Linqia’s Post

🚨Influencer & Social Media News Alert!🚨 🌟 Instagram adds new DM engagement options 🤳 YouTube creators can reply to Shorts with their own videos ✂️ TikTok adds new delete and re-edit feature 🕹️ Twitch gives streamers more ad control options ➡️ Be sure to follow Linqia to stay up to date on all things #socialmedia #creatoreconomy #influencermarketing

See you next week at Ad Age’s Business of Brands in Chicago! Keith Bendes and Brian Camen from Ferrara will be taking over the stage to discuss how a creator marketing 'Sugar Rush' led to Super Bowl success—and more! 🏈 🍭 If you haven’t been keeping up with Ferrara this year, they’ve worked with creators in just about every way—from Super Bowl ads to 'On the Street' content. We’ll be covering it all, so you definitely don’t want to miss this! ➡️ Date: September 19, 2024 ➡️ Time: 2:55 PM-3:10 PM CT #creatoreconomy #influencermarketing #socialmedia

Here are 3 big influencer ideas for Cheerios 💭 This is what we would do to cut through the social noise for a brand with a rich history and loyal fan base. 1. 🍓 Hwache trend: Reimagine the Hwache trend by featuring moms cheering up their kids in the morning with a nutritious breakfast of Cheerios and fresh fruits. 2. 🎤 On the street interviews: Let’s hit the streets and shock people about Cheerios' health benefits, highlighting the Veggie Blends cereal. 3. 🌀 Creator cereal medley: Challenge 10 creators to come up with their best Cheerios medley, and have their followers vote for their favorite to become a limited edition cereal! Which idea do you like the best? And which brand should we cover next? General Mills, Kimberly Seifert, Megan Brooks, Bryan Samuelsen, Alejandro Acosta, Hannah Harris, KC Glaser, MBA, Lindsey Ambrosius, Rachel O'Neal, Amanda Craig, Susan Corrigan Pitt, Allison Broeren, Erin MacMillan, Jenna Archer Gross #creatoreconomy #influencermarketing #socialmedia

🚨Influencer & Social Media News Alert!🚨 🕹️ TikTok adds control over recommended content 👻 Snap Inc. shows “Sponsored Snaps” in chat inbox 📺 X launches a new Connected TV app for users 🔎 TikTok tests new Profile Search feature tool 🛍️ ...& publishes a 94-page guide to selling for brands ➡️ Be sure to follow Linqia to stay up to date on all things #socialmedia #creatoreconomy #influencermarketing

🌟 What an unforgettable evening at our “Connections and Creators” event in Atlanta! Last week, Linqia’s Maria Sipka and Denise Vitola joined some of the best in the business for an evening of delectable bites and game-changing insights about the creator economy. Special highlights go to… 💥 Our remarkable creators, Camille Dobbins-Jackson and Sharinda Simmons who captivated us all with their inspiring journeys and shared their invaluable insights as creators. 💡 Our special guests, Breanna Warren, Meryl Truffelman Macune, Lauren Flanigan (she/her), Sophie Merven, Taylor Lehman Gray, Sebastien Fauchet, MBA, Katie Reiss, Nick Stinson, Caroline Burleson, Stacie Pacheco, Amanda D., Megan McGovern, who shared their perspectives and expertise on brand experiences in creator activations. For those who want to join future Linqia events, be sure to sign up so you get updates on dates and locations as they are announced!👇 https://lnkd.in/gx-_9rAp #creatoreconomy #influencermarketing #socialmedia

🎙️ Episode 40 of the Creator Economy Live podcast is here! 🎉 This week, Keith and Brendan are joined by special guest, Danielle Ito, influencer marketing lead at Notion, to chat about her diverse experience in creator partnerships across brands like Taco Bell and Madison Reed. Plus, hear about…👂 🔗 Influencer marketing on LinkedIn 🚫 The FTC’s crackdown on fake followers 📽️ TikTok’s rise in video marketing 🏅 The top creators and brands of the week 🎧 Stream the pod now!  Spotify: https://lnkd.in/d-JpZyQ6  Apple Music: https://lnkd.in/du8r9Qir #creatoreconomy #influencermarketing #socialmedia

Linqia is proud to introduce Creator Council, a new offering designed to foster deeper collaboration and understanding between brands and creators. 📝💡 By providing unprecedented access to creator surveys and interviews, the Creator Council empowers marketers to create more effective, resonant influencer campaigns. 👩🏻💻 Creator Council offers three distinct components to meet the diverse needs of brands and creators… 1️⃣ Campaign Council: A curated group of creators collaborate with the brand to shape campaign strategy, offering invaluable insights into target audience preferences and trends. 2️⃣ Brand Council: Long-term partnerships between creators and brands to enable in-depth collaboration on various initiatives, including product reviews, brand messaging, and corporate education. 3️⃣ Research Council: A panel of hundreds of creators provide quantitative and qualitative data on a wide range of topics, helping brands understand consumer behavior and preferences. Read the full release here: https://lnkd.in/dGa9RDhS #creatoreconomy #influencermarketing #socialmedia

ICYMI: Stream our latest Creator Economy Live episode with Lia Haberman now! Lia joined Keith and Brendan on the pod to cover everything that happened at The White House creator event; from breakout sessions to President Biden's appearance. 🔥 Plus learn more about… ➡️ Lia’s ICYMI newsletter ➡️ Her journey in the creator economy ➡️ Their favorite creators and brand activations …and more! Listen now: 👂 Spotify: https://lnkd.in/gtCASaTj 👂 Apple: https://lnkd.in/gtJvn4SD #creatoreconomy #influencermarketing #socialmedia

Our August influencer marketing roundup is officially live 🎉 These are the top stories from the social media platforms, the best brand influencer activations, and the industry reports worth reading. And yes they are all demure. Our Linqia staff favorites include... 🏛 The White House hosted a conference for creator economy experts, and Biden spoke for 30 minutes 🛒 TikTok is partnering with Amazon on new shopping ads 🎯 Google introduces YouTube creator-based audience targeting 💬 Instagram Adds Stories Comments to Encourage Interaction 🥣 Silk takes it to the street to ask people if they put the cereal or Silk first Be sure to subscribe to the roundup to never miss an update #influencermarketing #socialmedia #creatoreconomy