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Did you know podcasts are a type of PR you can utilize for your agency? PR isn't just articles and press releases. It is a way to build your brand's reputation. On today's episode of the IBO Podcast we have Chrissy Bernal (Brand Management, PR), Founder of Be A Better Brand to share with us about how to set your agency up for success with PR. Chrissy covers: 🎙️ How to use PR to improve your brand. (3:09) 🎙️ How to get into the publishing world? (8:27) 🎙️ Pitching to journalists vs. editors. (12:53) 🎙️ Paying for content. (16:56) 🎙️ Podcasts are a great place to test your message. (21:16) Listen here 👉 https://lnkd.in/gdE9pmJ If you liked this episode, please leave us a review on Apple Podcasts! #podcast #IBO #marketing #agencylife #marketingagency #marketingtools #marketingmessages

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Chrissy Bernal (Brand Management, PR)

Brand Management & Media Coverage for High-Achieving Entrepreneurs & Authors | Grow with Intention & Less Stress | CEO of Be a Better Brand, LLC | Speaker | Author | Mom of Guinness World Record Twins

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Thanks so much for having me on!

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