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🛍️ In the world of online retail, delivering a seamless digital experience is key to staying ahead. Jonny Longden, Group Digital Product Director at Boohoo Group PLC shares how they're using data insights from Fullstory to make it happen! From unlocking real-time insights to refining their digital strategies, Boohoo is taking data to the next level. 🎯 Learn how they’re transforming e-commerce with the power of data below! ↓ https://bit.ly/3TtxXdK

As we start a new week, if you’ve been contemplating whether to take the next step in improving your digital experience, here’s another example of how others are staying one step ahead!

The 6.18 Shopping Festival: Chinese Consumer Spending and Trends 📊 The 6.18 shopping festival is the second largest annual online shopping event in China, behind Singles' Day. Our new research report dives into the trends and shifts that defined the 2024 event, from sales model shifts to low-price strategies to livestreaming. Data in the research report include: · Timing of the 6.18 shopping festival, by platform · Reported 6.18 performance data from Tmall and JD.COM · Year-over-year growth in sales and daily active users on major platforms during the first phase of the 6.18 shopping festival 2024 Subscribe and gain access to valuable data and insights that can help businesses understand and navigate the evolving landscape of Chinese e-commerce. Download the report: https://lnkd.in/d2UTiAb3 #newretail #Chineseconsumer #Livestreaming 

Simple formula to win at E-commerce X > Y > Z Where X = Impression share or Share of Voice Y = Glance view share or Share of clicks Z = Market Share or Share of sales While simplistic, the model works as it ensures you are getting your products in front of potential customers & driving new customers to your product detail pages. While doing so your audience funnel is full, fueling new to brand shoppers & driving sales growth on the platform. And if you aren’t trying to grow, you are basically on your way down & letting competition take away your customers. What else can we add to make this formula better?

Whatnot's GMV just hit an impressive $2 billion! 🚀💰 They've launched a new rewards program to celebrate. Amidst challenges in U.S. livestream shopping, they're thriving. 🌟 Is this the boost livestream shopping needed in the U.S.? Would rewards programs make you shop more online? 🤔 Share your thoughts and let's discuss! #LivestreamShopping #EcommerceInnovation #WhatnotSuccess 🌐

🚀 China Unlocked Newsletter Episode Alert! 🎉 📅 Launching Today: „Are you preparing for D11 already?" China’s largest shopping festival, Double 11, also known as Singles' Day, is fast approaching, and brands are gearing up for what is arguably the biggest online shopping event of the year. While the landscape of Chinese e-commerce is evolving with the rise of daily promotions and new platforms like Douyin, Double 11 remains a critical opportunity for brands to boost visibility and drive significant sales. This newsletter highlights the key preparations, strategic approaches, and critical timelines that brands should focus on to maximize their success during this shopping extravaganza. 💡 Today’s Highlights: 1.    D11 Schedule and Sales Waves 2.    Performance Marketing and Seeding Strategies 3.    Product Selection and Promotion Tactics 4.    What are the discounts? 💌 Your feedback drives our content! If there’s anything you’d like us to cover or improve upon, don't hesitate to reach out. 🔗 Join us to gain comprehensive insights and prepare better for your e-commerce business!

We're in the home stretch of China's 618 shopping festival. There’s diminished buzz around this year’s 6.18—but I think that reflects changes to the online shopping landscape rather than consumer sentiment. Consumption for the festival is solid, and combined with recent travel spending numbers, that reflects positively on sentiment. We'll see what the final numbers look like in the next few days. From Xiaohongshu's sales growth to the top categories on Tmall, I break down some of the most important trends from this year's 6.18 in this conversation with Todd Embley. Watch below.

🔔 LAST CALL! Don't miss today's webinar "The future of E-commerce: How video is reshaping retail" at 14.00 CEST!🔔 Join 3 industry heavy-weights as they break down key trends, breakthroughs and real-world examples of the use of video in E-commerce. Meet the speakers: 🎙️ Dawn Chubai, a former TV home shopping host, award-winning broadcaster, and the principal of Live Selling School. 🎙️ Krister 🤖 Karjalainen, a retail industry veteran with over 15 years in E-commerce, transforming iconic brands like Gucci, Dior, Carrera, Hugo Boss, Tommy Hilfiger, and more for the digital age. 🎙️ Christian Degn Vester, CEO and co-founder of Sprii, and one of the leading voices and pioneers in the Live Shopping industry. and your host: 🎙️Corey Morris 🚀 Sprii's CMO and a seasoned professional speaker with 25+ years' experience who's held senior positions at companies like Airbnb. Here's what they will discuss: ✅ What have been the major breakthroughs in E-commerce? ✅ What challenges has the world of E-commerce faced? ✅ Who are the major players in the world of E-commerce and Live Shopping? Don't miss out! Click on the link in the comments to sign up! #EcommerceEvolution #EcommerceTrends #EcommerceWebinar #VideoCommerce #LiveShopping

🚫👈 I noticed that you requested to not include emojis in the text. I'll keep that in mind as I work on localizing the social media post for crossposting on LinkedIn. --- "Chinese online store Temu faces supplier backlash over business model shift - Financial Times" Hey, everyone! Have you heard about the recent developments with Chinese online store Temu? According to the Financial Times, the company has been facing supplier backlash due to a significant shift in its business model. As a platform that many of us rely on for various products, it's crucial to stay informed about changes within Temu and how it may impact both consumers and suppliers. This news sheds light on the complexities of e-commerce and the ripple effects of business decisions. What are your thoughts on this? Do you believe Temu will be able to navigate through this challenging period and regain the trust of its suppliers? Let's discuss in the comments below. #Temu #eCommerce #BusinessChange Don't forget to tag any colleagues or friends who might be interested in joining the conversation. Let's stay connected and informed! https://ift.tt/wX34Cua

🏕 I went to Summer Camp last week! BigCommerce put on an awesome event, as a part of the Outdoor Retailer show. It was a new perspective for me on the retail/commerce experience that was so interesting. Here are some key takeaways: 🛶 Emerging Behaviors in Outdoor Purchasing: - Younger generations seek out sustainable brands, and want a highly personalized, fast shopping experience. - Adopting emerging shopping channels, like social media and specialized marketplaces are necessary to reach a diverse customer base. 🎮 The Multiplayer Future of Customer Experience: - A seamless journey between online and physical stores is critical, with new buying habits. Feedonomics + Walmart - Customers want to connect with brands deeply through compelling narratives, engaging online content, and interactive experiences. Americaneagle.com + Me & the Bees Lemonade 🎯 The Pull-Through Effect: - Minimize checkout friction and leverage customer data for a personalized buying experience to drive higher conversion. Stripe - Building customer relationships throughout the checkout process with tactics like abandoned cart emails and loyalty programs increases LTV potential. Klaviyo #Ecommerce #Payments #Fintech #Retail