Have you heard of Sonora Taquería? (The best tacos in town…) I’m always inspired when I see an independent food retailer thriving. Last year, Sonora Taquería opened their first brick and mortar store in Stoke Newington after gaining popularity at its London Fields food stall. Because they sold an amazing product and truly built a social-first brand, they allowed their customer around the table and ran a successful crowdfunding campaign to help them fund the move. This social-first approach allowed them to let their customers invest financially and emotionally in their brand story. Some topline notes: - They have 33k followers on Instagram - There’s a queue round the block most days - Customers can be seen eating in the alley ways - Menu is limited but has a few high-quality options - They leverage social to offer insights behind the scenes And it’s already become a bit of a cultural hotspot in Stoke Newington, which is incredible considering they’ve only been there for less than a year. It’s also impressive because the restaurant is not even situated in a central location. I love this as a success story, it goes to show if you make a great quality product and invest time in building a strong online community, the power of social nowadays can give you the springboard to mitigate risk, emotionally capture your audience and dominate the high street. Had they started with a brick and mortar store first, they may have been another flash in the pan.
Koral Ibrahim’s Post
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Did you know that the UK branded coffee shop market is now valued at over £5.3 billion and saw a growth of 9.2% last year alone? As the market expands, so does the public's desire for quality products and community-focused hospitality… which is exactly what BEAR delivers. 💪☕️ Earlier this week, we announced that we're launching our very first Crowdfunding Campaign with Crowdcube, and here's why investing in BEAR is a perfectly-timed opportunity: 📈 MARKET GROWTH The surge in demand for hospitality in both urban and suburban areas aligns perfectly with our vision to expand our locations and reach new communities across the UK. 🌳 OUT OF THE CITY Many other speciality coffee brands are focussed on larger cities, discounting regional audiences in smaller cities and towns. BEAR gathers all of our collective inner-city influences and bringing them to life in market towns & smaller cities. 🤝 COMMUNITY FOCUS BEAR is more than just coffee and brunch; it’s a space where people can come together and connect over great products, in beautiful spaces. By investing in BEAR, you're not just getting shares in a coffee brand; you're getting shares in a proven business model poised to capture a significant portion of a growing market. We're excited about what lies ahead and we appreciate your support as we continue to realise more and more of BEAR’s potential. 🚀 ☕️ You can now sign up for priority access to our very first crowdfunding campaign - don't miss out! ➡️ https://lnkd.in/ekrwYPYH [Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you are unlikely to be protected if something goes wrong. This marketing communication has been approved as a Financial Promotion by Crowdcube Capital Ltd (FCA no. 650205) on 18/10/2023. If you have any questions please read Crowdcube’s FAQs or contact us at invest@bemorebear.co]
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📈Growth. It’s a taboo topic sometimes. It shouldn’t be. It’s inevitable after all. It just has different forms. We’re super excited about this next phase of growth at BEAR One thing to note though, whilst I love growth, fast growth even. It’s never growth at all costs. Ready? Your coffee adventure starts here, and it’s pretty addictive! ☕️🚀 Register for early access and partner with us as we grow. Now on Crowdcube https://lnkd.in/e2eGaViK #crowdfunding #coffee #investment #growth
Did you know that the UK branded coffee shop market is now valued at over £5.3 billion and saw a growth of 9.2% last year alone? As the market expands, so does the public's desire for quality products and community-focused hospitality… which is exactly what BEAR delivers. 💪☕️ Earlier this week, we announced that we're launching our very first Crowdfunding Campaign with Crowdcube, and here's why investing in BEAR is a perfectly-timed opportunity: 📈 MARKET GROWTH The surge in demand for hospitality in both urban and suburban areas aligns perfectly with our vision to expand our locations and reach new communities across the UK. 🌳 OUT OF THE CITY Many other speciality coffee brands are focussed on larger cities, discounting regional audiences in smaller cities and towns. BEAR gathers all of our collective inner-city influences and bringing them to life in market towns & smaller cities. 🤝 COMMUNITY FOCUS BEAR is more than just coffee and brunch; it’s a space where people can come together and connect over great products, in beautiful spaces. By investing in BEAR, you're not just getting shares in a coffee brand; you're getting shares in a proven business model poised to capture a significant portion of a growing market. We're excited about what lies ahead and we appreciate your support as we continue to realise more and more of BEAR’s potential. 🚀 ☕️ You can now sign up for priority access to our very first crowdfunding campaign - don't miss out! ➡️ https://lnkd.in/ekrwYPYH [Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you are unlikely to be protected if something goes wrong. This marketing communication has been approved as a Financial Promotion by Crowdcube Capital Ltd (FCA no. 650205) on 18/10/2023. If you have any questions please read Crowdcube’s FAQs or contact us at invest@bemorebear.co]
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Your #business might be brilliant with #charity and giving. But are you beans-as-currency brilliant?! I love it so much... 😂 I can't tell you why this worked. Maybe it was the low barrier to entry. Beans really are something most people can get -- not saying they're always the cheapest thing ever, but if you walk into just about any grocery store, you can find some. Maybe the concept that people could take such a common item and convert it was what did the trick. And there is the experience side, too. How often do you experience a pop-up where you can buy things with beans?! But what's just as interesting to me is that the startup was so able to think on their feet during the event. Adjusting pricing, getting more inventory...they had to make real-time decisions to keep the event going, and somehow they did that. And they were able to connect the event concept and activities to their products in an absolutely direct way, too. So as silly as this might seem, it really is a wonderful example of how you can do some good if you're resourceful and creative. So, if YOU had to do a pop-up event, how would you do it? Can you beat bean brilliance? How This #Startup Went Viral on TikTok After Accepting Only Beans as Currency https://lnkd.in/gHrCNwVu #Christianity #Jesus #Leadership
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CEO & Founder Of Gymfluencers, Gymfluencers Agency, Dogfluencers, Travelfluencers, Foodiefluencers, Beautyfluencers, Meowfluencers, ParentPR, A Little Find and Goalissa.com
🍻 I've put my money where my mouth is and INVESTED in UNLTD. | B Corp™. Here's 5 reasons why... Founded by Johnny Johnson & Antonia Johnson I first learned of the brand when they approached my agency to discuss potential ways we can work together. After trying the product the conversation changed QUICKLY and just a couple of weeks later the papers been signed, the money has been sent and the work is happening!!! 🍺 My Top 5 Reasons: 1) I have hounded similar brands for the past year to work in the health and fitness niche. The market is for the taking and I was fed up of hearing NO! This brand 'gets it' and are going all-in. 2) The founders. A married couple who have created something this special whilst raising two young children. Smashing it even when their attention must be getting dragged here, there and everywhere each day. 3) The branding. How good does that bottle look? The first time I held one I could picture it in every sport ground, bar, festival and retailer. 4) The taste and my current mindset. I think my drinking days are long gone. My head can barely handle 3 pints, I want to get healthier and having these 23kcal delicious ice cold beer alternatives has been the best find of 2024. 5) I am insanely passionate about it and can see it making a real footprint in this world of alcohol-free. -- This one is also a little different. Cash, services and myself on the advisory board has all been agreed upon. Due to owning Gymfluencers, the agencies, football websites and a few other bits I can instantly plug this in, catapult the views and build the brand from a different angle that they have been. It's a strategic partnership! Even little bits like SEO and PR are now pumping out each and every month. 🍺 Some brand highlights 🍻 Award-winning alcohol free beer. 🍻 13Kcal per bottle of IPA and 23Kcal per bottle of lager. 🍻 Vegan and Gluten Free. 🍻 Contains vitamins B6 & B12 🍻 Can be purchased on Amazon, online and is available in McMullen's pubs, Gaucho restaurants, Drake & Morgan bars, ETM group, Twickenham Rugby Stadium, Eurostar lounges and more!!!! --- So the big question is... who wants to try some? Drop me a DM and we will get some sent your way!!!
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Just 48 hours of our crowdfunder left.. ⏰ Learn about the magic of sourdough in our workshop as one of our crowdfunder rewards: Boost gut health, savour artisan flavors, and master the art of bread making at our workshop! 💫 🥖 DATES WILL BE ARRANGED ONCE THE CROWDFUNDER HAS ENDED. Sourdough bread making promotes gut health through natural fermentation, creating probiotics that aid digestion. It also lowers phytates, enhancing nutrient absorption and contributing to a healthier gut microbiome. 🫧 🍞 This three hour workshop will explain the fundamentals and provide an introduction to the basics of sourdough bread making and show you what makes wild yeast baking so special. It will provide you with the knowledge and skills to make and bake with your own sourdough starter. Craft your own starter, then utilise ours to bake a delicious sourdough loaf. Experience the no-knead sourdough process firsthand as we guide you through mixing, kneading, shaping, and baking. Gain insight into our sourdough production process and witness where all our sourdough creations come to life! 🍞✨ You will take home: - your own sourdough starter -banneton worth £20 on our online shop(proofing basket) for proving the bread and baking at home -riso printed recipe sheet -bag of organic flour -mini @blackthornsalt This sourdough workshop is suitable for all levels of experience. Lunch will be provided from our cafe. Your contributions to our crowdfunding campaign are more than just monetary support; they're investments in the future of our bakery and the arts initiatives that define our social enterprise. With your help, we can expand our reach, engage more artists, and foster a culture of creativity and collaboration in our community. Don't miss out on this opportunity to be a catalyst for positive change! 🙏🏽 Check out our great range of rewards and support here: https://lnkd.in/e98KjvEm
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2008: The year Airbnb almost died... But this one unrelated product saved everything👇 Cereal boxes💡 To get the public's attention and raise funds the co-founders Brian Chesky, Nathan Blecharczyk, and Joe G. started creating limited-edition cereal boxes. But why? Let's rewind👇 📊 After launching 3 times, usage on the platform would constantly spike for events that were hosted in the city and fall after the event ended. 📣 Hoping to get more users, they once again targeted another Event - the 2008 Democratic Convention in Denver, Colorado. Visitors flocked to the event because Barack Obama was set to speak in front of 80,000 people. 📉 As you might have guessed, usage spiked again for the event, but there was no day-to-day traction to build a sustainable business. On top of that, the co-founders had multiple credit cards and were tens of thousands of dollars in debt. Things were just not working... so they decided to pivot ↩️ ----- As Chesky recalls: "We are AirBed & Breakfast. The air beds aren't working out, maybe we could sell breakfast... So we thought, let's just get in the breakfast business"🥣 📦 After securing hundreds of printed boxes from a Rhode Island School of Design connection, they bought hundreds of the cheapest cereal in the store. Back in their apartment, they hand-folded the boxes and sealed them with a hot glue gun. 🗳️ As presidential campaigns gained momentum, they used their design skills to develop special edition Obama and McCain-themed cereal boxes with these catchy titles - "Obama O's: The Breakfast of Change" and "Capn' McCain's: A Maverick in Every Bite". ⚜️ By pitching the cereals as a limited-edition collector item, they sold them for $40 a box. Surprisingly, they ended up selling $30,000 of cereal and that's how they remained in business. With this newly found reputation, they jokingly created the slogan "I'm a Cereal Entrepreneur"😂 ❌ The $30,000 kept them afloat but not for long. By the end of 2008, their bank accounts were back in red. ----- Desperate for funds and as a last shot, they applied to Y Combinator 🧡 🥣 After pitching the idea to Paul Graham, he was not impressed. However, by the end of the interview, the co-founders gifted him the box of cereal they sold for $40 to raise funds and stay afloat. 🪳 After explaining how they made $30,000 off the product, an astonished Paul Graham said: "You're like a cockroach... very hard to kill. Plus, if you can convince people to pay $40 for a $4 box of cereal, maybe you can get strangers to stay in other strangers' homes." ✅ So they got in! At YC, they got the resources, stability, and advice they needed to focus on Airbnb. At the end of the program, they managed to secure $600,000 of funding from Sequoia Capital. ---- 🧠 𝗣.𝗦. If you like this, you'll love my new newsletter - the founding stories behind the world's greatest Startups, summarized into 4-min chunks 👉 https://lnkd.in/gXd2nTZs
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It is often said that the way to someone's heart is through their stomach. Matthew Parkhurst use this idea and make 8.3 Crore business. 😱😱 On April 4, the 26-year-old sent out more than 1,000 pizzas — from local pizzerias in New York and San Francisco — in boxes adorned with his company's name and contact information. Any pies unable to be delivered were donated to delivery drivers, all of whom received tips of "a couple of hundred bucks per driver," Parkhurst says.Antimetal spent roughly $15,000 on pizzas, packaging and targeted delivery to potential clients, venture capital firms and even tech influencers with large social media followings. It worked: Roughly 75 of the companies that received pizza have become Antimetal clients, Parkhurst says — creating a bump of more than $1 million in annualized net revenue, according to documents reviewed by CNBC Make It. #business #business strategies(& #strategy #ideas #pizza # crore #food #works #follow follow for more you can get tips and tricks about your business
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The world’s first prison-based coffee company, Redemption Roasters, which is close to reaching its crowdfunding target of £1.2m, plans to add 17 new sites in London to its current ten-strong estate by 2026. The company operates a roastery inside HMP The Mount where resident “trainees” benefit from working alongside Redemption Roasters’ team. The company also provides coffee training inside and outside of prison with direct pathways to long-term employment. Through 14 partnerships with UK prisons to date, more than 1,500 individuals have taken part in these programmes, with participant reoffending rates sitting well below half the national average. Max Dubiel (Max D.), who previously founded Black Sheep Coffee, launched Redemption Roasters with old university friend Ted Rosner in August 2015, and has since expanded the business to ten sites across London and 200-plus wholesale clients. Earlier this week, it launched a crowdfunding campaign through Crowdcube, with a target of raising £1.2m. It has so far raised £1,177,560 from 106 investors. The majority of the proceeds of the investment round will go towards financing the opening of new outlets. The business is offering 5.17% of equity and has a pre-money valuation of £22m. The company reported net sales of £8.1m over the last 12 months, with Ebitda of £372,000 and year-on-year growth of 43%. It said its annual revenues are forecast to exceed £25m by 2026. The company, which has recorded a 78% rise in monthly sales growth since 2019, plans to open four new sites in 2024. The company is also developing a new app to boost business-to-consumer revenue by an estimated 15% and is focused on further expanding its wholesale customer base. Dubiel said: “As a purpose-driven business that has achieved phenomenal growth, we are very excited about this next chapter in our journey. This current investment round includes a crowdfund, enabling those who share our ethos to join us on our journey. The proceeds will drive further growth of our brand and help us achieve even greater profitability through scale.” 👉 Find out the latest hospitality news first by signing up to the Propel email newsletter for free, here: https://lnkd.in/g_vS_S7
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Innovative Biz models can lead to great things even monetizing free stuff Josh Cliffords started FreeWater after volunteering with refugees who had revealed the water scarcity issues they had faced and found out that more than 800 million people lack access to safe drinking water that's where he started with a vision to build a world-first free supermarket with water being their first product. Freewater Inc. launched with a foundation & focus on Philanthropy implementing an innovative ad channel; they pledge 10 cents from each beverage they sell to charity to build water wells for people in need. But how are they doing, is freewater an advertising agency or a beverage company? This is where freewater’s business model deviates from beverage companies and becomes a successful GTM in itself facilitated by a unique business model. Basically, what they do is transform product packaging into ad space with eco-friendly, BPA-free paper cartons or aluminum bottles, another way of looking at it is the company is putting mini-billboards in people’s hands. But then how are they making money? Generally, when we buy the water we pay ourselves but here these costs are incurred by advertisers or brands those ads not only cover costs of manufacturing, distribution, the sales commission but also charity donations, and profit ( 25 cents ). The product is then essentially free for the consumer and distributed at places where the footfall and target audience for the sponsored brand is relevant. With brilliant bottling, FreeWater circulated 10Lakh water bottles last year and FreeWater says that its unique advertising channel produces 10x more impressions than direct mail, is $2.5 cheaper per 10 impressions than direct mail, and boasts a 29% return on investment. Well, but is it creating a long-term brand or is it driving on Fad, only time will tell that! With more and more expansion the efficiency of the channels may not remain the same but that's a discussion for another day. What FreeWater Inc. is doing is an incredible example of how innovation can drive creative business models and solve tough problems. #businessstrategy
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Here's an easy way to support a local business' growth. And a delicious one at that.
Founder of Tudy's Kitchen Ice Cream | Brand Storyteller | Senior UX Advisor + Consultant | ex-Booking.com
LinkedIn Fam, I come to you today with some exciting news and a request for your help to support my crowdfunding campaign. My ice cream brand, Tudy's Kitchen, will soon be available across the NL and BE starting this summer! This is a massive achievement not just for my business but for underrepresented groups, as I’ll become the first Black woman owned ice cream brand in a major retail space in these regions. The cost for our initial production is significant, and needed urgently, so we’re turning to our community to raise funds: https://lnkd.in/eNih45Sr Growing Tudy's Kitchen means more than just scaling a dessert line - it’s building a brand aimed at generating growth opportunities for all underserved communities, particularly womxn and people of color. This is the vision we strive to achieve along every stage of our success. To find out more, please visit our campaign link. If you’re unable to contribute, I’d love your help in amplifying this by sharing in all your networks. To follow our progress, stay connected via our IG page, @tudyskitchen.
Woman owned ice cream brand in Amsterdam
ulule.com
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