Look ma, we made it! So excited to share another milestone met at Little Spoon with the launch of our first commercial, delivering only the best baby, toddler and kids food to your living room (and your doorsteps).
Give our launch spot a watch below and let us know if you catch on us on your favorite streaming service!
https://lnkd.in/et_xHwUd
Congrats on awesome work and an impactful way to introduce your brand to new consumers. Interesting to see that you've managed to both differentiate the product (better nutrition, convenience) while also showing relating to and supporting the emotional needs of parents.
Reposting With My Thoughts: Another brilliant odd little new big whatever strange obvious ambitious solid legit normal cool Liquid Death something. Cheers to that. All the other companies, firms, start-ups and corporation-ups out there. Take notes. Murder your brand.
#rebelreview
After a long day of beating up a bunch of ungrateful farmers and stealing their wheat, crack open an ice cold Liquid Death. Mandatory beverage of the Motherworld and Netflix's Rebel Moon.
(We are not at all being forced at blaster-point to bring you this message.)
#liquiddeath#netflix
Loyalty Creator / Business Consultant / CEO & Founder / Helping Founders, Marketeers & Entrepreneurs understand & navigate how to turn audiences into loyal, commercial customers, members, and communities
🌟 Navigating the Creative Marketing Landscape: Insights on Liquid Death's Trailblazing Campaign 🌟
🚀In the dynamic world of marketing, recognizing innovative strategies is key.
🎬I was particularly intrigued by Liquid Death's collaboration with Netflix's "Rebel Moon—Part One: A Child of Fire." Under the visionary guidance of Andy Pearson, VP of Creative at Liquid Death, this campaign 🎯 cleverly parodies traditional beer ads, turning villains into unlikely heroes.
🌊This ingenious partnership between Liquid Death and Netflix goes beyond traditional marketing, illustrating the power of storytelling and humor.
🤝 It's a stellar example of how creative collaborations can transcend boundaries, offering more than just product promotion but a captivating experience.
🌐As we look towards the future of marketing and event strategies, embracing such innovative and out-of-the-box thinking will be crucial.
🌈 It's an exhilarating time in our industry, and I'm excited to witness how these creative approaches will continue to revolutionize our field.
#MarketingInnovation ✨ #CreativeCollaborations 🤝 #LiquidDeathXNetflix 💡 #EventStrategy 🎉
After a long day of beating up a bunch of ungrateful farmers and stealing their wheat, crack open an ice cold Liquid Death. Mandatory beverage of the Motherworld and Netflix's Rebel Moon.
(We are not at all being forced at blaster-point to bring you this message.)
#liquiddeath#netflix
Growing up, my father would often remind us that we should eat to live and not live to eat! I guess those were the values of the bygone era. Today, while hunger is still a large issue for a sizeable global population, we can safely say that more people live to eat than eat to live than ever before! And that is evident from the choices we make about the food we eat - for if the only reason we were meant to eat was to survive, most people would be content with simple food, and perhaps one planet might be enough to feed us all. However, seeing the amount of #industrial#farming around us makes me wonder if we even know the price we pay for the food we eat and take for granted? And when you start looking at #meat, the reality is even more disturbing at several levels. A common argument made is around the #economics of food - if we don't do such planet-scale industrial production of food, how are we going to feed billions of people? Fair point, till you start to recognize what we actually feed ourselves in the name of food!
This docuseries was so eye-opening that we binge-watched the entire season in one evening. And as someone who has proudly and fully converted from a reluctant and occasional meateater to a confident and forever planteater, some of the visuals and narratives from some of the episodes were not only mentally disturbing, but even visually horrifying! While the #twin study wasn't so great, IMHO, the aspect of how meat production actually takes place, the myth of #freerange poultry, the ignorance about how hogs are raised (and the impact on neighboring communities!) and the realities about how cows are raised and how salmons are farmed are enough to make one's stomach churn! Not all facts are entirely new, but they have been well captured, and a compelling argument has been made in favor of healthy eating. Contrary to common perceptions, not all vegetarian food might always be good - just think of the amount of processed food one consumes in an urban setting. However, the key might be to recognize that if kitchen is where abs are made, then it is also the very same kitchen where patients are prepared!...for one to stay healthy, judicious choice of food habits might be vital. Perhaps my late father's advice wasn't all that bad after all!
https://lnkd.in/gKBNWUxy
Professional Communications for Development Cooperation
⎮Owner Corbecoms⎮Founder LearnDevCom⎮Honorary Lecturer at Fresenius University of Applied Sciences
Food system transformation? Not interested in reports? Visuals, food and catering to emotions, here you are. Watch this! Perfect for this time of the year, I promise!
#foodsystem#food#africa#nutritionsecurity
Very interesting case here and I'd love to read your thoughts.
Do you read the agreements you are signing to use a company's service, and if you do, do you really understand what you are reading before signing??
Do you do the research to fully understand the reach of what you are signing??
It is scary to think just because you signed up for a free trial of a streaming service you couldn't sue for a wrongful death due to allergin contamination in food received at a restaurant because the streaming service owned it.
What the cluck is this? 🐓
Ok, I got the obligatory chicken pun out of the way, now I can focus on the matter at hand.🖐️
Let’s put aside the obvious question regarding how it makes any sense to promote a fast-food chain via long-form premium content — there’s always a few branded entertainment zealots out there to offer their tortured rationalizations justifying its purpose.
Instead, let’s take it on faith that a family-friendly reality show will somehow make people buy more chicken. What I still don’t get is: How on earth would it make sense for this content to sit on ITS OWN SEPARATE STREAMING SERVICE — even if it’s free (and if it isn’t, that’s doubly insane 🤪🤪) — in a market already cluttered with too many separate streaming brands!?
Would it not make more sense to sell individual chicken shows into the existing streaming services and — sorry to mix poultry and piscine metaphors — fish where the fish already are rather than build any kind of new pond? Or forget streaming altogether: Given the desperate state of linear TV, where there’s still plenty of GRPs to (dammit here I go again) gobble up, some network could hand you an entire daypart if you paid enough for it.
Call me cynical but I’ll bet this idea never (you know where I’m going with this) hatches. 🐣
I just watched the Netflix documentary ‘You Are What You Eat’ which I believe is a must-see for any food and medical professional because:
📽 It explains the historical context about the food we eat today
🥦 It investigates the impact of the food we eat on our body
🌍 It shows the impact food production has on the environment
Summarising I would recommend this documentary to anyone interested in the impact on the food we eat!
You can watch the trailer here: https://lnkd.in/dgakHRQA
Driving breakthrough growth for consumer product brands
6moCongrats on awesome work and an impactful way to introduce your brand to new consumers. Interesting to see that you've managed to both differentiate the product (better nutrition, convenience) while also showing relating to and supporting the emotional needs of parents.