MannMarkLV’s Post

LEVEL UP YOUR EVENT GAME ⬇️ Are you an aspiring event planner or looking to upgrade your skills? I've got you covered! Here are the top 10 books for event planning and management that you need to read: 1. The Accidental Creative: How to be Brilliant at a Moment’s Notice 2. ⁠Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements 3. ⁠ The Business of Event Planning: Behind-the-Scenes Secrets of Success Special Events 4. ⁠Event Planning: The Ultimate Guide to Successful Meetings, Corporate Events, Fundraising Galas, etc. 5. ⁠How to Win Friends & Influence People 6. ⁠Into the Heart of Meetings: Basic Principles of Meeting Design 7. ⁠Made to Stick: Why Some Ideas Survive and Others Die 8. ⁠Rework 9. ⁠Special Events: A New Generation and the Next Frontier 10. ⁠Sustainable Event Management: A Practical Guide Follow me for: Event industry updates Educational content Tips and tricks from a seasoned pro Behind-the-scenes insights Let's raise the bar for events together!

In the fast-paced world of event planning, staying informed and inspired is key to success. That's why my monthly newsletter is an essential resource for anyone interested in the latest trends, insights, and creative ideas in event planning. Each edition is a treasure trove of valuable information, from innovative event designs to effective marketing strategies. I understand the importance of continuous learning and staying ahead of the curve. My newsletter is carefully curated to bring you the most relevant and useful content, helping you navigate the ever-evolving landscape of event planning. So, don't miss out on this valuable resource. Subscribe today and join a network of professionals who are shaping the future of events. Let's learn, grow, and succeed together in the world of event planning. https://lnkd.in/gmtS_pbZ #EventPlanningInsights #MonthlyNewsletter #StayInformed #SharonBonnerConsulting #MarketingStrategies #EventSuccess #SubscribeNow

𝐂𝐫𝐚𝐟𝐭 𝐄𝐧𝐠𝐚𝐠𝐢𝐧𝐠 𝐄𝐯𝐞𝐧𝐭 𝐃𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧𝐬 𝐭𝐨 𝐀𝐭𝐭𝐫𝐚𝐜𝐭 𝐚𝐧𝐝 𝐈𝐧𝐟𝐨𝐫𝐦 𝐀𝐭𝐭𝐞𝐧𝐝𝐞𝐞𝐬 Event planners, marketers, and organizers! Enhancing your event marketing starts with writing captivating and informative event descriptions that stand out. Here are the core elements to focus on: 1. 𝐂𝐨𝐦𝐩𝐞𝐥𝐥𝐢𝐧𝐠 𝐈𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧: - 𝑬𝒏𝒈𝒂𝒈𝒆: Capture your audience's attention immediately. Start by mentioning the event name and why it’s a must-attend. - 𝑷𝒖𝒓𝒑𝒐𝒔𝒆: Briefly explain what makes the event unique and what attendees can expect. 2. 𝐄𝐯𝐞𝐧𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰: - 𝑫𝒂𝒕𝒆, 𝑻𝒊𝒎𝒆, 𝒂𝒏𝒅 𝑳𝒐𝒄𝒂𝒕𝒊𝒐𝒏: Clearly state when and where the event is happening. - 𝑲𝒆𝒚 𝑯𝒊𝒈𝒉𝒍𝒊𝒈𝒉𝒕𝒔: Outline the main attractions—guest speakers, workshops, or special features. 3. 𝐃𝐞𝐭𝐚𝐢𝐥𝐬 𝐨𝐧 𝐀𝐜𝐭𝐢𝐯𝐢𝐭𝐢𝐞𝐬 𝐚𝐧𝐝 𝐀𝐭𝐭𝐫𝐚𝐜𝐭𝐢𝐨𝐧𝐬: - 𝑨𝒄𝒕𝒊𝒗𝒊𝒕𝒊𝒆𝒔: Describe what attendees can look forward to—include a schedule or a list. - 𝑺𝒑𝒆𝒄𝒊𝒂𝒍 𝑭𝒆𝒂𝒕𝒖𝒓𝒆𝒔: Highlight what makes the event unique, like celebrity appearances or interactive exhibits. 4. 𝐈𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭 𝐋𝐨𝐠𝐢𝐬𝐭𝐢𝐜𝐚𝐥 𝐈𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧: - 𝑻𝒊𝒄𝒌𝒆𝒕𝒔: Provide details on where and how to purchase tickets, including any early bird specials. - 𝑳𝒐𝒈𝒊𝒔𝒕𝒊𝒄𝒔: Share vital information on parking, accessibility, accommodations, and transportation. - 𝑪𝒐𝒏𝒕𝒂𝒄𝒕: Include an email, phone number, or website for further inquiries. 5. 𝐂𝐚𝐥𝐥 𝐭𝐨 𝐀𝐜𝐭𝐢𝐨𝐧: - 𝑬𝒏𝒄𝒐𝒖𝒓𝒂𝒈𝒆: End with a compelling call to action. Emphasize the benefits of attending and create urgency. Master these elements to make your event descriptions not just informative but also irresistible to your target audience. 🌟 🔗 Ready to transform your event planning? Dive into the full prompt here: https://lnkd.in/gjsWEzST #EventPlanning #Marketing #EventManagement

𝐓𝐢𝐩𝐬 𝐟𝐨𝐫 𝐒𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐄𝐯𝐞𝐧𝐭 𝐎𝐫𝐠𝐚𝐧𝐢𝐳𝐚𝐭𝐢𝐨𝐧: 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐟𝐫𝐨𝐦 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 Hey everyone! Planning an event can be both thrilling and challenging, but with the right tips and a bit of know-how, you can nail it every time! Here are some nuggets of wisdom gathered from my own journey in event management: 1. Define Your Purpose Clearly Before diving into the details, ask yourself: What’s the main goal of this event? Whether it’s a corporate gathering, a wedding, or a community fundraiser, knowing your purpose sets the stage for everything else. 2. Start Early and Stay Organized Procrastination is not your friend here! Begin planning well in advance, and keep all your tasks organized. Create checklists, use spreadsheets—whatever helps you stay on top of deadlines and details. 3. Choose the Right Team Even superheroes need a sidekick! Surround yourself with a reliable team who shares your vision and can handle different aspects of the event. Collaboration and delegation are key. 4. Budget Wisely Money matters! Set a realistic budget and allocate funds wisely. Research costs, prioritize essentials, and always keep a contingency fund for unexpected expenses. 5. Communicate Effectively Clear communication can make or break an event. Keep all stakeholders informed—clients, vendors, and team members. Regular updates and meetings ensure everyone stays on the same page. 6. Attention to Detail It’s the little things that count! Pay attention to every detail, from seating arrangements to sound systems. Anticipate potential issues and have backup plans in place. Case Studies from the Trenches Let me share a quick story from a recent wedding I organized. Despite a sudden rainstorm, we had a backup indoor venue ready to go. Guests were amazed by the seamless transition and appreciated the thoughtful planning. Another memorable event was a community fundraiser where we used social media effectively to boost attendance. Posting engaging content and creating buzz beforehand really made a difference! Advice for Event Professionals To my fellow event professionals, remember: Each event is unique, so be flexible and adaptable. Learn from every experience—both successes and challenges. Stay passionate about what you do, and don’t forget to celebrate victories along the way! What are your go-to tips for successful event planning? Share your thoughts in the comments below! Let’s learn from each other and continue to create memorable experiences together. #EventPlanning #EventManagement #SuccessTips #EventProfs #CommunityEvents #WeddingPlanning #corporateevents

Part 1: Every successful event tells a story. One that captivates, engages, and leaves a lasting impression on its audience. When I first started in event planning, I quickly learned that my role wasn’t just to organize logistics. It was to craft a narrative that would resonate with attendees long after the event ended. You see, event planning is much like storytelling. Every element, from the venue and décor to the agenda and activities, contributes to the overarching narrative you’re trying to convey. I recall planning a gala for a nonprofit organization where the theme was “The Power of Hope.” Every aspect of the event, from the inspirational keynote speaker to the carefully selected music, was designed to evoke emotions and reinforce the central message. The result was an event that didn’t just meet its fundraising goals—it deeply moved and inspired everyone in attendance. Storytelling in event planning is about creating a journey for your attendees. It’s about leading them through an experience where every detail aligns with the story you want to tell. Whether it’s ... ☀️a corporate event ☀️a product launch ☀️or a celebratory gala ... the most successful events are those that tell a compelling story that connects with the audience on a personal level. As event planners, our role is to be narrators of experiences. By focusing on storytelling, we can create events that don’t just impress but also inspire and resonate, turning ordinary gatherings into unforgettable experiences. Come back tomorrow for Part 2, where I talk about HOW we can tell a story with our events. #storytelling #eventplanning #eventplanner #eventbusiness #eventmanagement #businesscoach #eventprofs #businessgrowth

🌟 Elevating Your Event: Why Hiring an Event Planner Who Believes in Your Cause Matters 🌟 As someone deeply entrenched in the world of event planning, I've come to appreciate the profound impact that a shared belief in the cause can have on the success of an event. When every detail is infused with passion and purpose, magic truly happens. Whether it's a fundraiser for a nonprofit, a corporate event with a philanthropic focus, or a celebration of a cause close to your heart, having an event planner who aligns with your mission can make all the difference. Here's why: 1️⃣ Alignment of Vision: An event planner who shares your belief in the cause understands the nuances and intricacies of what you're trying to achieve. This alignment ensures that every aspect of the event, from the theme to the guest experience, reflects the core values of your cause. 2️⃣ Passion-Fueled Creativity: When passion meets creativity, extraordinary things happen. A planner who believes in your cause brings a level of enthusiasm and creativity that can elevate your event from ordinary to unforgettable. They're not just executing a job; they're pouring their heart and soul into creating something truly impactful. 3️⃣ Authentic Connection: Authenticity resonates deeply with attendees. When your event planner genuinely believes in the cause, they can authentically communicate its importance to vendors, sponsors, and guests. This sincerity fosters genuine connections and fosters a sense of community around your cause. 4️⃣ Problem-Solving with Purpose: Challenges are inevitable in event planning, but when faced with obstacles, a planner who shares your passion for the cause will be driven by a greater purpose. They'll go above and beyond to find solutions that not only meet logistical needs but also stay true to the mission of the event. 5️⃣ Long-Term Impact: Beyond the event itself, hiring a planner who believes in your cause can have a lasting impact. They become ambassadors for your organization, spreading awareness and garnering support long after the event lights dim. As you embark on your event planning journey, consider the power of shared belief. Surround yourself with partners who not only understand your vision but wholeheartedly embrace it. Together, you can create moments that inspire, ignite change, and leave a lasting legacy. #EventPlanning #EventPlanner #EventManagement #FlamingoEvents

Last week, I had the chance to speak with an incredible company with a go-to-market strategy focused on hosting events. A lot of events. Over 200 per year! 🤯 (Now that's some impressive social batteries. 🏋️) One of their key objectives is increasing the number of attendees at each event. On the call, we discussed how we helped an enterprise business boost their attendance rates by 10% through hyper-personalised event invites. These invites were tailored individually for every person on their hit list. 🤓 Let's do some quick math: If 20 potential customers attend each event, we could help them get 2 more attendees per event. It might not sound like much, but when you're hosting 200+ events a year, that’s at least 400 additional meetings. All in-person, face-to-face, meaningful conversations they would have otherwise missed out on. 👋 🔥 Nailing ABM is about creating personal experiences at every touchpoint. It's thrilling to support clever, ambitious marketing teams in this way! Simply put: not personalising your event invites could be losing you a LOT of opportunities What other tactics do you use to increase event attendance?

Planning to organize a web3 event? Avoid these common yet devastating mistakes to ensure your event's success. 1️⃣ Research - Never underestimate the power of research. Check for conflicting events that could divide your attendees' attention and lower your event's turnout. Examine both the size and geographical location of potentially conflicting events. Even if your event doesn't directly conflict with a larger one, having a big event just a week before yours can steal your attention span. 2️⃣ Timing - Don't push promotional activities too early. Be mindful of your marketing timeline. Generating buzz too early can result in lost focus and attention at a crucial time. Build momentum gradually and maximize your marketing efforts six weeks before the event. 3️⃣ Venue - Choosing the right venue is crucial. Attendees should not waste time traveling from one place to another within the venue. If your event has a large attendance and you spread them across multiple floors and rooms, it creates a sense of emptiness. Avoid the mistake of having empty halls and rooms. --- Remember, the devil is in the details. Avoiding common mistakes can make or break your event's success. Remember, a successful conference requires thorough planning, strategic marketing, and a well-selected venue. What other tips do you find helpful when organizing an event? #web3 #eventplanning #eventmanagement

🔔 𝗧𝗼𝗽 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗳𝗼𝗿 𝗥𝘂𝗻𝗻𝗶𝗻𝗴 𝗮 𝗦𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹 𝗘𝘃𝗲𝗻𝘁 Planning an event? Whether it’s a corporate gathering, a product launch, or a team-building retreat, the success of your event hinges on meticulous preparation and strategic execution. Here are the top strategies that can turn any event into a resounding success: 🔸 𝗗𝗲𝗳𝗶𝗻𝗲 𝗬𝗼𝘂𝗿 𝗢𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀: Start with clear goals. What do you want your event to achieve? Knowing this will guide every decision you make. 🔸 𝗞𝗻𝗼𝘄 𝗬𝗼𝘂𝗿 𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲: Understanding who will attend allows you to tailor every aspect of the event to their needs and expectations. 🔸 𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝗗𝗲𝘁𝗮𝗶𝗹𝗲𝗱 𝗕𝘂𝗱𝗴𝗲𝘁: A well-planned budget ensures you allocate resources effectively and avoid surprises down the line. 🔸 𝗣𝗹𝗮𝗻 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗨𝗻𝗲𝘅𝗽𝗲𝗰𝘁𝗲𝗱: Always have a backup plan. Contingency strategies can save the day when the unexpected happens. 🔸 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆: From registration tools to event apps, tech can streamline processes and enhance the attendee experience. 🔸 𝗘𝗻𝗴𝗮𝗴𝗲 𝘄𝗶𝘁𝗵 𝗩𝗲𝗻𝗱𝗼𝗿𝘀 𝗘𝗮𝗿𝗹𝘆: Building strong relationships with your vendors ensures you get the best service and deals. 🔸 𝗣𝗿𝗼𝗺𝗼𝘁𝗲, 𝗣𝗿𝗼𝗺𝗼𝘁𝗲, 𝗽𝗿𝗼𝗺𝗼𝘁𝗲: An event is only as good as its attendance. Use all channels—social media, email, partnerships—to get the word out. 🔸 𝗗𝗲𝗹𝗲𝗴𝗮𝘁𝗲 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀: Trust your team with key tasks. Delegating effectively allows you to focus on the bigger picture. 🔸 𝗚𝗮𝘁𝗵𝗲𝗿 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸: Post-event feedback is gold. Use it to learn what worked and what can be improved for future events. 🔸 𝗙𝗼𝗹𝗹𝗼𝘄 𝗨𝗽: The event doesn’t end when the last guest leaves. Follow up with attendees, vendors, and partners to reinforce connections and express gratitude. These strategies are the pillars of our success. We understand that every detail matters, and we’re committed to turning your vision into reality. Let’s work together to create an event that leaves a lasting impression! #EventManagement #EventPlanning #SuccessStrategies #EventsDelight

As an event marketer, you are no stranger to the thrill of planning, organizing, and executing events that leave a lasting impression on attendees. Over time, these events become more than just individual experiences—they form a biography of your event marketing life. Each event holds a story, showcasing the evolution of your skills, strategies, and creative prowess. Think back to the early days of your event marketing career. Your first event may have been small and intimate, perhaps even a learning experience in itself. While it may not have been a grand affair, it was the spark that ignited your passion for creating memorable experiences. Recall the challenges you faced, the strategies you employed, and the lessons you learned. Embrace the growth that stemmed from those humble beginnings. As you gained experience and confidence, your events began to flourish. You discovered innovative ways to engage attendees, fine-tuned your planning process, and honed your marketing strategies. Remember the pivotal moments that helped shape your approach, such as successfully incorporating new technologies, implementing data-driven insights, or fostering meaningful partnerships. Each event served as a stepping stone. Your journey forms a biography of your event marketing life. In 2024, where will you take this journey? #eventmarketer #eventmarketing #journey #events #biography #shareyaar #shareyaarnow