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B2B Advertising Executive & ABM Expert, Helping Businesses Generate Demand.

Day 63 - Once the Marvel Entertainment X Verizon campaign for #AgentsOfShield was wrapped up, I had proven that I was ready to #produce #ads with "varsity team" (there was even talk of making me a #SeniorProducer). Monica Stein and Charlie Shipman decided to assign me to the National Football League (NFL) X Verizon campaign, which was the biggest #cobranded #campaign that #Verizon ran all year. I could not have been more excited. I was going to work with a group of #Alist #football players from the NFL Players Association to make ads that would appear during the airing of weekly games to promote #NFLMobile The commercials included spots like - https://lnkd.in/ejcy4M4P and https://lnkd.in/e83nDciw The hardest part about making these ads was coordinating the schedules for the #NFL players who starred in them like #DrewBrees and #JJWatt (seen the ads in the links above). These men are incredibly busy due to being in such high demand and needing so much time to train to maintain the conditioning needed to perform amongst #elite #athletes We had to schedule and reschedule with multiple creative teams. This made the #budget a beast to manage. It also meant having to convince #photographers, #directors and #union #tech people to be flexible enough to get the work done. All that had to be done within the timeline we had which if I recall was only 6 weeks leading up to the start of the season. However, as you can see in the #tv spots it all worked out in the end. Have you ever worked with #celebrities or #pro #athletes? Because if you have I want to hear about it. Please tell me your stories in the comments and stay tuned for more #AdventuresInAdvertising

Verizon NFL Mobile TV Spot, 'Cooking Class' Featuring Drew Brees

Verizon NFL Mobile TV Spot, 'Cooking Class' Featuring Drew Brees

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