M&C Saatchi UK’s Post

Discover Instagram's latest features: Super Likes for Stories and Multi-Track Reels! 🎉 Express extra love for your favorite stories and unleash your creativity by layering audio tracks on your Reels. Dive into our blog to see how these updates can enhance your IG experience! #InstagramUpdates #SuperLikes #MultiTrackReels #ContentCreation #BizCrownMedia https://lnkd.in/gDFr7DTj

So many takeaways from this video. My top 3: 1. Content is powerful. 2. Don’t shy away from “competitor” or “comparison” content. Instead, show how you benefit your customers/audience more than the other org. 3. It’s okay to be spiky and sarcastic sometimes. Show personality and call out bad behavior! https://lnkd.in/g7z2yyak

According to Emplifi data, page interactions (and video views) decreased on both Instagram and TikTok last year. View the full report here: https://bit.ly/48xlBpF Now more than ever, it's essential to monitor your TikTok content strategy by keeping up with the latest challenges, getting creative with your audio and visuals, and sticking to a regular posting routine. What are your thoughts? 🤔

When one creator wins, all creators win. Jay Clouse gets it. “Another thing I love about being a part of the Creator Network is that I get to do my part.  In the last six months, I have sent 17,000 subscribers to other creators.  One metric I pay really close attention to here is what percentage of my Recommendations convert.  And I've had almost 50 percent of my Recommendations, including Paid Recommendations, convert. And to me, that's a really high signal of trust that your audience has in you.  By contrast, about 28% of people recommending me convert.  So, to me, that's very high.  It's great for me to feel like there's almost parity there.  You know, I have 17,000 subscribers on my list now from the Creator Network.  I've sent 17,000 subscribers out. It feels good to do my part.” #creatoreconomy #emailmarketing

Exciting news! In my latest blog post, I delve into the essential topic of choosing the right distribution medium for your content. I had the privilege of chatting with an accomplished creator in the entertainment industry, who shared insights on navigating this challenge within the context of Bharatiya traditions. Join the conversation and learn more about amplifying your creative output to wider audiences. Read the full post here: https://ift.tt/BQcJwbr

👉🏼 In this edition of the #TikTokTrendsDigest, we delve into the art of the edit, and how to use surprising and humorous narratives to drive impact 👉 https://lnkd.in/dVvpYVvj #TikTokForBusiness

The creative tactics that make ads more memorable, more effective. Basically, be entertaining.

More empirics on why CREATIVE QUALITY [my interpretation] in advertising is a crucial competitive factor! Thank you, Andrew Tindall and System1 for this. Now – how to move from insight to action? Start by setting your collaboration up for creative quality. The higher the levels of TRUST between the ad agency and the ad buyer, the higher the probability of creative quality in the output!

If you're trying to grow an audience of prospective students on a video platform like Youtube, Instagram, or TikTok, and the majority of your videos have mid or bottom of funnel appeal, don't be surprised at the slow growth. Organic momentum tends to happen more rapidly at the top of the funnel, where the content has a broader emotional appeal. That event recap video, the president reading an inspiring scripted message off the teleprompter, the drone shots with a poetic voiceover that says "your journey starts here"... isn't going to fly for people who don't already have a vested interest in your brand. Find out what your broader audience is interested in and point the camera (or iPhone) at that. Don't neglect more informational and persuasive content, just don't make it your main mode of operation.

Are you looking to change your TikTok username but not sure how to do it? Check out this comprehensive guide that walks you through the process step by step. Learn more at: https://buff.ly/3XJqQRy @NapoleonCatCom