Lauren Schneider’s Post

View profile for Lauren Schneider, graphic

Head of Brand & Comms at Compt. Lifestyle benefits benefit EVERYONE.

Caught an article this morning that, frankly, made my blood boil before my coffee even kicked in. It was about navigating Pride Month without "causing a stir" in companies (it read: 4 ways HR can avoid Pride Month conflict). Like a guide on how to handle LGBTQ+ support as if it's some kind of PR crisis. 🙄 As a "PR lady" - please miss me with that ✋ Here’s my beef: Supporting LGBTQ+ folks shouldn’t be about tiptoeing around to avoid backlash. It's about making real, substantial support happen. Not just in June, but all year round. Saturday, I was at a Pride parade, right? Pure joy, candy flying everywhere, my daughter waving a rainbow flag like she's trying to direct traffic. Cut to Sunday: my ultra-religious neighbor stops while walking by to chat, and here comes my kid, waving that 🌈 flag again. Cue Donna giving us the stink eye. Seriously? It's people like her that make workplaces and even your own goddamn driveway a place of "conflict." Real support doesn't avoid the conflict—it embraces the cause boldly and loudly. Because everyone should feel safe to be themselves. So, can we not reduce Pride to a check-box exercise? Let’s embed it into our company ethos. Let’s not just "manage" Pride; let’s celebrate it, advocate for it, and live it. When people feel genuinely supported, they don't just function—they flourish. And if your Pride plans feel like walking on eggshells, maybe it’s time to throw those plans out the window and start a parade. 🏳️🌈

Dr. Jim (ജിം കണിച്ചിറയിൽ) Kanichirayil

Helping Busy HR Teams Build Elite Organizations | Highlighting Innovation and DEIB in HRTech | Talent Strategy Nerd | Professional Megaphone | Researcher | Writer | Podcaster |

4mo

TL/DR - tell me you don't care without telling me you don't care. At that point just don't even mention it and take down all your pinkwashing "efforts".

Like
Reply

To view or add a comment, sign in

Explore topics