Lodago’s Post

Discover timeless 🕰️ #B2BMarketing strategies that fuel growth in North America. From networking to direct mail, traditional methods offer a unique charm. Integrate these with digital for impactful campaigns. Full insights here: https://bit.ly/3uSXyny #GrowthStrategies #NorthAmericanBusinesses

𝗗𝗼𝗻'𝘁 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝘀 — that’s my key takeaway from today’s Forrester webinar on B2B marketing budgets. The reasoning is simple: building a marketing strategy around product launches is a sign of a 𝘱𝘳𝘰𝘥𝘶𝘤𝘵-led approach, whereas a 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳-led strategy has proven to be far more effective. My experience only reinforces this — constantly launching new features or versions suggests that you’re more focused on selling than solving customer problems. What is your experience? You can check out the full report here: https://lnkd.in/eWW6Q6ca Thank you, Matthew Selheimer, PhD, and John Arnold, for an insightful webinar and report! #productlaunches #pmm #productmarketing #b2bmarketing

If you’re looking to level up your B2B marketing, check this out! 👀 During Effectiveness Week 2024, our experts Kellie Felsten and David Hayes delivered some fantastic strategies to help businesses outthink their competitors. Watch the session on-demand for insight on how to: 💡 Focus investment on key impact areas 💡 Optimize your GTM strategy 💡 Use disruptive creativity to break the mold 📺 Watch here: https://okt.to/fliGoq

Is your small but mighty B2B marketing department feeling a bit out of sync with your sales team? Are you cringing at the sight of your outdated brand and website? 😳 Then it's time to spice up your growing B2B brand. I specialize in breathing new life into industrial brands, seamlessly aligning sales and marketing teams for maximum impact. With my expertise, your brand will transform into a powerhouse, equipped to drive revenue like never before. Ready to take your brand to the next level? 🔥 Book a 15 min call with me to see if we're a fit to work together here: https://bit.ly/3Uwu3Cl #B2BMarketing #BrandTransformation #SalesAlignment

Calling all B2B industrial marketers! Reserve your seat for our upcoming webinar: How to Prioritize Features for a Successful Industrial B2B Marketing Website Redesign. We'll see you, Tuesday, April 23 at 9:30 AM central. Key topics in this webinar include how to: - Plan & prioritize features, while managing team expectations and avoiding scope creep - Get input from internal stakeholders - Perform competitive research - Prioritize and justify your plan according to revenue and business objectives Register Here: https://hubs.li/Q02lWwdb0

In the intricate dance of B2B marketing, understanding the rhythm of your partners is key. It's not about stepping forward with hard sells, but moving in sync with their needs and beats. This year, we're taking B2B marketing back to the basics: genuine connections, tailored solutions, and stories that reflect not just what businesses do, but who they are at their core. Because when we get down to it, business-to-business is still human-to-human at its finest. Read more about resonating with your audience emotionally with one of Liger's latest blogs: https://lnkd.in/e6Brp4eM

If you’re looking to level up your B2B marketing, check this out! 👀 During Effectiveness Week 2024, our experts Kellie Felsten and David Hayes delivered some fantastic strategies to help businesses outthink their competitors. Watch the session on-demand for insight on how to: 💡 Focus investment on key impact areas 💡 Optimize your GTM strategy 💡 Use disruptive creativity to break the mold 📺 Watch here: https://okt.to/nSxZIX

Understanding the difference between strategy and tactics in B2B marketing is key to driving sustainable growth. 🧠💡 Discover how a well-crafted strategy aligns your marketing efforts and how tactical execution can propel your business forward. 🚀 Need help with executing successful campaigns that drive results? 📈 Contact us: www.keysmarketing.co.uk 🔑

88% of B2B Marketers believe that B2B Distributor and Partner Marketing Strategies are necessary for exponential business growth. TSL works as your extended marketing arm in recruiting, onboarding, activating, enabling and developing your partnership eco-system to take on wider opportunities with the breadth and depth that the market offers. Leveraging its digital downstream marketing skill sets, TSL builds frameworks for shorter sales cycle times and expansive market growth. Read our 2-minute Blog on TSL’s Channel Marketing Services and get a quick insight into how we become personalized account managers for your partner accounts strategically. https://lnkd.in/gijeKUqv