At the International Roofing Expo this week, trainer Kevin White of Thryv told roofing and exteriors contractors that while texts, emails and social posts are important for business, they need to be making more phone calls. “One thing that the world is missing now is human communication. Customers don’t want (interaction) to just be transactional. ... The same way you want to be communicated to is the way your customers want to be communicated with.” #roofingindustry #roofingcontractors #constructionindustry
Couldn't agree more! Personalized communication is key in building strong customer relationships. 📞
Thank you for posting Jean. It was a pleasure meeting you and im glad you enjoyed the session. When we create an amazing “customer experience” through communication, it separates us from everyone else that’s out there.
Fractional CMO and Marketing Magician
7moThat’s a great takeaway. The millennial in me never wants to pick up the phone if I can avoid it but I’m trying to get better about that. There is so much more connection with a call.