Janice L.’s Post

You make a chart. Congrats, but you’re not done yet. You don’t simply get insights by eye-squinting and going off on vibes. The line is wiggling, but are you doing better, or are you doing worse? This is where the Reference Line comes in. In just 03 clicks, you can now add a Reference line, and compare your data against a specific value (i.e.: *the sales target)*, or a dynamic value (*i.e.: average sales across all products*). Learn more here: https://buff.ly/4cfPvRw

Your product is only half the equation. The other half? Knowing exactly who it's for. Lot of companies skip in-depth ICP analysis. This keeps happening due to 2 major oversights: 1. Rush to sell → Teams dive in without prep → "No time" for research 2. False confidence →  "We know our market" → Gut feeling over hard data But skipping ICP work causes 6 major headaches: 1. Money down the drain → Chasing bad leads burns cash 2. Deals that don't close → Wrong pitch to wrong people 3. Building stuff no one wants → Products miss the mark 4. Ad spend that goes nowhere → Marketing to the wrong crowd 5. Growth hits a wall → Can't replicate what works 6. Big fish swim away → Miss gold-mine customer groups Thoughts?

Ever wondered how to get inside your customers' minds and predict their next move? Understanding intent data is your secret weapon! Dive into our latest carousel post to explore the three key types of intent data: First-party, Second-party, and Third-party. Did we get you interested? Then learn how they can supercharge your marketing and sales strategies. We've wrote it all in our blogpost linked in the comments below 👇

Where is the success of your sales team coming from? What is it driven by? Find out how a performance attribution framework can provide insight into what's driving market share performance. https://lnkd.in/euwyskJg

Sales Navigator surfaces key signals & hidden allies to unlock conversations with the people that matter, at scale. Check out what Forrester has to say below!

Ever wondered what the ROI is for Sales Navigator. According to Forrester, Sales Navigator yielded a ROI of 312% over 3 years and pay for itself in less than 6 months. In my opinion that's a pretty significant ROI value report.

Want to learn what's going on with the market, with your prospects, with your clients... Do virtual or in-person ride along with your reps! Get out there and listen to the conversations they're having in real time! Trust me, it will give you a solid perspective that charts, graphs, or surveys will never be able to.

Discover the Definitive NPS® Guide! Explore our latest blog for actionable insights to transform detractors into promoters!  https://lnkd.in/gEs3YqhY 

So What? Analytics for Sales In this episode you’ll learn: - What separates your early customers from the mass market - The importance of an accurate ideal customer profile and how to build one - What’s the most common pitch mistake and how to avoid it Join us TODAY at 1pm EST on YouTube Live YT link: https://lnkd.in/gCVTMyGz

If you've got a subscription business of any sort, cohort analysis is a must! See the Equals guide on how to do this. I learned to do cohort analysis myself while working with Bobby Pinero and Chris Burgner at Intercom, and their writing is clear, approachable, and just the right level of detail to actually do this yourself.