Irish Tatler’s Post

For anyone who's forgotten what I look like, see this post!

Lots of energy technology innovation to be implemented and shared with Australia before the end of the year, plus plans for 2025.

🎉 Oprah’s Favorite Things list is here, and we’re excited to share that it features some incredible items from our very own industry suppliers! 🛍️✨ These standout products highlight the creativity, quality, and versatility that make the promotional products industry shine. Take a look at the article below to see which items made the cut – you might just find some inspiration for your next campaign! 👀🎁 #PromotionalProducts #OprahsFavoriteThings #CorporateGifting #BrandingMatters #MarketingInspiration #PromotionalProducts #PromotionalMarketing

Sad news for party enthusiasts and those who've cherished special moments thanks to Party City's vibrant and festive offerings: Party City is closing its doors for good after nearly 40 years of bringing joy and celebration to countless occasions. In a heartfelt announcement, CEO Barry Litwin revealed the difficult decision to cease operations, marking the end of an era for the once-thriving party supply giant. Founded in 1986, Party City grappled with the impacts of the COVID-19 pandemic, supply chain disruptions, and shifting consumer behaviors, which have reshaped the retail landscape. Despite efforts to bounce back, including emerging from Chapter 11 bankruptcy in September 2023, the iconic retailer could not overcome the financial hurdles, leading to the inevitable closure of over 850 stores across the United States, Canada, and Mexico. This closure not only affects employees and customers but reflects broader challenges facing the retail industry, as it continues to adapt to the ever-evolving market dynamics. #PartyCity #RetailIndustry #BusinessClosure #EndOfAnEra https://lnkd.in/euFXgDEK

Day 3 of #12AdsOfXmas 🎄 is nothing to write GNOME 🏠 about. Yes, it’s the #Christmas #advert from Asda that I’m reviewing today for #AdsAlexAppreciates Positives: I love puns, so all the gnome wordplay I appreciated, but it felt forced at times. The music is strong from the A Team driving recognition and equity, and there are plenty of pop culture references like Indiana Jones and Ru Paul’s Drag Race. It’s also heavy on the merchandise - I haven’t been into Asda this Christmas yet, but I presume they have these Gnomes for sale. And if they don’t, what a missed opportunity! Negatives: Came at an odd time for Asda to imply a large workforce makes their Christmas possible when they cut a large chunk of their workforce and it was in the news. Also, too many Gnomes. Too, Too many. - Stand out: 2 (I remember Asda doing Gnomes) - True to the brand / proposition: 4 (It told me Asda has everything I need for Christmas - “Gnome more, Gnome less”) - Strong emotional hook: 0 (Nothing connected me to this advert, bar the music, but the amount of Gnomes killed out the love for the A-Team I’m afraid) - Total score: 6 Summary: Does it deliver on a bit of jolly cheer? I guess so (albeit not my cup of tea). The Elf advert featuring Will Ferrel from a few years back was so much better and really showed the power of what Asda could do, this just seems like a huge step backwards. Do you disagree? Maybe you Gnome more than me and want to tell me where my thoughts are wrong? As always, all views are my own. #brand #marketing #advertising

A UK bank holiday, summer holidays, AND a day celebrating all things beer? Bring on August! 🍻🥂 Our August 2024 calendar is here to help you, the business owner, prepare for some exciting holidays and events. Customers love a personable business, and using these events is a great way to increase foot traffic. Here are some of our favourite standout dates: 🍺 International Beer Day, 2 August Bars and restaurants can start the month off right by showcasing a diverse range of craft and local beers. Think information leaflets about spotlight beers, beer tasting sessions, or exclusive discounts. ☕ Afternoon Tea Week (UK), 12-18 August Hospitality businesses, think about themed tea parties, bottomless brunch-style afternoon tea bookings, or interactive masterclasses. Retail stores could get involved with gift sets, in-store tea tastings, or sell cooking kits for families to host their own. 📸 World Photo Day, 19 August Did somebody say user generated content? Host a photography competition for the best photo of your business or products, with a prize for the winner. Great for engagement and fresh content. August is also National Black Business Month. Take the opportunity to support and uplift Black business owners in meaningful ways, such as promoting Black-owned businesses, showcasing Black-owned products in your business and celebrating inclusion. Save this post to remember these important dates! Which date are you most looking forward to? #SmallBusiness #HospitalityPOS #RetailPOS #EventPlanning

Tick followed tock followed tick!

The premium pub operator and brewer Butcombe Group is doubling down on its experience-led offering, CEO Jonathan Lawson tells MCA https://lnkd.in/dvugV9Eh

“Branding is about shaping perceptions, and perception is reality.” — Jay Baer Thanks to Stefan Michel I saw this adv. Funny and insightful!!! Aldi UK’s bold 2023 wine campaign is the perfect example of shaping perceptions. By disguising their budget wines under premium labels, they challenged perceptions about quality and price, proving that great taste doesn’t always come with a high price tag. The reveal left attendees stunned, reinforcing that branding often shapes consumer reality more than the product itself. #MarketingStrategy #WineMarketing #Branding #Perception #Wine #ExperientialMarketing #Aldi Aldi UK

The luxury industry continues to evolve, not just through innovative products but also through strategic leadership shifts. The recent move by LVMH to elevate Alexandre Arnault to its headquarters signals the importance of long-term succession planning 🏛️ in sustaining brand leadership. This transition reflects the delicate balance of honoring tradition while steering a company toward future growth 🚀. Such decisions underscore a critical principle for any organization: aligning leadership with strategic vision 🎯. Whether in luxury, technology, or any other sector, understanding the dynamics of leadership and consumer behavior is key to staying ahead in a competitive landscape 🌍. In today’s competitive environment, organizations across industries can draw lessons from LVMH’s approach. Succession planning is no longer just about filling roles—it’s about ensuring that leadership decisions drive both operational excellence and cultural alignment. What other strategies do you think are key for sustaining leadership and innovation in legacy businesses? #Leadership #SuccessionPlanning #LuxuryIndustry #BusinessStrategy #ExecutiveLeadership #LuxuryBrands #Innovation #FutureOfBusiness #StrategicPlanning #GlobalBusiness #BrandManagement #LuxuryMarket #CorporateLeadership #VisionaryLeadership #OrganizationalGrowth