ISPO’s Post

Sunday saw the close of Asia's leading multi-segment sports exhibition. ISPO Beijing took place from January 12 to 14 at the China National Convention Center (CNCN) in Beijing. From B2B trade shows to conferences and sports events for all, ISPO  organises a wide range of different events throughout the year. Worldwide with a solitary goal: to accelerate the global evolution of sports. Through the interpretation of industrial development plans, the prediction of market structure changes, the comparison of brands and products in China and overseas, and the analysis of global sports goods consumers, ISPO Beijing provides refreshingly new perspectives. This strategy helps practitioners cope with the changes and challenges facing the industry. Mr. Larry Zheng, Vice President of Shankai Sports, China, and an Active Member of ISTAA delivered a presentation on international sports tourism trends and the current climate within the sports industry. #acceleratingsports #ISPO #Beijing #istaa #istaaorg #sportstravel #sportshospitality #goistaamembers #strongertogether

In a rapidly evolving world, it's time to depart from familiar paths and embark on new journeys, overcoming challenges together. At OutDoor by ISPO 2024, we invite you to join us in shaping the future and exploring uncharted territories as a community! Discover what awaits: Connecting in a relaxed atmosphere: Step into the vibrant OutSide Area at the Trade Fair Centre Munich. Engage with fellow innovators, forge valuable connections, and unwind at our OutSide Cinema. Various participation opportunities: Find your stage, define your game. From customizable stand spaces to sustainability showcases, climbing hubs, and trailrunning test tracks, there's a platform for every vision. Stronger together: Explore partnership opportunities that extend beyond traditional exhibition. Whether as a Merchandise Partner, Networking Partner, or Mobility Partner, there are avenues for meaningful collaboration and impact. Let's embrace change, foster innovation, and build a sustainable future, together. Join us at OutDoor by ISPO 2024 as we chart a course towards new possibilities! Join the community: https://lnkd.in/ehBKS9G7 #OutDoorByISPO #innovation #collaboration #sustainability #future #networking

For the latest 💡 info on China's booming #outdoor #market, read more here 👇🏼 #ispo #acceleratingsports #newperspectivesonsports

*Check out the International Sports Groundbreakers Challenge (A prize money of SGD$10,000) with a fully funded trip to Singapore & Madrid* An initiative called the International Sports Groundbreakers Challenge is being launched by the Global Sports Innovation Centre powered by Microsoft (GSIC) and Sport Singapore (SportSG). In order to lower information asymmetry and search expenses for solution providers, they want to use this challenge to get the ecosystem to address actual business issues that buyers are trying to solve. They also hope to find the world's top sport-tech firms and/or projects via this process. These issue statements cover a wide range of subjects, including media & sponsorship, smart venues & sustainability, high performance, fitness & health, fan engagement, and business insights. A cash prize of SGD$10,000 provided by SportSG for each finalist participant (up to a total of 10 participants), Apply now https://lnkd.in/dpTFJc6b

📢 Our latest article "Outdoor in China 2024: How the gigantic sports market will set new standards in 2024" on ISPO.com is a must-read for those interested in the booming outdoor market in China. It delves into the complexities of this rapidly evolving market, highlighting its potential while also presenting unique challenges. 💪🏼💡 From the significant impact of the post-COVID recovery on outdoor activities to the changing consumer behavior towards sports and outdoor products for everyday use, it covers it all! You can also read about the crucial role of Key Opinion Leaders (KOLs) in the Chinese sports industry. 🏆✨ The insights underscore the necessity for manufacturers and brands in the sports industry to understand and adapt to the distinct characteristics of the Chinese market for successful brand establishment and growth. 📈 🚀 Don't miss out on the opportunity to gain valuable knowledge about a market with enormous potential! Read our latest article now 👉 https://bit.ly/3vzxZYs #ISPOBeijing #ISPO #OutdoorInChina #SportsIndustry #MarketPotential

The 2024 ASTN - Australian Sports Technologies Network Report is here, spotlighting Victoria's vibrant sportstech ecosystem! 🏃♀️🏉 Discover key findings that highlight Victoria's leadership and growth in the industry. ✓ Industry Presence: Victoria is the front-runner in Australia’s sportstech sector, housing 309 companies, which is 40.4% of the national market. ✓ Employment: The sector employs approximately 7,225 people in Victoria, nearly 48.5% of the total sportstech workforce in Australia. ✓ Significant Projects: The Victorian Government supports the Australian Sports Innovation Centre of Excellence (ASICE) and other initiatives, contributing to the development and global competitiveness of the sportstech industry. To download the report in full, head to https://lnkd.in/g4bqQTUb

A landmark moment is on the horizon, as the Greater Bay Area International Sports Business Summit is set to take place on February 23 and 24. Set against the vibrant backdrop of Macau's Galaxy International Convention Center, this gathering is poised to redefine the trajectory of sports business on a global scale. Crafted under the theme of "Connecting the World through Sports," the summit aspires to transcend boundaries and envision a future where the Guangdong-Hong Kong-Macao Greater Bay Area plays a pivotal role in uniting China with the broader realms of Asia, and the world. Co-Chair of the GBA International Sports Business Summit Organising Committee and CEO of Realeague, Jintian Jay Li, encapsulates the excitement, stating "We're excited to kick-off the GBA International Sports Business Summit at Galaxy Macau. We hope the Summit will contribute to building a foundation and connecting the GBA region with the rest of the world through sports.” Distinguished leaders such as Joe Tsai, Chairman of Alibaba Group and Owner of Brooklyn Nets, basketball legend Dwyane Wade, and Li-Ning Group's Executive Chairman, Li Ning, will headline discussions on critical topics like sports investment, professional competitions, fan economy, and women's sports. Find out more or register for the event via the links below. Leaders in Sport Website: https://lnkd.in/gEgRSzie   HK01: https://lnkd.in/ggyVct7R  Hong Kong Economic Times: https://lnkd.in/gAfRkGR2 #JointPR #Realeague #GBASportsSummit #GreaterBayArea #SportsSummit

Sports events in Shanghai generate over 3.7 billion CNY (480 M EUR) in consumption. 2023 Shanghai Sports Event Influence Assessment Report, published by Shanghai Administration of Sports, Shanghai University of Sport and Shanghai Oriental Sports Evaluation and Consultation Center, pointed out that the 118 major sport events led to a direct economic influence of nearly 5 billion yuan and created 32,268 job opportunities. The sports events demonstrated a high level of organizing standard. According to the report, 36 of the 118 events were international competitions and 40 of them reached their seventh edition or even longer.

When experts talk about the sports and outdoor market in the People's Republic of China, they are talking about spectacular success figures and a huge potential that still needs to be tapped into. Successful brands in China establish themselves through partners. Wang Yalei from the BMAI Sports Group recommends that "If you want to be successful on the Chinese market, you should find a partner there who will run the business with you", and he adds: "All international brands that operate in China have local branches here." Reach out to us at www.AsiaCorp.eu or at info@AsiaCorp.eu and let us explain how we successfully assist Western brands in succeeding in all of Asia and towards the growing Asian consumer market. #Sport #Outdoor #Athleisure #Apparel #China #Asia #AsiaCorp https://lnkd.in/gpjEZteg

The start of the year is not only a great time to look ahead, but also to look back. Strong growth is predicted for Sports across the next 3-5 years; better than the past for most continents. We're sure no one will be surprised with Asia Sports Tech's forecast winner... (spoiler alert...it's Asia 👀) Where do you think the strongest growth is going to happen? Join the comments for a healthy debate! Jean-Baptiste Roy / Loron Orris / Adil Saxena #sportsbusiness #sportstech #insights