MAD//FEST’s Post

BRAND EVOLUTION OR END OF A MISSION ? 🤔 BIC: PRODUCT EXTENSION 🖊️ 🪒Originally renowned for its pens, BIC has since diversified its offerings to include lighters and razors. 🌟Did you know that BIC's journey didn't start with this diverse portfolio? Established in 1945 in Clichy, BIC had a clear vision: to make writing accessible to all, fostering self-expression through affordable pens. However, recognizing the shifting landscape where pen usage diminishes, BIC made a strategic shift beyond its initial focus. 💥This decision, though bold, proved astute. Expanding into other product lines like lighters and razors was a smart move, aligning with evolving consumer needs. Venturing into new product domains is no easy feat; it demands courage and innovation. ⛵️ BIC's expansion was fueled by a keen understanding that while lighters and razors may not directly relate to writing, they share a common denominator: plastic, a key raw material. This connection underscores BIC's creativity and adaptability, paving the way for its continued success. 🎯 Have you heard this captivating story before? 💭 Share your pov in the comments below. Stay tuned for more updates, and visit our website at ayana.global to book a consultation.📌 #BICevolution #ProductDiversification #WritingRevolution #InnovationJourney #BIClegacy #ConsumerNeeds #Adaptability #creativity #BusinessSuccess #StayTuned #ConsultationBooking #agency #digitalmarketing #marketingagency

🌱 BioNova's Tips for Efficient Stretch Film Handling Maximizing efficiency and promoting sustainability in your packaging operation is easier than you think with BioNova products. Here are some key tips for efficient stretch film handling: • Even Distribution: Ensure that the film is applied evenly to avoid waste and ensure proper protection. • Optimal Pre-stretch: Use your machine's pre-stretch capability to maximize film performance and reduce consumption. • Responsible Recycling: Always recycle used film whenever possible, supporting the circular economy. • Continuous Training: Train your team in correct application practices to maintain operational efficiency. • Regular Evaluation: Regularly review your packaging practices to identify opportunities for improvement. With BioNova's tips, you can achieve not just a reduction in material use but also a positive impact on the environment. Manage your stretch film better with BioNova. Efficiency and sustainability in every step. Discover more about our products and commitment to sustainability at www.bionovapack.com #BioNova #Efficiency #Sustainability #StretchFilm

Embrace sustainability—the theme forward in the stretch film industry. Discover how the stretch film industry is revolutionizing sustainability and efficiency. From the momentum of recycled content to the innovation of thinner, yet stronger films, and the winning combination of recycled content and traceability solutions—these trends are setting a new standard in packaging. Join the conversation and share how these trends resonate with your business strategies. Are you ready for the change? Follow us for the latest insights, and share your thoughts in the comments!   #TGPackagingSolutions #StretchFilm2024 #Sustainability #Innovation #PackagingTrends #Recycling #FutureReady

Whiskey selects from the Slate series. Not upscaled, still rough but these are decent results to get an overall sense of tone, composition, and lighting. #GenerativeAI #branding #promptengineering #goldenpromptsai

Pleasure, inclusivity, and the disruption of societal norms, Knix’s have done it all. Let’s unveil the brilliance behind Knix's groundbreaking marketing strategy that has truly reshaped the landscape of femvertising…🩲 #marketingstrategy #femvertising

🍃 𝗢𝘂𝗿 𝗖𝗮𝗿𝗯𝗼𝗻 𝗙𝗼𝗼𝘁𝗽𝗿𝗶𝗻𝘁 𝗜𝗻𝗱𝗶𝗰𝗮𝘁𝗼𝗿 in every product! AODACi stands for accountability with our Carbon Footprint Indicator, translating sustainability into measurable terms. 💼 𝗖𝗵𝗼𝗼𝘀𝗲 𝗪𝗶𝘀𝗲𝗹𝘆, 𝗔𝗰𝘁 𝗕𝗼𝗹𝗱𝗹𝘆. With AODACi, your brand advocates for real, measurable change, leaving a lighter footprint on earth and taking a bold step in the right direction! 👣

Build a Brand not a commodity for your consumers.

Unboxing videos are enormously popular on social media, and if you’ve ever seen one, you know that packaging plays a key role. Even with the best product in the world, the first impression your brand will make is with your packaging. In our latest blog, we run down 15 ways to make your packaging stand out. Check it out. https://ow.ly/vCBw50QbAwp #coldchain #coldchainlogistics #thermalinsulation #sustainablepackaging #closedloop #packaging #packagingsolutions #recycledpackaging #renewliner #recycle #insulatedshipping

Spiltag and O.Berk: Driving Innovation Together 🔍 In the competitive world of packaging, building authority and trust is crucial for success. Our collaboration with O.Berk Company represents a powerful alliance in this industry as both companies share a commitment to sustainability and innovation. This partnership allows us to leverage our combined expertise to effectively meet the evolving needs of the market, ensuring our clients always stay ahead of the competition with the best packaging solutions available. BENEFITS WE OFFER Guaranteed High Quality: Through strategic partnerships with industry leaders like O.Berk, we ensure our clients receive top-tier packaging solutions. Access to Innovation: Clients benefit from innovative and sustainable solutions developed by industry experts. Established Trust and Credibility: Collaborations with well-known industry leaders enhance trust and credibility in our products and services. Sustainable and Innovative Solutions: Developed by industry specialists, these solutions are designed to meet the highest standards of sustainability and innovation. Spiltag's partnership with O.Berk is more than just a collaboration; it is a strategic alliance that enhances our ability to deliver exceptional packaging solutions. By partnering with industry leaders, we continue to push the boundaries of excellence and innovation, ensuring our clients receive the best products and services in the market. You can also partner with us to create packaging that reflects your brand's identity, attracts attention, and leaves a lasting impression on your customers. Join us in our mission to revolutionize the packaging industry with our sustainable solutions! 🌱 #PackagingInnovation #CosmeticPackaging #PersonalCarePackaging #IndustryLeaders #Spiltag #OBerk #EcoFriendly #BusinessPartnerships

My business presentation on Superbalist relating to the tripple bottom line. #Superbalist #TripleBottomLine #SustainableFashion #CorporateSustainability #FashionIndustry #EthicalBusinessPractices #EcoFriendlyRetail #SocialEnvironmentalResponsibility #BusinessEthics #SustainableBrands #GreenSupplyChain #ResponsibleConsumption