Libby Moyer’s Post

👋 Agency sales reps, feeling this? You deserve to be paid on time. So come join us at Motion (Creative Analytics) We're hiring AEs like you. From a marketing agency background. Our customers are top ecom and DTC brands like Vuori, True Classic, The Farmer’s Dog, HexClad and hundreds more. They’ve used Motion to analyze over $3B in media spend. Our motto at Motion? Marketing is 50% art. 50% science. Both halves need to come together. Gone are the days when you could just focus on the media plan and leave the "fluffy stuff" to the art department. In today's world, creative and media are linked. The best performing ads? They're data-driven and creative-led. They speak to the consumer's needs, wants, and emotions in a way that cuts through the noise. AKA, they tell a compelling story that hits long after the impression is served. In other words? They blend art and science seamlessly. Creative is your # 1 growth lever. But you need to bring them together. And that's where creative strategy comes in. Sound interesting? Hit me up. Motion is growing fast (3x YoY), our product is sticky and we recently raised $12M in seed funding. But we’re just getting started and we need your help.

🚨ATTENTION: We’re hiring for 2 roles! 🚨 ➡️ Head of Performance ➡️ Paid Social Manager We want to hear from you if you can lead, motivate, and educate our team and help us expand our team as our Head of Performance. If you’re passionate about performance-driven lead generation campaigns and have a strong background in performance marketing, we want to hear from you, too. Join SocialTap - Your Sales Gen Partner, where we: Have generated over £200M in sales for our clients in a single year. Are changing the way other industries approach lead gen and conversion in the same way we’ve influenced Automotive Finance. Help businesses get reliable and consistent sales from Facebook, Instagram, TikTok, Google, LinkedIn, Email, SMS, and WhatsApp. If you’re interested: 📩 Apply via the link in the comments. 🗣️ Tag someone you know who might be. ♻️ Repost to share with your network and help someone find a job.

👋 We're hiring an AE at Motion (Creative Analytics)! P.S. No secrets here, ask us anything. JD below: 👀 TLDR; about Motion Motion is growing fast (3x YoY), our product is sticky (120%+ Net Revenue Retention) and we recently raised $6M in seed funding. But we’re just getting started and we need your help. We’re building a new category of software to bridge the gap between performance marketers and creative teams. Our customers are top ecom and DTC brands like Vuori, True Classic, The Farmer’s Dog, HexClad and hundreds more. They’ve used Motion to analyze over $3B in media spend. As an early member of our sales team, you will be looked upon to set the standard for what success looks like at Motion. Our Head of Business Development views our early hires as the future leaders of our company. 📌 About the role Do you live and breathe performance marketing and sales? This one's for you. - You will be directly responsible for driving net new and expansion revenue - Manage the full sales cycle, from initial contact through successful close - Approach clients like future partners to be collaborated with, not leads to be closed. Yes, we want to sell more, however we’ve found that a collaborative sales process ensures long term success and we’ll support you going over and above to ensure your client needs are met - Advise prospects on how to implement an effective Performance Creative process using Motion Our customers are already feeling the pain, and this problem is a top priority for them. Using a consultative selling approach, you will help teams see how the Motion platform is the answer to the workflow challenges they are experiencing. Your work will have a direct impact on our growth. 👋 Who you are: - Experience at a startup or SaaS sales role is highly valued and bonus points awarded to anyone with experience in selling ad-tech solutions - A top performer in your previous role - Resourceful, self-starter that is endlessly curious and excited to learn a new industry and provide solutions to small businesses - Strong public speaking, presentation, and relationship-building abilities - Experience building decks and talk tracks to ensure you're ending up in front of the decision maker - Bonus: 2-3 years of media buying/performance marketing experience particularly in paid social (Meta, TikTok, Youtube) and can speak intelligently about ad strategies and performance -- Interested? You can apply here: https://lnkd.in/eC4p5FQZ 👋 Shoot me a DM! Know someone who could be a good fit? 📣 Tag 'em below!

Seeing a lot of companies trying to hire a jack of all trades marketer. Someone who is great at organic content, twitter, community management, partnerships, events, growth, ads, etc. I think this is fine if you're looking for a head of marketing in the early stages, But not the best fit if you're trying to label the role a "Social & Community Lead". Jamming all these responsibilities is just going to take them away from what they should be doing -- building your online presence & growing your community. I'd reverse engineer based on your top priority. If that's social, narrow down to the platform. If that's partnerships, then specify. If that's community management, then label the role appropriately. Pick one lane, find someone who has done it before. Being super clear with the role & responsibilities will attract the right person too. Then you can fill in the gaps with part time support. This could be a content agency, ads contractor, growth person, partnerships support, etc. Have them manage the relationship so that they can align business priorities and drive results. This is the way I think it should be done. Generalists are great, But specialists get the job done right.

A part from loving this meme as > a Beckham fan ⚽ > a millennial 😅 > a great creative marketing hook 🤓 I still find a lot of growth teams only look at revenue, and struggle to get wider leadership to understand the multiple layers of activity that feed into the #marketingpipeline. It really is an inside job to educate and bring the team on the journey. So how do you start moving away from "cave man" marketing? 1. Get the reporting in place 2. Start with the volume questions 3. Get to the quality conversion questions 4. Now make informed data driven decisions

Best comment from this post: “Your revenue means nothing to me.” “Everyone promotes the startup model. Huge growth, big risk, large teams. Don't get me wrong, everyone's got to eat...” “But everyone wants to tell you how to grow a 6 figure business. No-one wants to tell you what happens AFTER...” “When I hit my first £10k month I was miserable. I was totally burned out. I don't see the point of making more money if it doesn't make you any happier.” “Most measure success by revenue. Revenue means nothing.” “Tell me about profit ÷ time Still meaningless. Tell me what you do with your spare time. Now you have a picture of your success. If you want lifestyle business, don't use the wrong measuring stick”

We’re hiring growth marketers. Are you or do you know any curious, driven, and kind people? I’d love to talk. We’re looking for folks who: - Get excited about the full-funnel vs. just a stage in the customer journey - Are super curious and want to learn new things - Love getting in the weeds, but also talking big picture - Maybe you’ve even built something yourself?  - Are kind and love to collaborate Why work with us? - We have a robust growth practice and you’ll get to work on a diverse set of clients, projects, and campaign types - Autonomy to tackle your work in your own way and support to develop your own POV - We value creativity in systems - A great place to deepen and practice your craft - Work with a team that has expectations that match your own - Competitive salary, profit sharing, health benefits, 401k, family leave, and flexible PTO and WFH policy Sound interesting? Link to the JD in the comments. #growthmarketing #gigalert #marketing

For those selling through DMs First connect as a person then sale.

We're hiring a Senior Growth Marketer at Float.com! We're a fully remote and global team with [I'm biased but...] a seriously top-tier-talent* bunch of marketers! 🌏🙌🤩 *Cue the folks you'll work closest with—David 'DJ' Oragui (product marketing) and fio D. (content marketing, cc: Stella Inabo Nikoletta Bika). ❤️🔥 You'll report directly to me and be instrumental in driving forward our growth initiatives in 2024 [and beyond!]. 💰 Pay: US $124,830 (Level 3) 📍 Location: Anywhere! 📑 JD: Link in comments - EDIT: Something I’ve awkwardly realised after posting this is… 🤨 why the org chart?! Tbh, I took and shared this screenshot on the fly—my intent being to highlight the opportunity for our first growth specialist hire to own and drive this function. In traditional workplaces this might reflect a hierarchal culture, but in our case, to be a lean, agile, and high-performing team (marketing department goals!), it’s more about specialized areas of focus. On a related note, I’ve been thinking a lot about our marketing department structure. Specifically, I’ve been considering how we can attract + hire best-in-class marketing specialists and retain them with career growth prospects in IC leadership [if they choose]. 🧵🔗 below is a fantastic article by Leah Tharin and Elena Verna on the importance of normalizing IC leadership, "We have to change this culture of people management equals seniority". I've also included our current career framework at Float that supports both IC and manager paths. I welcome resource recommendations!

We’re hiring! 📋🚿🧼🤳 If you’re a Content and Social Media Manager, we want you to come work with us. - You’ll be creating content for each of our channels. Think on-brand, shareable, relatable, engaging, you know - the stuff viral dreams are made of. - You’ll outline content strategy and execute on monthly social calendar planning. - You’ll participate in brand brainstorming sessions, collaborate with internal cross-functional teams, and partner with external agencies and collaboration brands to drive brand growth. - You’ll measure what matters: establishing impactful objectives, choosing meaningful metrics, and tracking your progress. Sound like you? Think you could have made this post 10x better? We'd love for you to apply: https://bit.ly/3OSda1l Not you, but know someone who should apply? Tag them in the comments 👇