Jacob Karp’s Post

Something I started to do in my personal life that yields an abundance of fruit. Tracking inputs versus emotionally attaching to outputs. The fruits of your labor organically appear from tracking your input daily and self reflecting/gradually growing your input daily routine. Please go grab "Revenue on Repeat" from Jacob Karp- Awesome and quick guide for your first 90 days as a new AE or Inside Sales seller.

there are two stats from our recent research that we keep thinking about: - 56% of B2B companies missed their revenue goals last year. - 71% say that lack of internal GTM alignment is a bigger blocker to business growth than external market forces or competitors. here are 7 GTM offsite must do: 1. All the functional heads must attend: Key players on the GTM team include sales, rev ops, marketing, product, and customer success.  2. Engage a skilled facilitator with no stake in the game.  3. Select the right location.  4. Don’t attempt to do this work in your regular office or on Zoom. 5. Give your schedule some breathing room.  6. An offsite should include learning, participation, collaboration, and some team building time. Give your schedule some breathing room. 7. Ensure effective follow up. this is why we are inviting 10 companies (do it for you) who want a structured go-to-market strategy in a 2 day event + 90 day advisory to make sure you get the job done. the CEO must be in the room. at the end of the day, the CEO is the only one with the authority to make cross-functional decisions and is the true owner of GTM. love, Sangram

We're going to run a webinar on how to get your agency's senior team to invest in sorting out their positioning properly. It's for new biz / biz dev / sales people who are being held back by having to sell something samey. If you work in this kind of role, is this something that sounds useful or total horseshit? #agency #advertisingagency #marketingagency #digitalagency #creativeagency

Ready to crush your next product launch? Discover the 5 essential steps to a successful Go-To-Market Sales Strategy with Marc Wayshak. From clarifying your value proposition to consistently executing your plan, this video covers everything you need for a BIG launch! Don’t miss out the expert tips that will guide you through mapping out your outreach strategy, defining clear roles, and continuously refining your approach. Check out the video now and start planning your path to success! And for more information about VOC, Sales outreach and more register our upcoming webinar click the link: https://lnkd.in/ds7BKkth #GoToMarket #SalesStrategy #BusinessGrowth #MarketingTips #SalesSuccess

How important do you believe GTM alignment to be in driving growth? GTM is a team sport. In my experience, all customer facing teams (marketing, sales, customer success) need to be clear on how they work together for the betterment of the customer because THAT IS the customer experience. This is HOW a small company punches above its weight class and competes against industry giants. This is WHY customers who use second tier products stay with them. With two weeks under my belt in my new role, I'm so excited at the opportunity to advance the experience for our customers. I'm so excited to be doing this alongside a great team across the entire company! How important do I believe GTM alignment to be? It's everything (full stop)!

Ever wondered why some deals close faster than others? 🤔 Here's what has worked for me. What's your secret to closing deals quickly? 👇 Follow me if you like this 🤔 Share your thoughts below ♻️ Repost this if you think it can help someone else #gotomarket #productmarketing #strategy #sales #brand

Channel leaders, you already know that re-activating dormant partners can be difficult. It's also the quickest and lowest cost ways to drive growth this quarter. Running campaigns with a variety of ways to participate is a great way to activate dormant partners or upgrade partners to new levels of performance. Always include a variety of activities: easy, medium, and hard. Often times campaigns with an effective hook will drive dormant partners to take easy actions. Once they achieve an easy outcome, they will have more motivation to tackle something harder. It can also drive active partners to invest more in your relationship. Providing a variety of activities with varying difficulty and level of incentives will help you recategorize partners and invest in them appropriately. #channelmarketing #channelengagement #channelecosystem

There are more sales and market advisory and fractional GTM leaders offering services to start up founders than there are start up founders.

Ever wondered what goes into a sales campaign? Here are the 9 building blocks of every major campaign I run. 👇 1. Lag Goals (The end results we are working towards) 2. Lead Goals (The work we have to put in to hit the lag goals) 3. Products and Pricing 4. Marketing Support 5. Buyer Incentives 6. Timeline 7. Lead Support (The prospects we are targeting) 8. Team Member Compensation/Incentives 9. The Launch While putting all of this together on the front end may be a lot of work. It makes everyone’s job much easier throughout the campaign. And gives your team members confidence knowing how much work has been put in to set them up for success. Structure = Speed #LinkedInSports #Sales #SportsBiz

Something to remember when doing GTM: your prospects mostly don’t care about the grand vision you said to your VCs. They care whether you know their problem and whether you can solve it. Brand name VCs help for sure, but only for some social credibility so your prospects can get a sign off from their boss to buy you when they are trying to get the final budget approval.