I help Internal Communications Teams drive engagement and productivity through strategic thinking and brilliant creative campaigns (without breaking the bank!).
I've been really enjoying a new series that MUSTO launched, a groundbreaking documentary series called Evening the Keel, dedicated to celebrating and elevating the voices of women in sailing. It's a four-part series, which premiered on 17 May 17, featuring some of the world's most renowned female sailors who share their insights and experiences in a sport that remains predominantly male. Produced by Musto in collaboration with World Sailing, the series dives deep into essential themes like diversity within teams, balancing an offshore sailing career with motherhood, and the ongoing opportunities for change in the sport. Tracy Edwards MBE, BSc, an amazing heroine of mine, who led the first all-female crew in the Whitbread Round the World Yacht Race, joins the series as both presenter and participant. Tracy and other remarkable sailors, such as Sam Davies, Clarisse Crémer, Justine Mettraux, and Francesca Clapcich, offer a candid look at their journeys and the challenges they have faced over the years. As someone passionate about sailing and leadership, I find this series brilliant. It highlighths the importance of diverse teams and the critical role of leadership and culture in fostering an inclusive environment. Just as these sailors push the boundaries on the water, we must strive to create workplaces where everyone, regardless of gender, can thrive and contribute to their fullest potential. The Evening the Keel series is being broadcast globally through the World Sailing Show and on Musto's digital channels. The last episode will be released on 7th June. They're short films and give an eye-opening experience into the world of sailing and the challenges and wins some of the great women in this sport have had. I would thoroughly recommend them - quite a watch! #EveningTheKeel #WomenInSailing #Leadership #DiversityAndInclusion #MustoSailing #WorldSailing #FemaleLeadership #InclusiveCulture #SailingCommunity
Internal Communications Manager | Screwfix
4moThanks for sharing - I'll make sure I take a watch, it sounds fascinating. Love Musto as a brand!