Marketing Monk’s Post

🚀 Perfume enthusiasts, unite! 🌟 Dive into the captivating world of fragrances with Scents and Stories. As a Facebook Ads Manager, I specialize in crafting targeted campaigns that speak to your unique scent journey. 💼✨ #FragranceJourney #ScentSavvyMarketing

Does Your Water Bottle Survive Dragon Fire? ...Asking for a Friend Who would have guessed a water bottle could make such a statement in 2024? A new symbol of fashion and resilience: the Stanley Cup. Yes, the ubiquitous, (dare we say, formerly utilitarian) reusable water bottle has become a cultural phenomenon. But its rise to fame goes way beyond keeping your iced tea frosty for 24 hours. Here's the recipe for how a bottle became more viral than your cat videos: From Bland to Brand: Stanley went rogue. They didn't just create a sturdy bottle; they crafted a conversation piece. They understood today's consumer craves both function and flair. Suddenly, staying hydrated became a fashion statement. TikTok Takeover: Forget fancy ad campaigns, Stanley infiltrated the wild west of social media – TikTok. By partnering with the right influencers, they tapped into a passionate community, creating organic brand champions and, in true TikTok fashion, a few viral moments. Durability Gets Dramatic: Let's face it, talking about how long your water bottle keeps things cold isn't exactly riveting. But Stanley found a way to make toughness entertaining. Remember that now-legendary TikTok video of a Stanley Cup emerging unscathed from a car fire? It wasn't just a testament to quality, it was a captivating brand story that everyone wanted to be a part of. Stanley's success is a quirky reminder that marketing magic isn't about dry features and benefits. It's about storytelling, building communities that geek out over your product, and understanding the ever-evolving cultural landscape. #marketing #advertising

We've been loving seeing curated brand feeds lately. They're a brilliant way to showcase a carefully developed brand image and show that an effective social media strategy is more than just a single stand alone post. 🍵 Blank Street- its all about the iconic green shade that draws attention to its best selling viral product - the matcha. 🍓 rhode skin - delicate instances of pink throughout the feed to create drive towards their brand new raspberry lip tint. ☕ JOE & THE JUICE - a fantastic example of social listening amongst their consumers, the health focused cafe focused on tasty, high quality visuals to showcase their range of high quality options. 🥐 Greggs- theres no better way to draw engagement within posts than to encourage social users to comment below in fun and unique ways; we love it! What brand feeds have caught your eye? Need our help curating your own brands social feed? Get in touch. #socialmediamarketing #socialmediafeeds #agencyedinburgh #creativeagency

💭Celebrity Ads: Examining a Make or Break  🧐In an eye-opening piece, we dive deep into the strategic reasoning of associating brands with big names. From recent iconic Super Bowl ads featuring the likes of Ben Affleck and Jennifer Lopez, celebrity endorsements are playing an increasing role in marketing strategies for companies’ ideal target audience. 💥 This article is a must-read for anyone interested in understanding the effectiveness of celebrity marketing and what famous faces are good fits for different brands. 🔍 Join us in exploring whether simply slapping a product into a celebrity’s hand is guaranteed success or if it is a much more complicated process than that. #Marketing #CelebrityAds #CelebrityEndorsements #Branding

🎁✨ Signed, sealed, delivered - your premium unboxing experience awaits! When it comes to custom liquor kitting and shipping, we do it all! Perfect for influencer kits, new launches, and more. Level up your unboxing game with our custom mailer boxes! 💌 cott@themrlgroup.com #CustomMailerBoxes #EtchedRockGlasses #CustomPrintedCard #PremiumPackaging #gifted #branding #advertising #marketing #socialmedia #design #contentmarketing #digitalmarketing #graphicdesign #brandingstrategy #liquor #pointofsale

🎤 Ever wondered how celebrities market themselves without a marketing degree? 🤔 Well, they probably have an army of people doing it for them, but let’s break down their secret sauce! 1️⃣ Be Real: Celebs spill their coffee just like us. Sharing those ‘oops’ moments makes them relatable! 2️⃣ Social Media Mastery: They know the importance of a good meme. If you’re not posting funny cat videos, are you even trying? 🐱 3️⃣ Collab, Baby!: They team up with brands that vibe with their persona. Think “glamorous” meets “eco-friendly”! 4️⃣ Stay Consistent: A celebrity without a recognizable brand is like a pizza without cheese—just wrong! So, next time you’re strategizing your marketing, channel your inner celeb. Who knows? You might just go viral! 🌟 What’s your favorite celebrity marketing move? Share below! 👇 #Marketing #CelebritySecrets #BrandingFun

The Dark Side of Parle-G: A Marketing Masterstroke? Parle-G, the iconic biscuit brand that's been a part of our childhood for decades, has recently been in the news for a rather unusual reason. A picture of a "Dark Parle-G" variant has gone viral, sparking confusion and excitement among social media users. This buzz has created a brilliant marketing opportunity for Parle-G. Generating brand awareness, creating curiosity and desire, engaging with the audience, and building anticipation are just a few ways this viral mystery has benefited the brand. By staying silent, Parle-G is smartly letting the audience do the talking, keeping the brand name fresh in people's minds, and allowing Parle-G to gauge consumer interest in a potential new flavor. Whether this is a real product launch or a strategic marketing ploy, Parle-G has successfully leveraged social media to create a win-win situation. #ParleG #DarkParleG #MarketingStrategy

According to Jack Trout, the first law of marketing is sacrifice. In marketing, success often comes down to what you're willing to give up in order to achieve your desired positioning or goal. Whether it's sacrificing certain product features, a segment of the market, or a broad positioning in favor of a focused niche, effective marketing demands clarity and focus. Sacrifice is about narrowing down your strategy, choosing your battles wisely, and letting go of trying to appeal to everyone. In doing so, you sharpen your message, resonate more deeply with your target audience, and ultimately drive stronger results. #MarketingStrategy #JackTrout #LawOfSacrifice #Positioning #FocusAndClarity #TargetAudience #NicheMarketing #MarketingSuccess #BrandStrategy #LifeLessonsFromGroundZero Giraj Sharma Sanjeev Malhotra Lloyd Mathias Sanjay Shrotriya

💭Celebrity Ads: Examining a Make or Break  🧐In an eye-opening piece, we dive deep into the strategic reasoning of associating brands with big names. From recent iconic Super Bowl ads, featuring the likes of Ben Affleck and Jennifer Lopez, celebrity endorsements are playing an increasing role in marketing strategies for companies’ ideal target audience. 💥 This article is a must-read for anyone interested in understanding the effectiveness of celebrity marketing and what famous faces good fits for different brands. 🔍 Join us in exploring whether simply slapping a product into a celebrity’s hand is guaranteed success or if it is a much more complicated process than that. #celebrityads #marketingstrategy #marketing #marketingtrends2024