Jaime McClennen, MS’ Post

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Public relations & communications professional

🌟 Just returned from an incredible weekend at the Public Relations Society of America (PRSA) Health Academy Conference in Nashville, TN! 🌟 I had the privilege to attend with my colleagues Lindsay Durkalec and Lisa Finnegan, MSEd, and meet some of the brightest minds in health care PR from across the country. It was a whirlwind of insights, networking, and inspiration. Here are some key takeaways: 🎤 Engaging Speakers: Some truly enlightening talks, including one on building and leveraging credibility in times of distrust. Transparency and engagement are the currency of trust. Annual pulse surveys and stakeholder interviews are powerful tools. 📈 Emerging Trends in Health Care PR: The keynote session on Chat GPT, generative AI, and health care was eye-opening. We're on the brink of a revolution, and tools like Midjourney, Krisp, Jasper, and PromptPal are game-changers. 📚 Case Studies and Best Practices: Learning from successful case studies, like a crisis communications plan after a tornado strike and the complete rebrand of the National Bleeding Disorders Foundation, was incredibly valuable. 🤝 Networking: I had the pleasure of meeting professionals from all over, including a woman from Alaska who took three flights to attend! 🎵 Fun: Not only did we get to network at the National Museum of African American Music, but we had the chance to explore its interactive history of American music. I'd love to share more about my experiences and learnings from the conference, so feel free to reach out if you have any questions or want to dive deeper into any of the topics discussed. Here's to continuous learning and growth! 🚀 #HealthcarePR #PRSAHealthAcademy #NashvilleConference #ProfessionalDevelopment

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Denise DiMeglio

PR, Media, and Communications Professional

10mo

Very cool experience!

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