Mercatus Technologies Inc’s Post

To reclaim market share from mass merchants, grocers have to do two things: Adopt and Adapt. Grocers can level the playing field with their main competition by: Adopting the key consumer drivers of value and convenience into their service offering. — and — Adapting the traditional, high-touch, high-level, in-store customer service to the digital experience. The result is Contextualized Commerce: a seamless, predictive, and personalized shopping experience that bridges online and offline shopping. By blending tradition and technology, you can create a level of customer experience that mass merchants can't match. #GroceryIndustry #RetailInnovation #CustomerExperience #Ecommerce

How can digital commerce activities feel more personal for consumers? In brick-and-mortar stores, personalized experiences mainly involve interacting with store personnel. In digital commerce, however, it’s less straightforward and that’s why it’s crucial that businesses collect the right customer data and use this information to improve the customer journey. Customers expect a personalized experience, 80% of shoppers are more likely to buy from a company that offers personalized experiences. With so many options out there for consumers, competition is tough for ecommerce brands. Team Digital Performance @expertekusa

I used to gain tons of knowledge about the state of e-commerce from the Pulse of the Online Shopper surveys. And I liked that is wasn't tied to a specific brand or platform, since it focused on macro-level trends. Was bummed when that went away. I like that ShipStation is providing something similar now. A lot of it reinforces my personal experience with online shopping: 1. Delivery speed is key (which we all know and love as consumers) 2. The ever rising prevalence of social media shopping (I lean a bunch on Youtube reviews) 3. How crucial the returns experience is for buying from that same company (the experience doesn't always end at the point of shipping) Check out the link below to get more stats, details, and insights:

Did you know that 85% of customers who pick up online orders in-store make additional purchases? As delivery costs rise, click-and-collect (BOPIS) is becoming the go-to option for savvy shoppers—and a revenue booster for brands! Swipe through to discover: -Why physical stores are still a game-changer -The unique, multi-sensory shopping experience only stores can offer -How brands are combining digital convenience with in-store magic The future of shopping? It’s hybrid. Let’s embrace it! 🙌 Read the full blog: https://lnkd.in/eT32BvdX #RetailTrends #ClickAndCollect #OmnichannelShopping #PhysicalStores #BOPIS

E-commerce is evolving, So much that it recorded $871,000,000,000 sales in 2021. And Now Online shopping malls (retails) are taking center stage. This article explores the rise of online shopping malls as a unique blend of digital convenience and curated retail experiences. Delve into how these platforms seamlessly unite various brands and merchants, offering customers an all-encompassing shopping experience while opening up new revenue streams for retailers. https://lnkd.in/gjNmKnaa

Did you know that more convenience stores are tapping into personalization? “As convenience retailers compete for consumers’ loyalty, major players are leveraging shopper data to personalize their messaging, looking to drive deeper connections.” Check out the PYMNTS article below to learn which convenience stores are prioritizing personalization. https://ow.ly/4v0g50SBIsa #Personalization #CustomerExperience #ContentStrategy

In a rapidly changing world, grocery retailers are adopting #UnifiedCommerce to stay ahead of the curve. 🍎💡From seamless online shopping and real-time inventory checks to tailored customer experiences, the industry is transforming. Read our latest blog on digital commerce in the grocery sector 👉 https://bit.ly/4cWl4AJ #GroceryTrends #UnifiedCommerce #RetailInnovation #CustomerExperience #Ecommerce #RetailTrends

The 8th edition of “The Future Shopper” reveals key trends in e-commerce and social commerce based on insights from 31,500 buyers across 20 countries. Findings highlight a shift towards shorter delivery times, a resurgence of physical commerce, and increasing consumer expectations for engaging shopping experiences. Marketplaces are excelling in service, price, delivery, returns, and sustainability options. The report predicts that social commerce, thriving in Asia, will revolutionize e-commerce worldwide. #Ecommerce #SocialCommerce #FutureShopper

How can digital commerce activities feel more personal for consumers? In brick-and-mortar stores, personalized experiences mainly involve interacting with store personnel. In digital commerce, however, it’s less straightforward and that’s why it’s crucial that businesses collect the right customer data and use this information to improve the customer journey. Customers expect a personalized experience, 80% of shoppers are more likely to buy from a company that offers personalized experiences. With so many options out there for consumers, competition is tough for ecommerce brands. Team Digital Performance @expertekusa #digitalcommerce #ecommerce #shoppingexperience

In this on-demand webinar, we'll discuss how retailers can deliver the best, personalized online shopping experience to their shoppers, increasing loyalty and share of wallet!