Freshworks Inc., announced the appointment of Mika Yamamoto as the company’s Chief Customer and Marketing Officer. She will be responsible for leading the company’s global #marketing and customer experience teams.
Yamamoto comes to Freshworks from F5 (NASDAQ: FFIV) where she most recently served as the Executive Vice President and the Chief Marketing and Customer Engagement Officer, and led the company’s data, marketing, digital transformation, and customer experience efforts across all #products, segments, channels, and geographies.
” Prior to joining F5, Ms. Yamamoto served as Global President of Marketo and then became SVP and General Manager of Marketo at Adobe after it was acquired. Ms. Yamamoto previously served as Chief Digital Marketing Officer and CMO of SMB for SAP. In addition, she has held senior leadership roles at Amazon Books, Microsoft Windows and Microsoft Stores, Gartner and Accenture.
Freshworks Inc., creates AI-boosted #business software anyone can use. Purpose-built for IT, customer support, and sales and marketing teams, their products are designed to let everyone work more efficiently and deliver more value for immediate business impact.
Headquartered in San Mateo, California, Freshworks operates around the world to serve more than 66,000 #customers, including American Express, Blue Nile, Bridgestone, Databricks, Fila, Klarna, and OfficeMax.
Freshworks Dennis Woodside Mika Yamamoto
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