Kenny Flowers’ Post

I really can't see a sustainable business model for Burton. With a 50% drop in sales to £16.6m and losses of £1.8m, I don't know where their growth is going to come from. They've implemented a marketplace model, with over 10,000 menswear items for sale, of which around 750 are Burton branded. Of these, around half are suits (trousers, jackets, waistcoats etc.). Suits.....Notoriously difficult to get sizing right when buying on line and expensive from a supply chain perspective. Competition is hot in this area too, ASOS, Boohoo et al at the value and more youthful end of the market; Next, M&S, Frasers and others on the next price rung and having the benefit of physical stores to try suits on and easier for returns. And with everything else on the marketplace available in pretty much every other marketplace, why would a customer go to the Burton website? Yes it's cheap (the website is massively discounted at the moment). Yes, there's a lot of product. But there are better know, more established marketplaces out there and better places to So Burton may live on as a brand of suits sitting on other platforms, but I can't see a route to profitability as a standalone marketplace with such average own-label product.

there's been some nasty negativity around lately so it's important that you hear this. You can never have to many handbags. 👜 Your welcome 🤗 Tag someone who needs to know this. #fashionaddict #leatherbag #sussexbusiness #luxuryforless #freeshipping #timeless #cossu #capsulewardrobe #fahionist #fashioninfluencers #classicbagsgallery

Fun fact. Accessories were a big part of my merchant life. I started my career designing bags and luggage. A year later, I started my buying career at Holt Renfrew in soft accessories. I moved on to buy apparel and accessories at Caban, a division of Club Monaco. A few years later, I took my experience to SAAN stores, an off-price retailer, were I bought hosiery and soft accessories. Accessories was such a fun category to buy because the distinction between core/seasonless styles and fashion was very clear in planning the assortment. Today, seasonless styles like basic white tube socks have moved into the fashion bucket. And I am certain that merch/planners are minting a profit on this trend. Low cost + high margins = cash cow. I spoke with Lexy Lebsack of Glossy on #sockgate and why brands/retailers should be paying attention. 🧦 Check out the article here: https://lnkd.in/efPa33PA #retail #retailnews #fashion #merchandising #trends #glossy #TheMerchantLife #TRE

If you're in the apparel game, you know the struggle of high costs and complex processes. 😩 That's where we step in! 🚀 Visit barceladistribution.com and let's make your collection come to life. 🇮🇹✨ #FashionSourcing #MadeInItaly #ApparelDesign #apparelsourcing #privatelabelsourcing #privatelabel #lingerie #sneakers #emergingbrands #apparel #brandcollaboration #fashionindustry #apparelmanufacturing #sourcing

How did American Eagle Outfitters Inc. go from a U.S. denim brand to a global fashion icon? 🌍✨ In this clip, Naveen Gunti reveals the strategies behind AEO’s international success. Watch now ⤵ ⦿ Episode: The Frictionless Experience | How to Expand Global eCommerce with Naveen Gunti of American Eagle Outfitters ⦿ Hosts: Chuck Moxley and Nick Paladino #Frictionless #digitalfriction 

Get to $1MM in Sales for your Fashion Brand with Wholesale! Everyone wants to get into Saks, Anthro and Revolve and other large retailers, but one BIG question to ask is: Can you afford to do wholesale? It’s crucial to understand the margins for wholesaling your line. Typically, you'll need to give wholesale accounts a generous margin for them to make money. At Alala, we use aim for a 60-65% margin when pricing for wholesale and then a 2.25-2.5x markup from wholesale to retail. If you don’t have strong COGS, you might end up losing money going wholesale, especially when factoring in other costs like warehousing and shipping. Get your COGS under control before considering selling to other stores. At the very least, try to break even initially. More insights coming soon! Subscribe to my Substack for weekly newsletters about how to grow your fashion brand to $1MM in sales. #Wholesale101 #Margin #COGS #FashionBusiness

Looking to build or reinvent your wardobe? 👀🛍️ Start by selecting which neckline you prefer best! There is no right or wrong neckline — it’s all about choosing to fill your wardrobe with a neckline that helps you feel the most confident! Which neckline is your favorite? 👇🤍 #fashion #fashiontips #wardrobe #shopping #fallfashion #turtleneck #neckline #ShoppingTips Neiman Marcus Group

☀️ Summer's officially here! Kick off the season with our 2024 Summer Essentials. 🌴 From custom apparel to branded accessories, we have everything you need for an unforgettable summer. Make a splash this season! 🌊✨ #FirstDayOfSummer #Summer2024 #SummerEssentials #SummerVibes #BrandRaveMarketing #CustomProducts #BrandedGear #SummerStyle #SummerSwag #PromotionalProducts

The T-shirt: A classic wardrobe, and apparel industry, staple. Data around international exports and sales of T-shirts is often a good benchmark to assess larger trends in demand in the retail and clothing sectors. This information is especially relevant to the brands, manufacturers, blank apparel suppliers, promo product distributors, and decorators that leverage our software. A recent report by Textiles Intelligence is forecasting a positive outlook for world trade in T-shirts in 2024, after a challenging year in 2023. We love to see it! Access the full report here: https://lnkd.in/eaxBxGt9 #apparelindustry #tshirts #marketdata #customapparel #blankapparel

The Weston family, owners of Primark and Fortnum & Mason remain in the top ten of this year's Sunday Times Rich List but slipped by two places compared with 2023. Read more below. #fashionnews #retailnews #fashion #sundaytimes