations Alliance! ✈️ ⚡ ✈️ Our CEO, Kobi Stok, will be keynote speaking at the event on a transformative topic for business operations teams: Accelerating Business Efficiency Using Predictive AI Make sure to be there and join us to learn how AI can revolutionize your revenue operations.   We look forward to connecting with fellow industry professionals and sharing insights on leveraging automation to drive business growth. Who else will be there? Let us know in the comments or DM us so that we can meet up! #RevenueOperations #AI #DataScience #BusinessGrowth #BePredictive

AI Integration: Beyond the Automation hype 🪄 Our new blog post is out from founder Bernard Smith, who looks at how we can separate the "AI hype" from truly transformative applications in your business. 📈 This week, we're diving into how AI can revolutionise businesses, through the strategic combination of both AI and data analytics. 🧠 In this post, we take a look at: ➡️ Transforming with AI: Beyond automation ➡️Data and AI: The Dynamic duo in action ➡️Data and AI Partnership ➡️Real-World Examples Like what you hear? Check out the comments below for a link to the blog post! 👇 #aiadvancements #aiadoption #aicommunity

To demonstrate the value of sales enablement efforts, you can leverage tech like AI in several ways: 📈 Data analytics: By employing AI-driven analytics, you can identify patterns and insights that showcase the impact of sales enablement on key metrics. ✏️ Personalization: Personalization techniques allow you to tailor sales enablement resources and to the specific needs of individual sales reps. 📝 Content optimization: Algorithms can analyze the effectiveness of sales content, ensuring you have access to high-quality materials that drive conversions. Wanna discover even more ways? Tune into the Sales Enablement Collective's live session on February 21, featuring experts from Highspot, Personio and RingCentral. 6am ET | 11am GMT - don't miss out 👇 #salesenablement #ai

🌐 The role of the CMO is evolving, with AI adoption being a top priority for 2024. Our CMO Intentions Study highlights that 57% of CMOs believe AI investments will drive the most value and ROI. Yet, many are still exploring its potential. It's time to harness AI for better customer insights and predictive analytics. Read this article for more insights from this study.  #CMO #AIMarketing #DigitalTransformation

🌐 The role of the CMO is evolving, with AI adoption being a top priority for 2024. Our CMO Intentions Study highlights that 57% of CMOs believe AI investments will drive the most value and ROI. Yet, many are still exploring its potential. It's time to harness AI for better customer insights and predictive analytics. Read this article for more insights from this study.  #CMO #AIMarketing #DigitalTransformation

🔄 Transformation Tuesday with Data Sentinels. Transform your data into your most valuable asset! This Tuesday, let's explore innovative AI strategies that drive predictive insights and operational efficiencies. Unlock the secrets to a smarter business model at https://lnkd.in/gmk8cNf. Transform with us every Tuesday. #transformationtuesday #dataintelligence #datasentinels

Hey folks, I've got something wild to share with you. Sara Davison and I are about to demo something at HubSpot Connect on August 8th that's going to change how you think about scaling your business. Remember when you started your company, and you could give every customer that founder-level attention? We're about to show you how to do that at scale, using AI in a way you've probably never seen before. We're not talking about chatbots or generic AI responses. We're talking about building an AI workforce that becomes part of your team. Here's a peek: - We'll walk you through a customer's journey, from their first Instagram comment to personalized voice notes in their DMs, all the way to post-purchase support. - You'll see how tools like Cassidy, Respell, Bland AI, and Slack can work together to create an AI team that collaborates with your human experts. - We'll show you how this approach can transform your social media engagement, customer service, and marketing efforts - all while maintaining that personal touch. As I like to say, "Quality is something that does not scale easily." But we're about to show you how AI can change that game. We're talking about a system that can "deliver a level of personalized service that the marketing just takes care of itself." This isn't just theory. We're diving headfirst into the nitty-gritty of how to set this up, how it works with your existing systems (like HubSpot), and the real impact it can have on your business. If you're ready to see what's possible beyond the AI hype, this is your chance. It's free to attend, and I promise it'll reshape how you think about scaling your business. Let's redefine what's possible together. See you there.