kate spade new york’s Post

Hershey's Reese's Packaging Dispute: Class-action suit claims Halloween-themed Reese's fell short of expectations. The issue's essence lies in Reese’s packaging did not match the actual product. Rather than a jack-o'-lantern face, a ghost's eyes, and mouth, or a football's laces, the candies were solid shapes without the decorative designs. Did the packaging promise more than what was delivered? Read more here: https://lnkd.in/enFpR_ih Also, click "Visit Website" on our profile page to view our portfolio or contact us for a free consultation. #PackagingControversy #HersheysLawsuit #DamenJackson #Packaging #PackagingExperts #Brands #Growth #Expansion #brandingdesign #branddesign #consumerpackagedgoods #cpg #cpgbusiness #cpgcompany⁠ #blogpost #blogger #grow #bloggerlife #bloggerstyle #inspire #blogs⁠ #VeganPackaging #EcoFriendlyRevolution #NeutralColors #Sustainable #Style

With whom do you associate an unsurpassed sweet taste, a refined recipe, and a recognizable Ukrainian brand? That's right, it's a Vinnytsia dairy plant Roshen! 🍫🎂🍬 And so, when it came time to launch its butter and condensed milk, VDP Roshen wanted packaging that would preserve the corporate identity and values familiar to consumers. Therefore, in packaging design, we: 👑 Emphasized the brand logo, putting it in the center of the composition. 🌊 Used looped wavy elements to create a complex and recognizable pattern on the shelf. 🌈 Chose harmonious colors that create clear gradation and incorporate branded gold or silver foil. As a result, the packaging fits perfectly into the aesthetics of branded stores and is immediately distinguishable from competitors on the shelves of supermarkets.

Did you know that the iconic Coca-Cola bottle was actually a result of a design competition in 1915? 🤔 The company wanted a bottle that could be recognized in the dark or even if broken. The winning design, inspired by the shape of a cocoa bean, is still in use today, showcasing the enduring power of creativity and precision in commercial design! 🎨 The Coca-Cola bottle is more than just a container, it's a symbol of a global brand that has quenched our thirst for over a century. 🌍 The distinctive contour of the bottle, with its fluted lines and curved silhouette, has become an emblem of American culture and a beacon of refreshment worldwide. 🇺🇸 The design competition in 1915 was a strategic move by the company to create a unique identity, and it's safe to say that it has more than paid off. 💡 Today, the Coca-Cola bottle stands as a testament to the power of innovative design and branding. So, the next time you reach for a Coke, take a moment to appreciate the history and creativity behind its iconic bottle. 🥤 #CocaCola #Design #Branding #Innovation #History #Creativity #IconicDesign

We love seeing the Sprouts Farmers Market jerky in stores! This lineup of jerky SKUs is designed for disruption. A diagonal white bar invades, separating design elements from the product description. Accentuating the product title, MBD chose a fun font with a 'jerky'-like appearance. Unique ingredients are incorporated as design elements, and key claims take center stage, framing a cutout window for clear product visibility. #packagingdesign #storebrands #privatebrand #privatelabel #retailbrands

Ever choose a wine at a wine store solely based on the art of the label? Same. Many of those labels are gorgeous! It's funny. Does a nicer label mean a better wine? It should. Something as simple as a creative label signals to me the wine inside is better quality than a simpler bottle. That's good design at play my friends. It's what I like to call packaging worth touching. Something as simple as a creative label makes me want to pick up the bottle and take a better look. Good packaging plays a powerful part on our decision process, whether we realize (or like) it or not. Learn from wine makers...the labels matter. Go big...use design elements they use like spot varnish, bold colors, geometric shapes, white space, metallic inks and embossing to make consumers want to take a better look or add it to their collection. Is it time to elevate your packaging? Let's chat! #packaing #retail #commerce #ecommerce #consumergoods #branding #distributer #winelabel

Make sure to tell your packaging provider what style of carton you prefer and that you understand all of your options going into a new project. Check out the video to see the most common 4! #brand #packaging #style #carton

THAT SHIRT TELLS a story, the bartender’s job is to mix a concoction, which elevates your mood, tickles your taste buds when the molecules of food and spirits collide. I look at this shirt as a very important ELEMENT in the whole symphonic composition of a #HOSPITALITY brand. Let us work together to create a beautiful string of experiences for our five senses. 🎸 🎵🎶We source, product design, develop to making small-batch productions. BTW: the shirt’s fabric came from ZENTEX, distressed to create a unique texture through the same process of denim wash. #foodindustry #branddesign #experientialbrands

Just finished reading "The Kingdom of Prep: The Inside Story of the Rise and (Near) Fall of J.Crew" by Maggie Bullock, and it’s a fascinating deep dive into what was once a cornerstone of the American retail landscape. We often visited our local J.Crew store to refresh our corporate office-mandated business casual attire, and it was always a breath of fresh air. The experience made you feel good—at least in your clothes—even if you were about to drone the next eight hours in a cubicle. I particularly loved their various collaborations. My favorite was a pair of Sperry Chukka Boat Shoes. J.Crew was also my introduction to heritage brands like Red Wing Shoe Co., which I had only read about from men's style bloggers like Max Wastler and Michael Williams. It was one of the first places I heard the term "selvedge". Their “Liquor Store” men’s specialty shop was a stroke of genius, albeit heavily inspired by Freeman's, a bar and restaurant in NYC known for its rustic Americana decor. The book highlighted that I started shopping at J.Crew during what could be considered its second peak—or perhaps the beginning of its decline—under the leadership of Millard 'Mickey' Drexler and Jenna Lyons. It was intriguing to learn about the brand’s roots as a mail-order catalog based in New Jersey, the Cinader family and its transformation into a fashion powerhouse. At that time in my professional life, J.Crew offered an affordable (we only shopped the clearance rack) and accessible link to fashion typically seen only in big cities or abroad. Ironically, the very thing that attracted me—the retail store experience—eventually became one of their downfalls due to expensive and widespread expansion that strained the brand’s financial stability. These days, I spend more time in shorts and thrifted vintage button-downs, but I still have a couple of token J.Crew chambray shirts in the closet that I just can’t part with. Who else haunted the halls of J.Crew stores in the late 2000s? Or does anyone still shop there? #Branding #Leadership #Innovation #Resilience #DesignThinking #ButtermilkCreative

In today's fast-paced world, a one-size-fits-all approach simply won't cut it. Every business has unique needs, and that's why we go the extra mile to tailor our offerings to your specific requirements. Take a look at this video showcasing our manufacturing process for crafting blue wire hangers. With capabilities to produce in any colour or size. We ensure your hangers perfectly complement your brand identity.
 But customisation extends far beyond aesthetics. Our dedicated team works closely with you to understand your business goals, supply chain dynamics, and logistical constraints. Armed with these insights, we optimize everything from packaging to inventory management, ensuring a seamless experience that adds value at every touchpoint.
 In an era where customer expectations are soaring, customization is no longer a luxury – it's a necessity. At Global Trade, we're committed to delivering tailored solutions that provide that extra edge, helping you outshine the competition. Stay tuned for more insights into how we're revolutionising the world of garment care products, one customised solution at a time. 
 #Customisation #GarmentCare #Manufacturing #WireHangers #TailoredSolutions