International Paralympic Committee reposted this
Watch the Paris 2024 Paralympic Games on Channel 4 from 28th August and see how the brutal forces of sport like gravity, time and friction don’t change for anyone. Find out more here: https://lnkd.in/e5S9dTPk #C4Paralympics #Paris2024 International Paralympic Committee ParalympicsGB Aaron Phipps MBE PLY, Emmanuel Oyinbo-Coker, Dame Sarah Storey Emma Wiggs MBE, Joseph Lane, Olivia Broome, Alfie Hewett. OMD UK Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024 Scope Purple Goat Agency 4creative
Well done! This is amazing! Many people need to see this and realise it is not about the wheelchair of the disability, but about the sports and everything these athletes put into that to achieve a spot on the highest platform possible 🔥
This is a lovely and the sound design is stunning - though it lost me 70% of the way through - too long sadly.
Always looking forward for the paralympic campaign of Channel 4. They did it again! Fenomenal!!!!!
Echo Mark Ormrod MBE words on this… bring it on..!!
This is glorious - well done C4
Inspiring creative 👏 From an auntie of an incredible little guy with CP, and HIE who needs to see more of this on TV... thank you! 💚
Another cracking campaign Kate Clayton 💥 😍
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Motivational Speaker & Entrepreneur at Mark Ormrod Ltd
3moThis is awesome 🙌🏻🙌🏻🙌🏻 Well done to the team behind this, the message is perfect. Can’t wait for the Paralympics to start 🦾🦾🦾